Rule 351-6-.07. Advertising and Marketing

1. (1) A dispensing licensee shall ensure that information regarding all product in final packaged form that is dispensed to patients shall be accurate, truthful, and appropriately substantiated as permissible by Commission rules.
2. (2) No dispensing licensee shall advertise or market product in final packaged form to patients, caregivers, or the public as set forth in Code Section 16-12-215(b).

3. (3) A dispensing licensee may provide information regarding product in final packaged form directly to physicians as set forth in Code Section 16-12-215, via:

   1. (a) Electronic communication;
   2. (b) Printed mail pieces; or
   3. (c) In-person communication.

Authority: O.C.G.A. §§ 16-12-203, 16-12-206, 16-12-210, 16-12-215.

History. Original Rule entitled "Advertising and Marketing" adopted. F. Mar. 16, 2023; eff. Apr. 5, 2023.