1. A. An issuer and insurance producer shall submit a copy of any Medicare supplement advertisement, mailers or other marketing material to the Commissioner of Insurance for approval before use in this state. Marketing material includes, but is not limited to, written, broadcast, digital, electronic or other form of communication directed at consumers or the general public for promotional purposes.
2. B. Approval of marketing material in any format will only be granted if, in the judgment of the Commissioner, the material complies with the requirements of state statutes and regulations and this chapter, including, without limitation, Rule 482-1-071-.20.

Author: Commissioner of Insurance

Statutory Authority: Code of Ala. 1975, §§27-2-17, 27-19-50 et seq.

History: New Rule: September 18, 1981; effective January 1, 1982. Revised: November 14, 1986; effective February 14, 1987. Revised: March 5, 1992; effective March 15, 1992. Revised: March 12, 1996; effective March 25, 1996. Revised: October 22, 1998; effective January 1, 1999. Revised: April 28, 1999; effective July 1, 1999. Revised: June 30, 2003; effective July 21, 2003. Filed with LRS July 11, 2003. Rule is not subject to the Alabama Administrative Procedure Act. Revised: December 16, 2009; effective January 1, 2010. Filed with LRS December 17, 2009. Rule is not subject to the Alabama Administrative Procedure Act. Revised: June 14, 2017; effective June 24, 2017. Filed with LRS June 14, 2017. Rule is not subject to the Alabama Administrative Procedure Act.