SHAREHOLDER REPRESENTATIVE SERVICES LLC, solely in its capacity as Stockholders’ Agent for the former shareholders and rightsholders of DineInFresh, Inc., v. ALBERTSONS COMPANIES, INC.,
C.A. No. 2020-0710-JRS
IN THE COURT OF CHANCERY OF THE STATE OF DELAWARE
June 7, 2021
Date Submitted: March 2, 2021
SLIGHTS, Vice Chancellor
Thomas E. Hanson, Jr., Esquire of Barnes & Thornburg LLP, Wilmington, Delaware; Michael E. Swartz, Esquire and Taleah E. Jennings, Esquire of Schulte Roth & Zabel LLP, New York, New York; and Thomas P. DeFranco, Esquire of Schulte Roth & Zabel LLP, Washington, DC, Attorneys for Defendant.
MEMORANDUM OPINION
SLIGHTS, Vice Chancellor
Plated has failed to reach any of the earnout milestones set forth in the Merger Agreement and Albertsons, therefore, has refused to make any earnout payments. The loss in merger consideration to Plated‘s former stockholders amounts to $125 million. Shareholder Representative Services (“SRS“) brought this action on behalf of those shareholders to recover the earnout consideration on the ground that Albertsons operated Plated post-closing in a manner intended to miss the specified earnout milestones.
Count I alleges that when Albertsons changed Plated‘s business model post-closing it breached the Merger Agreement by acting with an intent to avoid the earnout. Count I also alleges a breach of contract by Albertsons’ failure to provide the required earnout statement for 2019. Relatedly, Count VI seeks specific performance of the contractual obligation to provide the earnout statement. Count
Albertsons has moved to dismiss all counts under Court of Chancery Rule 12(b)(6). After carefully considering the Verified Complaint, I find it reasonably conceivable that Albertsons’ decision to focus almost exclusively on Plated‘s brick-and-mortar business, despite having knowledge that such a decision would almost certainly cause the company to miss the earnout milestones, was the product of an intent to avoid the earnout in violation of Section 2.9(h)(vii) of the Merger Agreement. Counts II and III, however, must be dismissed. The implied covenant has no room to operate where a contract grants discretion to one party and then limits that discretion with an “intent” qualifier. That bargained-for contractual dynamic removes the need for the implied covenant. Plaintiff‘s fraudulent inducement claim fails for lack of justifiable reliance; the clear and unambiguous language of the Merger Agreement conflicts with each of the purported oral misrepresentations that Albertsons is alleged to have made pre-closing. Finally, to the extent Counts I and
I. BACKGROUND
I have drawn the facts from well-pled allegations in the Verified Complaint (the “Complaint“) and documents incorporated by reference or integral to that pleading.3 For purposes of the motion, I accept as true the Complaint‘s well-pled factual allegations and draw all reasonable inferences in Plaintiff‘s favor.4
A. Parties
Plaintiff, SRS, is a Colorado LLC.5 Under the Merger Agreement, SRS is designated as the agent for former Plated stockholders and rightsholders to bring post-merger claims on behalf of those parties.6
B. The History of Plated
Plated was “an e-commerce subscription meal kit delivery company” founded in 2012 by Joshua Hix, Elana Karp and Nick Taranto.9 The business model, relatively novel for its time, involved consumers subscribing to Plated‘s services online in exchange for the receipt of packages delivered directly to their homes containing ingredients and recipes for home-cooked meals.10 Plated enjoyed steady success over the course of its early operations. By July 2013, the company had delivered more than 100,000 meals to consumers through its online subscription service.11 By the first quarter of 2017, Plated had delivered 450,000 meals in that
Along with impressive revenue numbers, Plated developed a sophisticated supply chain system with a focus on meal kit needs, data analytics, valuable technology and software.14 The technology, coupled with the technical expertise among its employees, made Plated an attractive target for potential acquirers.15 While its founders were in the midst of deciding whether the company‘s impressive growth justified taking the company public, Albertsons contacted Plated in the spring of 2017 regarding a potential acquisition.16 Albertsons signed a letter of intent on July 21, 2017.17
C. Pre-Closing Discussions Between Albertsons and Plated
As the parties negotiated a potential acquisition, Albertsons’ executives made several comments regarding the future of Plated‘s e-commerce business and its plans for Plated upon acquisition. One theme throughout the discussions was Albertsons’
Throughout August and September 2017, Albertsons repeatedly represented to Plated executives that it was “committed to growing Plated‘s business,” looking forward to “gain[ing] market share in the meal kit market.”22 These statements served as confirmation that Albertsons was prepared to commit substantial time, capital and other resources to grow Plated‘s existing e-commerce business
The arrangement was presented by Albertsons as a post-closing partnership between buyer and seller, with Plated running its business independently post-acquisition.25 Part of this independence included Albertsons providing equity to key employees and allowing Plated‘s management to set compensation for employees in an effort to enhance key employee retention.26 Albertsons made these statements out of an expressed recognition that “the company‘s management team and employees are critical to the success of the Transaction.”27 Moreover, Albertsons’ negotiators touted the realities of economies of scale and lower transportation costs to help facilitate a smooth transition and increased revenue.28
D. The Merger Agreement
Albertsons and Plated executed the Merger Agreement on September 19, 2017, whereby Plated was merged into a wholly owned subsidiary of Albertsons.31 The Merger Agreement contemplated an upfront cash payment of $175 million,32 to be followed by up to $125 million in earnout consideration payable over the next three years if certain earnout targets were met (the “Earnout“).33 Those targets were formulated based on Plated‘s past performance and forecasted growth.34 According to Plaintiff, both parties understood that, if Plated continued on its then-current
(i) the sale of meal kits and all other products developed or prepared, in whole or in part, by the Company, whether in-store or via e-commerce,
(ii) the sale of products on a platform developed by the Company,
(iii) the sale of Products by the Purchaser Group using the “Plated” brand name or any other trademark of the Company, whether in-store of via e-commerce, or
(iv) advertising commissions, revenue sharing or slotting fees generated for in-box product placement or partnerships with the Company or a product or platform of the types described in clauses (i), (ii) or (iii),
minus (b) all product returns, allowances, discounts, and sales, use, value-added and other direct Taxes to the extent billed and paid by the Purchaser Group, as determined in accordance with the Accounting Principles [and excluding revenue from inter-company transactions and equity investments].37
Importantly, the Merger Agreement also provides guidance on the role that Albertsons was to play in operating Plated post-acquisition. Section 2.9(h)(vii) provides:
Except as otherwise set forth in this clause (vii), [Albertsons] will have the exclusive right to make all business and operational decisions regarding [Albertsons] and its Subsidiaries (including [Plated]) in its
sole and absolute discretion without regard to any other interest and will have no obligation to operate [Plated] in a manner to maximize achievement of the Earnout Issuance; provided, however, that [Albertsons] will not, and will cause its Affiliates not to, take any action (or omit to take any actions) with the intent of decreasing or avoiding any Earnout Issuance.38
Section 2.9 provides that Albertsons would provide an “Earnout Statement” to SRS for each year the Earnout was in play following execution of the Merger Agreement.39
E. Albertsons’ Post-Closing Actions and Plated‘s Failure to Reach Earnout Targets
Albertsons admitted, as demonstrated in internal documents from 2018, that Plated‘s success depended on “investment in the customer.”40 Albertsons further acknowledged that if Albertsons were to provide support, as it promised to do, Plated would easily achieve its Earnout targets.41
Notwithstanding these pre-closing profundities, shortly after closing, Shane Sampson, then the Chief Marketing Officer of Albertsons, informed Hix that Albertsons’ management “never really cared about Plated‘s e-commerce
The day after closing, Albertsons immediately began to reallocate Plated‘s resources to get its product in approximately 1,000 of its stores within the span of
Plated altered its public messaging as well. Specifically, Albertsons directed Plated‘s marketing team to focus on retail rather than e-commerce, despite its full understanding that shifting marketing and advertising from the subscription service would cause an immediate and significant impairment of revenue and customer growth.50 The shift immediately diverted substantial resources away from the e-commerce business, causing sales to suffer greatly.51 Albertsons made clear, starting nearly from day one post-acquisition, that in-store retail would become Plated‘s top, and at times only, priority.52
Second, Plated was not provided “broad latitude” in running its business independently, particularly with respect to the hiring and compensation of certain employees. To start, Albertsons demanded that Hix hire Albertsons’ Pat Brown as
Finally, it is alleged that Albertsons badly mismanaged Plated, leading to a wholesale failure to meet Earnout targets and ultimately to the demise of the company. Albertsons failed to take advantage of preferred pricing Plated had previously negotiated with vendors, refused to investigate potential methods to self-finance that would allow Plated to grow, and eventually announced it was closing the e-commerce subscription business altogether, despite significant revenue
II. ANALYSIS
The standard for deciding a Motion to Dismiss under Court of Chancery Rule 12(b)(6) is well-settled:
- (i) all well-pleaded factual allegations are accepted as true; (ii) even vague allegations are “well-pleaded” if they give the opposing party notice of the claim; (iii) the Court must draw all reasonable inferences in favor of the non-moving party; and (iv) dismissal is inappropriate unless the plaintiff would not be entitled to recover under any reasonably conceivable set of circumstances susceptible of proof.63
A. Breach of Contract
In Count I, Plaintiff alleges Albertsons breached Section 2.9(h)(vii) of the Merger Agreement by taking actions with the intent of decreasing or avoiding payment of the Earnout.64 “To establish a breach of contract claim, a party must
“Intent” is “a well-understood concept,” defined as “a design, resolve or determination with which persons act. Intent in the legal sense is purpose to use particular means to effect a certain result.”68 A defendant‘s intent can be inferred from well-pled allegations in a complaint, with the understanding that allegations of intent “need only be averred generally.”69 To plead a buyer‘s intent to avoid an
The Complaint alleges a scheme whereby, from the outset of negotiations between Albertsons and Plated until the closing of the merger, Albertsons deliberately hid from Plated‘s negotiators that it had no interest in Plated‘s e-commerce business and no intent to support it, much less grow it.72 Indeed, according to the Complaint, Albertsons’ management team was antagonistic toward
As Plaintiff readily acknowledged at oral argument, allegations that Albertsons intended to prioritize brick-and-mortar initiatives over e-commerce initiatives would not, alone, support a reasonable inference that Albertsons intended to avoid the Earnout. Plaintiff was also obliged to well-plead that Albertsons knew that pivoting from subscriptions to in-store sales would be unsuccessful in the short-term such that Plated would miss the Earnout milestones.76 A review of the Complaint reveals that Plaintiff has done just that.
Albertsons also knew what was required to run a profitable e-commerce business, including the need to conduct targeted marketing, and yet it directed Plated‘s marketing team immediately to shift their focus from e-commerce to in-store retail, resulting in a decrease in subscriber count and corresponding decrease
The Complaint‘s allegations with respect to Albertsons’ intent track those addressed in Windy City v. Teacher Insurance,84 where the court found the plaintiff‘s allegations allowed a reasonable inference that the defendant‘s actions were taken with an intent to reduce the earnout. There, the plaintiff alleged the defendant, with
Albertsons argues that Plaintiff‘s allegations cannot sustain a breach of contract claim when the conduct giving rise to the claim is expressly permitted under that same contract.90 In doing so, Albertsons seizes upon its contractual allowance
Albertsons finally argues that it is “difficult to define in the abstract” what “bad faith” looks like when a buyer is granted “sole discretion” to operate the business in any way it sees fit post-closing.91 That is true enough. Albertsons negotiated for a wide berth in its operation of Plated after closing. But it also promised not to operate Plated in a manner intended to cause it to miss the Earnout milestones. And yet the Complaint well-pleads that Albertsons told Plated it would follow Plated‘s e-commerce business plan when it had no intention of doing so, knew that business plan was the only way to achieve the Earnout and then deliberately ignored the plan from the outset knowing that decision would cause Plated to miss the Earnout milestones.92 A reasonable inference from these allegations is that Albertsons altered Plated‘s business plan, at least in part, as a means and with the intent to avoid paying the Earnout.
B. The Implied Covenant of Good Faith and Fair Dealing
“Under Delaware law, the implied covenant of good faith and fair dealing inheres in every contract.”93 To state a claim for breach of the implied covenant, “a complaint ‘must allege a specific implied contractual obligation, a breach of that obligation by the defendant, and resulting damage to the plaintiff.‘”94 It has become routine in Delaware to observe that application of the implied covenant involves “a cautious enterprise” in recognition that “it is a limited and extraordinary legal remedy and not an equitable remedy for rebalancing economic interests that could have been anticipated.”95 In other words, the implied covenant will not serve as a
Section 2.9(h)(vii) of the Merger Agreement elucidates an understanding from both sides that the operation of the business, post-closing, would be under the exclusive control of Albertsons and Albertsons alone.97 To the extent Plated‘s management wished to maintain specific levels of operational control, Plated could and should have bargained for those rights.98 Instead, the only limitation Plated bargained for was that Albertsons could not act “with the intent of decreasing or avoiding any Earnout.”99 At bottom, when a contract provides the buyer sole discretion over business decisions subject to very limited contractual exceptions, the
Plaintiff argues that when the buyer is granted “absolute discretion,” the “discretion-exercising party” must make all decisions in good faith.101 That is an accurate statement of our law, as far as it goes.102 But where the parties themselves bargain for limits on the buyer‘s discretion, as here, there is no gap for the implied covenant to fill.103 In Lazard v. Qinetiq, our Supreme Court addressed a nearly
Plaintiff next argues that because Plated‘s “reasonable expectations were frustrated” by Albertsons, the implied covenant must operate as the vehicle by which those frustrated expectations can be realized.106 Even setting aside the fact that the
C. Fraudulent Inducement
To state a claim for fraud or fraudulent inducement a plaintiff must well plead the following elements:
(1) a false representation, usually one of fact, made by the defendant; (2) the defendant‘s knowledge or belief that the representation was false, or was made with reckless indifference to the truth; (3) an intent to induce the plaintiff to act or to refrain from acting; (4) the plaintiff‘s action or inaction taken in justifiable reliance upon the representation; and (5) damage to the plaintiff as a result of such reliance.111
The first element of fraud, a “false representation” can take several forms, including: an “overt misrepresentation (i.e. a lie), a deliberate concealment of material facts, or else silence in the face of a duty to speak.”112 Plaintiff alleges all three varieties here.
Ultimately, each of Plaintiff‘s fraud allegations fails as a matter of law for the same reason: a lack of well pled justifiable reliance. “[W]hether a party‘s reliance
The Complaint alleges a constellation of alleged oral misrepresentations made during negotiations, including that Albertsons promised to give Plated the tools and resources to further scale their operations,115 provide equity to retain key employees,116 give the Plated management team broad latitude in setting compensation,117 and prioritize Plated‘s e-commerce subscription business over in-store meal kits.118 The Complaint further alleges that Albertsons concealed its true motive to prioritize Plated‘s role in Albertsons’ existing brick-and-mortar business
Albertsons asserts that the Merger Agreement was a fully integrated contract between two sophisticated parties, making Plaintiff‘s reliance on any prior oral representation as a basis for a fraud claim unreasonable.122 Defendant cites to the Merger Agreement‘s integration clause at Section 11.4, which reads, in relevant part: “This Agreement . . . and other agreements specifically referred to herein . . .
Importantly, the Merger Agreement‘s integration clause lacks anti-reliance language explicitly providing “that a party is not relying on any extra-contractual representations.”124 And, our law is now settled that “[t]he presence of a standard integration clause alone, which does not contain explicit anti-reliance representations and which is not accompanied by other contractual provisions demonstrating with clarity that the plaintiff had agreed that it was not relying on facts outside the contract, will not suffice to bar fraud claims.”125 Thus, if the allegation here was that Plated relied upon intentionally false extra-contractual statements of fact, the integration clause would not bar the claim.126 But that is not what Plaintiff has alleged, and the distinction matters.
The gravamen of Plaintiff‘s fraudulent inducement claim is that Albertsons lied about its “future intent” with respect to the operation of the business post-
This distinction was on full display in Black Horse, where the plaintiff alleged that, prior to signing an acquisition agreement, the parties orally agreed that the plaintiff would be given the opportunity to make a $10 million bridge loan to defendant post-closing in exchange for an increased percentage of the target entity.130 Yet, the oral agreement never made it into the written contract.131 When the defendant refused to commit to the bridge loan post-closing, the plaintiff sued for fraud. The court dismissed the claim, holding that an extra-contractual fraud claim based on a “future promise” cannot stand when the parties committed “in a
The plain terms of the Merger Agreement contradict the alleged misrepresentations on which Plated claims it relied. To reiterate, Section 2.9(h)(vii) provides “[Albertsons] will have the exclusive right to make all business and operational decisions regarding [Albertsons] and its Subsidiaries (including [Plated]) in its sole and absolute discretion.”135 The only contractual limitation to such discretion requires that Albertsons not take any action “with the intent of decreasing or avoiding” the Earnout.136 Despite this far-reaching contractual
Delaware is a contractarian state. As such, a party who enters into a contract governed by Delaware law will be charged with knowledge of the contents of the instrument and will be deemed to have knowingly agreed to the plain terms of the instrument absent some well-pled reason to infer otherwise. And this same party will face an uphill climb when it seeks to prosecute claims that it relied on promises that are explicitly contradicted by its own clear and unambiguous written contract. These bedrocks of Delaware law apply in full force here.138
If Plated wanted contractual commitments from Albertsons that it would operate Plated in a particular manner post-closing, Plated could and should have bargained for those commitments as carve-outs to the broad discretion it otherwise agreed to give to Albertsons.139 Having failed to secure those commitments in a fully integrated contract, it cannot now claim fraud as a basis “to avoid the deal it made
III. CONCLUSION
For the foregoing reasons, Defendant‘s Motion to Dismiss Count I is DENIED to the extent it alleges a breach of Section 2.9(h)(vii) of the Merger Agreement. Defendant‘s Motion to Dismiss Counts II-IV, as well as the portion of Count I alleging breach of Section 2.9(h)(ii) of the Merger Agreement, is GRANTED.
IT IS SO ORDERED.
