1. (a) The purpose of these rules is to provide guidelines for efforts to obtain business, including advertising, professional announcements and referral services.
2. (b) As professionals, dentists have the duty to communicate truthfully and without deception to the public and should not misrepresent their training and competence in any way that would be false or misleading in any material respect.

Source Note:The provisions of this §108.50 adopted to be effective February 20, 2001, 26 TexReg 1494.