S.C. Code Ann. § 13-17-88
(A) There is established within each of the three South Carolina Research Innovation Centers (SCRIC) established in Section 13-17-87 a target program of excellence reflecting the basic research currently undertaken at each center and serving as the focal point of the state's applied research and development in each of the program areas of excellence:
(D) A target program of excellence as provided in Section (A) may undertake the following:
(7) marketing activities including, but not limited to: