- (a) Responsible advertiser. The advertisement shall state the name and address of the permittee responsible for its publication or broadcast. Street number and name may be omitted in the address.
- (b) Class and type. The advertisement shall contain a conspicuous statement of the class to which the product belongs and the type thereof corresponding with the statement of class and type which is required to appear on the label of the product.
- (c) Alcoholic content. The alcoholic content shall be stated by proof for distilled spirits except that it may be stated in percentage by volume of cordials and liqueurs, cocktails, highballs, and such other specialties as may be specified by the administrator.
(d) Percentage of neutral spirits and name of commodity.
- (1) In the case of distilled spirits (other than cordials, liqueurs, and specialties) produced by blending or rectification, if neutral spirits have been used in the production thereof, there shall be stated the percentage of neutral spirits so used and the name of the commodity from which such neutral spirits have been distilled. The statement of percentage and the name of the commodity shall be made in substantially the following form: "______% neutral spirits distilled from ________ (insert grain, cane products, or fruit, as appropriate)"; or "______% neutral spirits (vodka) distilled from ________ (insert grain, cane products, or fruit, as appropriate)"; or "______% grain (cane products), (fruit) neutral spirits"; or "______% grain spirits."
- (2) In the case of neutral spirits or of gin produced by a process of continuous distillation, there shall be stated the name of the commodity from which such neutral spirits or gin has been distilled. The statement of the name of the commodity shall be made in substantially the following form: "distilled from grain," or "distilled from cane products," or "distilled from fruit."
- (3) Retailers shall be exempt from the provisions of this subsection.
Source Note:The provisions of this §45.26 adopted to be effective January 1, 1976.