Abigаil STRUBEL, individually and on behalf of all others similarly situated v. COMENITY BANK
Docket No. 15-528-cv
United States Court of Appeals, Second Circuit
November 23, 2016
August Term, 2015. Argued: November 19, 2015.
CONCLUSION
For the reasons stated above, we REMAND the cause to the District Court with instruction to vacate the erroneous count of conviction and for de novo resentencing.
POOLER, Circuit Judge:
While we express no view on the substantive reasonableness of Powers’ sentence, I write separately in order to call the district court‘s attention to the need to, as always, give appropriate weight to all of the Section 3553(a) factors on de novo resentencing. See United States v. Dorvee, 616 F.3d 174, 183-84 (2d Cir. 2010) (suggesting the district court gave too much weight to the “need to protect the public” factor in sentencing an individual for distribution of child pornography where the court noted that an individual who repeatedly had sex with a child would have faced a far more lenient sentence).
Accordingly, I respectfully concur.
MARTIN C. BRYCE, JR., Ballard Spahr LLP, Philadelphia, Pennsylvania, for Defendant-Appellee.
Mary McLeod, General Counsel, To-Quyen Truong, Deputy General Counsel, John R. Coleman, Assistant General Counsel, and Nandan M. Joshi, Counsel, for Amicus Curiae Consumer Financial Protection Bureau, Washington, D.C.
Before: KEARSE, RAGGI, and WESLEY, Circuit Judges.
Plaintiff Abigail Strubel initiated this putative class action against defendant Comenity Bank (“Comenity“) to recover statutory damages for alleged violations of the Truth In Lending Act (“TILA“),
I. Background
The following facts are either undisputed or viewed in the light most favorable to Strubel.
On June 27, 2012, Strubel opened a Victoria‘s Secret brand credit card account, using the card to purchase a $19.99 article of clothing.1 The credit card agreement provided by Comenity to Strubel disclosed certain consumer rights under amendments to the TILA effected by the Fair Credit Billing Act,
One year later, on June 27, 2013, Strubel filed this putative class action, seeking statutory damages under the TILA for alleged defects in the aforementioned disclosures.2 Specifically, Strubel faulted Co-menity for failing clearly to disclose that (1) cardholders wishing to stop payment on
At the close of discovery, Comenity moved for summary judgment, and Strubel cross-moved for class certification. The district court granted Comenity‘s motion, concluding that Strubel‘s claims failed as a matter of law, and it denied Strubel‘s certification motion as moot. See Strubel v. Comenity Bank, No. 13-cv-4462 (PKC), 2015 WL 321859, at *8 (S.D.N.Y. Jan. 23, 2015).
This timely appeal followed.
II. Discussion
A. Statutory and Regulatory Framework
The TILA was enacted in 1968 to “‘protect consumers against inaccurate and unfair credit billing and credit card practices’ and promote ‘the informed use of credit’ by ‘assuring a meaningful disclosure’ of credit terms.” Vincent v. The Money Store, 736 F.3d 88, 105 (2d Cir. 2013) (alterations omitted) (quoting
The CFPB‘s regulatory interpretations of and addenda to the TILA are collectively known as “Regulation Z,” which is codified at
As pertains to the statement mandated by
Strubel claims that Comenity‘s four challenged disclosures violate
B. Standing
Comenity argues that Strubel cannot maintain her TILA claims because she lacks constitutional standing. See
To satisfy the “irreducible constitutional minimum” of Article III standing, a plaintiff must demonstrate (1) “injury in
1. The Legal-Interest Requirement of Injury in Fact
We easily conclude that Strubel satisfies the legal-interest requirement of injury in fact. As already detailed,
2. The “Concrеte and Particularized” Injury Requirements for Standing
To satisfy the particularity requirement of standing, Strubel must show that, as to each of her four TILA disclosure challenges, Comenity‘s actions (or in-actions) injured her in a way distinct from the body politic. See Sierra Club v. Morton, 405 U.S. 727, 734-40, 92 S.Ct. 1361, 31 L.Ed.2d 636 (1972); accord DaimlerChrysler Corp. v. Cuno, 547 U.S. 332, 344, 126 S.Ct. 1854, 164 L.Ed.2d 589 (2006). Moreover, as the Supreme Court recently clarified, injury to a legal interest must be “concrete” as well as “particularized” to satisfy the injury-in-fact element of standing. Spokeo, Inc. v. Robins, 578 U.S. 330, 339-40, 136 S.Ct. 1540, 1548, 194 L.Ed.2d 635 (2016) (stating that requirements are distinct and must each be satisfied). To be “concrete,” an injury “must actually exist,” id. that is, it must be “real, and not abstract,” id. (internal quotation marks omitted). Because we conclude that only two of Strubel‘s four TILA challenges manifest concrete injury, we begin by discussing that standing requirement in more detail, particularly in light of the Supreme Court‘s recent decision in Spokeo.
a. Concrete Injury
While tangible harms are most easily recognized as concrete injuries, Spokeo acknowledged that some intangible harms can also qualify as such. See id. at 341. In deciding whether an intangible harm—such as the failure to receive a required disclosure—manifests concrete injury, a court is properly respectful of Congress‘s judgment in affording a legal remedy for the harm. See id. (observing that “because Congress is well positioned to identify in-tangible harms that meet minimum Article III requirements, its judgment is... in-structive and important“). At the same
Relying on this statement, Comenity argues that Strubel necessarily lacks standing because her TILA notice challenges allege only “a bare procedural viоlation,” with no showing of ensuing adverse consequences.
We do not understand Spokeo categori-cally to have precluded violations of stat-utorily mandated procedures from qualifying as concrete injuries supporting standing. Indeed, if that had been the Court‘s ruling, it would not have remand-ed the case for further consideration of whether the particular procedural viola-tions alleged “entail a degree of risk suf-ficient to meet the concreteness require-ment” as clarified in Spokeo. Id. at 1550. In short, some violations of statutorily mandated procedures may entail the con-crete injury necessary for standing.
The Supreme Court‘s citation in Spokeo to Summers v. Earth Island Inst., 555 U.S. 488, 496, 129 S.Ct. 1142, 173 L.Ed.2d 1 (2009), and Lujan v. Defenders of Wildlife, 504 U.S. at 572, is instructive. These cases indicate that, to determine whether a procedural violation manifests injury in fact, a court properly considers whether Congress conferred the procedural right in order to protect an individual‘s concrete interests.
[D]eprivation of a procedural right without some concrete interest that is affect-ed by the deprivation—a procedural right in vacuo—is insufficient to create Article III standing. Only a “person who hаs been accorded a procedural right to protect his concrete interests can assert that right without meeting all the nor-mal standards for redressability and im-mediacy.”
Summers v. Earth Island Inst., 555 U.S. at 496 (emphasis added in Summers) (quoting Lujan v. Defs. of Wildlife, 504 U.S. at 572 n.7). Thus, in the absence of a connection between a procedural violation and a con-crete interest, a bare violation of the for-mer does not manifest injury in fact. But where Congress confers a procedural right in order to protect a concrete interest, a violation of the procedure may demon-strate a sufficient “risk of real harm” to the underlying interest to establish con-crete injury without “need [to] allege any additional harm beyond the one Congress has identified.” Spokeo, Inc. v. Robins, 136 S.Ct. at 1549 (emphasis in original).
In reaching this conclusion, the Supreme Court cited approvingly to Federal Election Commission v. Akins, 524 U.S. 11, 20-25, 118 S.Ct. 1777, 141 L.Ed.2d 10 (1998),
Thus, we understand Spokeo, and the cases cited therein, to instruct that an alleged procedural violation can by itself manifest concrete injury where Congress conferred the procedural right to protect a plaintiff‘s concrete interests and where the procedural violation presents a “risk of real harm” to that concrete interest. Id. at 1549. But even where Congress has ac-corded procedural rights to protect a con-crete interest, a plaintiff may fail to dem-onstrate concrete injury where violation of the procedure at issue presents no materi-al risk of harm to that underlying interest. Id.
b. Strubel‘s Challenges Satisfying Concreteness and Particularity
Applying these principles here, we conclude that two of Strubel‘s disclosure challenges demonstrate concrete and par-ticularized injury: those pertaining to re-quired notice that (1) certain identified consumer rights pertain only to disputed credit card purchases not yet paid in full, and (2) a consumer dissatisfied with a credit card purchase must contact the creditor in writing or electronically.
These disclosure requirements do not operate in a vacuum, the concern identified in Summers v. Earth Island Institute, 555 U.S. at 496. Rather, each serves to protect a consumer‘s concrete interest in “avoid[ing] the uninformed use of credit,” a core object of the TILA.
Further, as to these two challenges, Strubel sues to vindicate interests particu-lar to her—specifically, access to disclo-sures of her own obligations—as a person to whom credit is being extended, prelimi-nary to making use of that credit consis-tent with TILA rights. The failure to pro-vide such required disclosure of consumer obligations thus affects Strubel “in a per-sonal and individual way,” Lujan v. Defs. of Wildlife, 504 U.S. at 560 n.1, and her suit is not “a vehicle for the vindication of the value interests of con-cerned bystanders” or the public at large, Valley Forge Christian Coll. v. Ams. United for Separation of Church & State, Inc., 454 U.S. 464, 473, 102 S.Ct. 752, 70 L.Ed.2d 700 (1982) (internal quotation marks omitted).10
Because Strubel has sufficiently alleged that she is at a risk of concrete and partic-ularized harm from these two challenged disclosures, we reject Comenity‘s standing challenge to these two TILA claims.
3. Strubel‘s Challenges Failing to Demonstrate Concrete Injury
a. Notice Pertaining to Billing-Error Claims under Automatic Payment Plans
Strubel asserts that Comenity vio-lated statutory
Strubel, however, cannot show that Co-menity‘s failure to provide such notice to her risked concrete injury because, as the district court found, it is undisputed that Comenity did not offer an automatic pay-ment plan at the time Strubel held the credit card at issue. See Strubel v. Comenity Bank, 2015 WL 321859, at *4. Certain-ly, Strubel does not adduce evidence that
In seeking to avoid this conclusion, Strubel argues that Comenity‘s assertion that it did not offer an automatic payment at the relevant time is (1) an affirmative de-fense not raised in its Answer, (2) unsup-ported by facts proffered by Comenity, and (3) not dispositive of Strubel‘s chal-lenge in any event because Comenity does not state that it lacked the ability to debit automatically. These arguments fail be-cause Strubel does not dispute Comenity‘s assertion—supported by a sworn declara-tion—that it did not offer an automatic payment plan on the credit card that Strubel held, and Strubel fails otherwise to carry her burden to proffer evidence suffi-cient to manifest concrete injury. See Lujan v. Defs. of Wildlife, 504 U.S. at 561 (observing that “[t]he party invoking federal jurisdiction bears the bur-den of establishing” elements of standing). This defect pertains without regard to Co-menity‘s pleading obligations in its An-swer. Thus, the automatic-payment-plan-notice TILA claim is properly dismissed.12
b. Notice of Comenity‘s 30-Day Rеsponse Obligations to Reported Billing Error
Strubel also sues Comenity for failing clearly to advise her of its obli-gation not only to acknowledge a reported billing error within 30 days of the consum-er‘s communication, but also to tell the consumer, at the same time, if the error has already been corrected. Strubel con-tends that Comenity‘s notice to her was deficient in the latter respect. We detail in the margin the notice required by law, the notice language of the Model Form, and Comenity‘s challenged notice.13 For pur-
To explain, we note at the outset that the creditor-response obligations that are the subject of the required notice arise only if a consumer reports a billing error. Strubel concedes that she never had rea-son to report any billing error in her credit card statements. Thus, she does not—and cannot—claim concrete injury because the challenged notice denied her information that she actually needed to deal with Co-menity regarding a billing error.
This is not to suggest that a consumer must have occasion to use challenged pro-cedures to demonstrate concrete injury from defective notice. Indeed, we conclude otherwise with respect to the two notices discussed in Section II.B.2.b. of this opin-ion. But, by contrast to those notices, this “particular procedural violation[],” the al-leged defect in 30-day notice of correction, does not, by itself, “present any material risk of harm.” Spokeo, Inc. v. Robins, 136 S.Ct. at 1550. Notably, Strubel does not assert that the allegedly flawed notice caused her credit behavior to be different from what it would have been had the credit agreement tracked the pertinent 30-day notice language of Modеl Form G-3(A). Nor is it apparent that the chal-lenged disclosure would have such an ef-fect on consumers generally. This is in contrast to the procedural violations al-ready discussed, where we can reasonably assume that defective notices about a con-sumer‘s own obligations raise a sufficient degree of real risk that the unaware con-sumer will not meet those obligations, with ensuing harm to, if not loss of, rights under credit agreements. But, in the ab-sence of any plausible claim of adverse effects on consumer behavior, the proce-dural violation here might well cause no harm to a consumer‘s concrete TILA inter-ests in informed credit decisions. Two con-siderations inform that conclusion.
First, the alleged defect in Comenity‘s notice pertained to its obligation to re-spond within 30 days to a reported billing error when, in fact, it had already correct-ed the error—indeed, corrected sooner than it was required to do by law. See
In short, the creditor has two distinct disclosure obligations regarding the cor-rection of reported billing errors. One—not at issue here—requires the creditor to notify the consumer within 30 days of a reported billing error if the creditor has corrected the error within that time. The other—here at issue—requires the credi-tor to notify the consumer of the preceding obligation. The distinction between the two informs the second consideration relevant to our assessment of the risk of harm here. Despite the challenged defect in Comeni-ty‘s notice to Strubel of what its response obligations are in the event of reported billing error, Comenity could still comply with its obligation to give notice of correc-tion within 30 days of receiving such a report. Thus, if Strubel had reported a billing error, Comenity might have cor-rected it and advised her of that fact with-in 30 days of receiving her claim. It would be more than curious to conclude that a consumer sustains real injury to concrete TILA interests simply from a creditor‘s failure to advise of a reporting obligation that, in the end, the creditor honors. In-deed, such a conclusion is at odds with a parallel scenario hypothesized by the Su-preme Court to illustrate when а procedur-al error would “result in no harm.” Spokeo, Inc. v. Robins, 136 S.Ct. at 1550 (observing that, despite procedural failure to provide user of agency‘s consumer information with required notice, “information regard-less may be entirely accurate“).
Our conclusion that Strubel lacks stand-ing to sue for this particular bare proce-dural violation does not mean that credi-tors can ignore Congress‘s mandate to provide consumers the requisite notices—including the correction notice creditors will have to provide in their 30-day re-sponses to reported billing errors. A con-sumer who sustains actual harm from such a defective notice can still sue under
C. Comenity Was Entitled to Judgment as a Matter of Law on the Disclosure Challenges for Which Standing Exists
1. The Availability of a Statutory Remedy
To pursue the disclosure chal-lenges for which we identify standing, Strubel must show that, contrary to the district court‘s ruling, she adduced suffi-cient evidence to preclude summary judg-ment in favor of Comenity.
Comenity defends the judgment in the first instance on a ground not relied on by the district court. It argues that, to the extent Strubel‘s disclosure challenges rely on notice requirements established by Regulation Z and Model Form G-3(A),
Comenity nevertheless argues that dis-trict courts in this circuit have held that “statutory damages are not available for violations of Regulation Z,” Schwartz v. HSBC Bank USA, N.A., No. 13 Civ. 769 (PAE), 2013 WL 5677059, at *7 (S.D.N.Y. Oct. 18, 2013) (collecting cases), and that the Seventh Circuit has ruled that “the TILA does not support [a] theory of deriv-ative violations under which errors in the form of disclosure must be treated as non-disclosure of the key statutory terms,” Brown v. Payday Check Advance, Inc., 202 F.3d 987, 992 (7th Cir. 2000) (emphas-es in original). The cited cases are factual-ly distinguishable in an important respect: they reject statutory damages claims for violations of parts of Regulation Z that do not implement one of the statutory provi-sions of the TILA enumerated in
By contrast, Strubel here seeks statuto-ry damages for Comenity‘s failure proper-ly to disclose the protections of
Such segregation is particularly unwar-ranted—likely, impossible—here because
We proceed to consider Strubel‘s argu-ment that the district court erred in con-cluding that her disclosure challenges fail as a matter of law.
2. Purchase and Outstanding Balance Limitations on Rights Pertaining to Unsatisfactory Credit Card Purchases
Strubel contends that Comenity violated
In rejecting this challenge, the district court characterized the differences as “in-substantial and inconsequential.” Strubel v. Comenity Bank, 2015 WL 321859, at *6. The district court reasoned that, “[o]n its face, the Agreement applies only to credit card purchases,” and, “[i]f there is a ‘re-maining amount due’ on the purchase, it is implicit that the consumer has ‘not yet fully paid for the purchase.‘” Id. (ellipsis omitted) (quoting Comenity‘s notice and Model Form, respectively). We agree that the billing-rights notice is “substantially similar” to Model Form G-3(A) and, thus, fails as a matter of law to demonstrate a violation of
The model forms were promulgated pur-suant to
In implementing
Strubel urges us to construe these ex-amples as defining the outer perimeter of a statement qualifying as “substantially similar” to Model Form G-3(A). To the extent Comenity‘s statement includes fur-ther changes from the model form, Strubel argues that the district court could not conclude that her challenge failed as a matter of law. We disagree.
The two cited examples are not the only permissible changes identified in the staff interpretation. See
Thus, Regulation Z, like the TILA itself, must be understood to recognize that statements seeking to comply with
Comenity‘s disclosure statement does not fall within the first category because a safe harbor is available only for the dele-tion of disclosures that are inapplicable to the transaction at issue, not for the dele-tion of disclosures that are applicable but possibly redundant. Thus, we consider whether, as the district court concluded, the challenged disclosure can be deemed “substantially similar” as a matter of law.
While our court has not articulated the precise bounds of a “substantially similar” disclosure, decisions from our sister cir-cuits support conducting the inquiry by reference to an “average consumer,” that is, one who is “neither particularly sophis-ticated nor particularly dense.” Palmer v. Champion Mortg., 465 F.3d 24, 28 (1st Cir. 2006); see Rossman v. Fleet Bank (R.I.) Nat‘l Ass‘n, 280 F.3d 384, 394 (3d Cir. 2002); Smith v. Cash Store Mgmt., Inc., 195 F.3d 325, 327-28 (7th Cir. 1999). Fur-ther properly informing the inquiry is our own recognition that “[a]lthough the TILA
With these principles in mind, we con-sider Strubel‘s argument that Comenity‘s challenged statement cannot be deemed “substantially similar” to Model Form G-3(A) because the challenged statement‘s failure to include the form‘s numbered paragraphs “2” and “3” could mislead an average consumer into thinking that (a) cash advances or convenience checks drawn from crеdit card accounts are cov-ered by the phrase “property or services that you purchased with a credit card” and “credit card purchases,” and (b) relief from unsatisfactory purchases was available even after full payment. We disagree.
An average consumer would readily un-derstand the word “purchase,” particularly when used with respect to “property” or “services,” to bear its ordinary meaning, that is, a transaction where payment is made so that something sold can be ac-quired. See Webster‘s Third New International Dictionary (Unabridged) 1844 (1986 ed.) (defining “purchase” as “to obtain (as merchandise) by paying money or its equivalent : buy for a price“). The word “purchase” would not usually be applied to the procurement of a cash advance or con-venience check, either of which simply con-verts credit into a monetary instrument. One might charge such a cash advance or check against a credit card and then use these instruments to “purchase” desired property or services. But the average person would not characterize the use of a credit card to acquire the instruments as a credit card purchase, nor would such a person characterize the acquisition of mer-chandise with cash or checks obtained by credit card as a credit card purchase of the merchandise.
Further, an average consumer would un-derstand the statement that he “may have the right not to pay the remaining amount due” on the unsatisfactory property or ser-vices to reference a right limited to pay-ment of an outstanding balance. J.A. 37 (emphasis added). Only a “particularly dense” reader would think that the rule afforded rights when no amount remained owing. Palmer v. Champion Mortg., 465 F.3d at 28.
Accordingly, like the district court, we conclude that Strubel‘s challenge to Co-menity‘s disclosure of “purchase” and “out-standing balance” limitations on consumer rights to dispute unsatisfactory credit card purchases fails as a matter of law because the disclosure is substantially similar to the relevant part of Model Form G-3(A).
3. Requirement for Written Notice of Unsatisfactory Purchases
Strubel argues that Comenity vio-lated
Assuming arguendo that Model Form G-3(A) could itself impose a written notice limitation on
ii. The model billing rights statements also contain optional language that cred-itors may use. For example, the creditor may:
A. Include a statement to the effect that notice of a billing error must be submitted on something other than the payment ticket or other material accompanying the periodic disclo-sures.
B. Insert its address or refer to the address that appears elsewhere on the bill.
C. Include instructions for consum-ers, at the consumer‘s option, to com-municate with the creditor electroni-cally or in writing.
In sum, insofar as we have recognized Strubel‘s standing to sue Comenity for al-leged violation of
III. Conclusion
To summarize, we conclude as follows:
1. Because alleged defects in Comenity‘s notice of consumer rights with respect to (a) limitations on rights in the event of unsatisfactory credit card purchases, and (b) requirement of written notice of unsat-isfactory purchases could cause consumers unwittingly not to satisfy their own obli-gations and thereby to lose their rights, the alleged defects raise a sufficient de-gree of the risk of real harm necessary to concrete injury and Article III standing.
2. Because Strubel fails to demonstrate sufficient risk of harm to a concrete TILA interest from Comenity‘s alleged failure to give notice about (a) time limitations appli-cable to automatic payment plans and (b) the obligation to acknowledge a reported billing error within 30 days if the error had already been corrected, she lacks standing to pursue these bare procedural violations and, thus, these TILA claims must be dismissed for lack of jurisdiction.
3. Comenity‘s notice that certain TILA protections applied only to unsatisfactory credit card purchasеs that were not paid in full is substantially similar to Model Form G-3(A) and, therefore, cannot as a matter of law demonstrate a violation of
4. Because neither the TILA nor its implementing regulations require unsatis-factory purchases to be reported in writ-ing, Comenity‘s alleged failure to disclose such a requirement cannot support a
Accordingly, the appeal is DISMISSED in part, the award of summary judgment is otherwise AFFIRMED, and the termi-
Notes
Nothing in this subchapter [i.e.,
15 U.S.C. §§ 1601-1667f ] may be construed to require a creditor or lessor to use any such model form or clause prescribed by the Bureau under this section. A creditor or lessor shall be deemed to be in compliance with the disclosure provisions of this subchapter with respect to other than numerical disclosures if the creditor or lessor (1) uses any appropriate model form or clause as published by the Bureau, or (2) uses any such model form or clause and changes it by (A) deleting any information which is not required by this subсhapter, or (B) rearranging the format, if in making such deletion or rearranging the format, the creditor or lessor does not affect the substance, clarity, or meaningful sequence of the disclosure.
Model Form G-3(A), however, casts the credi-tor‘s obligations in the conjunctive: “Within 30 days of receiving your letter [reporting billing error], we must tell you that we re-ceived your letter. We will also tell you if we have already corrected the error.”
Regardless of whether the creditor‘s response obligation is disjunctive or conjunctive, Stru-bel asserts that Comenity‘s notice is deficient because it suggests that there is no 30-day response obligation if the creditor corrects a billing error within that time: “We must ac-knowledge your letter [reporting billing error] within 30 days, unless we have corrected the error by then.” J.A. 36. As the district court observed, this text “does not expressly pro-vide that [Comenity] will provide notice of receipt in the event that it corrects the error.” Strubel v. Comenity Bank, 2015 WL 321859, at *5. Nevertheless, the district court thought it “[i]mplicit to this assertion... that Comen-ity will provide notice if it ‘ha[s] corrected the error by then.‘“, Id. (quoting notice).
YOUR RIGHTS IF YOU ARE DISSATISFIED WITH YOUR CREDIT CARD PURCHASES
If you are dissatisfied with the goods or services that you have purchased with your credit card, and you have tried in good faith to correct the problem with the merchant, you may have the right not to pay the remaining amount due on the purchase.
To use this right, all of the following must be true:
1. The purchase must have been made in your home state or within 100 miles of your current mailing address, and the purchase price must have been more than $50. (Note: Neither of these are necessary if your purchase was based on an adver-tisement we mailed to you, or if we own the company that sold you the goods or services.)
2. You must have used your credit card for the purchase. Purchases made with cash advances from an ATM or with a check that accesses your credit card account do not qualify.
3. You must not yet have fully paid for the purchase.
J.A. 37 (emphases added).Special Rule for Credit Card Purchases. If you have a problem with the quality of property or services that you purchased with a credit card and you have tried in good faith to correct the problem with the merchant, you may have the right not to pay the remaining amount due on the prop-erty or services. There are two limitations on this right:
A. You must have made the purchase in your home state or, if not within your home state, within 100 miles of your current mail-ing address; and
B. The purchase price must have been more than $50.00.
These limitations do not apply if we own or operate the merchant, or if we mailed you the advertisement for the property or ser-vices.
