IN RE AMERICAN EXPRESS ANTI-STEERING RULES ANTITRUST LITIGATION
No. 20-1766
United States Court of Appeals for the Second Circuit
November 22, 2021
AUGUST TERM 2020
Argued: December 16, 2020
RITE AID CORPORATION, WALGREEN CO., FIREFLY AIR SOLUTIONS, LLC, PLYMOUTH OIL CORPORATION, RITE AID HEADQUARTERS CORP., JASA, INC., ON BEHALF OF THEMSELVES AND ALL SIMILARLY SITUATED PERSONS, ANIMAL LAND, INC., ROOKIES, INC., ITALIAN COLORS RESTAURANT, COHEN RESE GALLERY, INC., LOPEZ-DEJONGE, INC., BAR HAMA LLC, MEIJER, INC., PUBLIX SUPER MARKET, INC., RALEY‘S, SUPERVALU INC., CVS PHARMACY, INC., BI-LO, LLC, H.E.B. GROCERY COMPANY, THE KROGER CO., SAFEWAY INC., AHOLD U.S.A. INC., ALBERTSON‘S LLC, HY-VEE, INC., THE GREAT ATLANTIC & PACIFIC TEA COMPANY INC., TREEHOUSE, INC., IL FORNO, INC., NATIONAL SUPERMARKETS ASSOCIATION, INC., ON BEHALF OF ITS MEMBERSHIP, AND ALL OTHER SIMILARLY SITUATED PERSONS, PLAINTIFFS, ALL CLASS PLAINTIFFS, THE MARCUS CORPORATION, BILL MCCAULEY, READ MCCAFFREY, HILLARY JAYNES, ANTHONY OLIVER, BERNADETTE MARTIN, BRYAN HUEY, JAMES EATON, PAUL KASHISHIAN, GIANNA VALDES, CHAD TINTROW, MATTHEW MORIARTY, ANDREW AMEND, IGOR GELMAN, ZACHARY DRAPER, SHAWN O‘KEEFE, FRANCISCO ROBLETO, JR., MICHAEL THOMAS REID,
v.
AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC., AMERICAN EXPRESS COMPANY, Defendants-Appellees,
SUSAN BURDETTE, Defendant,
CIRCUIT CITY LIQUIDATING TRUST, THE RSH LIQUIDATING TRUST, HOLIDAY COMPANIES, GANDER MOUNTAIN COMPANY, COMMONWEALTH HOTELS, INC., KEILA RAVELO, Intervenors.*
On Appeal from the United States District Court for the Eastern District of New York
Before: CHIN, BIANCO, and MENASHI, Circuit Judges.
The plaintiffs-appellants are commercial merchants that sought monetary and injunctive relief under both federal and California antitrust laws against the defendants-appellees—American Express
We disagree. The efficient-enforcer factors structure a proximate cause analysis according to which there must be a sufficiently close relationship between the alleged injury and the alleged antitrust violation to establish antitrust standing. Here, that relationship is lacking. After considering the efficient-enforcer factors and the relevant state laws, we AFFIRM.
SCOTT MARTIN, Hausfeld LLP, New York, NY (Michael D. Hausfeld, Hausfeld LLP, Washington, DC, and Irving Scher, Jeanette Bayoumi, and Kimberly Fetsick, Hausfeld LLP, New York, NY, on the brief), for Plaintiffs-Appellants.
EVAN R. CHESLER (Peter T. Barbur, Kevin J. Orsini, and Rory A. Leraris, on the brief), Cravath, Swaine & Moore LLP, New York, NY, for Defendants-Appellees.
Eric F. Citron, Goldstein & Russell, P.C., Bethesda, MD, for Amici Curiae Eighteen Professors of Antitrust Law.
OPINION
MENASHI, Circuit Judge:
The appellants, on behalf of a class of commercial merchants, allege that the Anti-Steering Rules promulgated by the appellees, the American Express Company and American Express Travel Related Services Company, Inc. (together, “Amex“), violate the antitrust laws.
The appellants do not accept American Express cards but claim to be harmed by Amex‘s policies nevertheless. These merchants “seek monetary and injunctive relief for overcharges paid to Visa, MasterCard, and Discover,” not to Amex, “caused by Amex‘s imposition of ‘Anti-Steering Rules’ in its agreements with merchants who accept Amex cards.” Appellants’ Br. 1-2. The appellants claim that “Amex‘s Anti-Steering Rules have stifled interbrand competition throughout the relevant market, causing the credit card transaction fees charged to Appellants by Visa, MasterCard, and Discover to prevail at supracompetitive levels under Amex‘s pricing umbrella.” Id. at 2.
The U.S. District Court for the Eastern District of New York (Garaufis, J.) dismissed the appellants’ claims under
We affirm the district court‘s judgment. To determine whether a party can sue under the antitrust laws—whether the party has “antitrust standing“—we apply the “efficient enforcer” test. The efficient-enforcer test is an elaboration on the proximate cause requirement of Associated General Contractors of California, Inc. v. California State Council of Carpenters (AGC), 459 U.S. 519, 535-36 (1983). In cases of economic harm, proximate cause is demarcated by the “first step” rule, which limits liability to parties injured at the first step of the causal chain of the defendants’ actions. See id. at 534. Here, at the first step, Amex restrained trade to raise its own prices; only later did its competitors follow suit. Because the appellants were harmed at that later step, the claims here fail the first-step test. After considering the four AGC factors, we conclude that—taking the allegations of the complaint as true—the appellants are not efficient enforcers of the antitrust laws and therefore lack antitrust standing.
BACKGROUND1
The appellants challenge Amex‘s Anti-Steering Rules, or what Amex calls its non-discrimination provisions, contained in its Card Acceptance Agreement with merchants. The appellants allege that “Amex‘s Anti-Steering Rules unreasonably restrain interbrand price competition with the other major [credit card] networks because the Rules: (1) stifle interbrand competition among the networks; (2) impose supracompetitive merchant fees, without corresponding
I
The credit card industry is divided among four competing networks: Amex, Visa, MasterCard, and Discover. Ohio v. Am. Express Co., 138 S. Ct. 2274, 2282 (2018). The market is characterized by high barriers to entry. New entrants face a “chicken-and-egg” problem because “merchants value a payment system only if a sufficient number of cardholders use it and cardholders value a payment card only if a sufficient number of merchants accept it.”2
Credit card networks such as Amex “operate what economists call a ‘two-sided platform,‘” which “offers different products or services to two different groups who both depend on the platform to intermediate between them.” Ohio, 138 S. Ct. at 2280.3 Amex provides credit-card services to both “merchants,” who accept Amex as payment, “and cardholders,” who use Amex to make payments. Ohio, 138 S. Ct. at 2279-80. Both parties are necessary; “no credit-card
While credit card companies often charge cardholders an annual fee, all credit card companies charge merchants a fee for every transaction processed.4 According to the appellants, Amex charges higher merchant fees than its competitors. To avoid the higher fees, merchants—in the absence of any restraint prohibiting the practice—might “steer” their customers toward using another form of payment. “Steering” could be done in different ways, such as simply by asking, offering benefits for using other payment methods, or imposing a surcharge on the use of Amex cards.5
Steering allows for price signals between merchant and customer. Without steering, “consumers do not internalize the full costs of their choice of payment system.”6 Steering also may prevent Amex from charging higher fees because merchants will steer customers toward cards with lower fees. In sum, “American Express dislikes steering; the merchants like it; and the shoppers may benefit from it, whether because merchants will offer them incentives to use
Amex has discouraged steering by inserting anti-steering provisions into its contracts with merchants. Pursuant to Amex‘s Anti-Steering Rules, merchants may not:
- indicate or imply that they prefer, directly or indirectly, any Other Payment Products over Amex Cards;
- try to dissuade cardholders from using their Amex Card;
- criticize or mischaracterize the Amex Card or any of Amex‘s services or programs;
- try to persuade or prompt cardholders to use any Other Payment Products or any other method of payment (e.g., payment by check);
- impose any restriction, conditions, or disadvantages when the Card is accepted that are not imposed equally on all Other Payment Products, except for ACH funds transfer, cash, and checks;
- engage in activities that harm Amex‘s business or the American Express Brand (or both);
- or promote any Other Payment Products (except the Merchant‘s own private label card that they issue for use solely at their Establishments) more actively than the Merchant promotes Amex.
Am. Express Anti-Steering, 433 F. Supp. 3d at 404 (alterations omitted).
II
The Anti-Steering Rules have been litigated for over a decade. Merchants have been filing suits since the 2000s. See generally Rite-Aid Corp. v. Am. Express Travel Related Servs. Co., 708 F. Supp. 2d 257, 260 (E.D.N.Y. 2010). “In October 2010, the Department of Justice and the attorneys general of eighteen states filed the Government Action against Amex, MasterCard, and Visa” challenging each company‘s version of the Anti-Steering Rules. In re Am. Express Anti-Steering Rules Antitrust Litig., No. 08-CV-2315, 2016 WL 748089, at *2 (E.D.N.Y. Jan. 7, 2016). “Visa and MasterCard entered into consent decrees with the Government on the same day that the Government Action was initiated. Only Amex remained as a defendant.” Id. at *2 n.5. After a bench trial, the district court ruled for the government, concluding that it had shown by a preponderance of the evidence that the Anti-Steering Rules violated
“Following the Supreme Court‘s affirmance of the dismissal of the Government Action, matters resumed in the [Merchant Plaintiff] Actions.” Am. Express Anti-Steering, 433 F. Supp. 3d at 405. The merchant plaintiffs—including the appellants here—filed the SAC on December 17, 2018. The SAC sought monetary and equitable relief “on behalf of two putative classes: (1) a class of merchants who accept Amex cards … (the ‘Amex Class‘); and (2) a class of merchants who do not accept Amex cards and who have no contract with Amex (the ‘Non-Amex Class‘).” Id. at 401. Within both classes, subclasses of plaintiffs sought relief under California law. Id. at 402, 405.
On January 15, 2020, the district court ruled in Amex‘s favor. Id. at 417. It first granted Amex‘s motion to compel arbitration of the Amex Class‘s claims. See id. at 405-07. It then granted Amex‘s motion to dismiss the Non-Amex Class‘s claims. See id. at 407-16. Specifically, the district court held that “the Non-Amex Class has not established federal antitrust standing.” Id. at 413. Applying the “efficient enforcer” test, id. at 408; see Balaklaw v. Lovell, 14 F.3d 793, 797 n.9 (2d Cir. 1994) (endorsing the efficient-enforcer test), the district court concluded that all four efficient-enforcer factors indicated that the appellants lacked antitrust standing. Am. Express Anti-Steering, 433 F. Supp. 3d at 407-13. For similar reasons, the district court concluded that the appellants lacked antitrust standing under California‘s Cartwright Act and Unfair Competition Law as well. Id. at 413-16. On May 14, 2020, the district court entered an order of partial final
DISCUSSION
“We review a district court‘s grant of a motion to dismiss de novo, accepting as true all factual claims in the complaint and drawing all reasonable inferences in the plaintiff‘s favor.” Henry, 6 F.4th at 328 (internal quotation marks omitted). The appellants argue that the district court erred when it dismissed their claims under the Clayton Act and under California antitrust law. We address each claim in turn.
I
The appellants contend that the district court erred in dismissing their federal antitrust claim. The appellants brought that claim under the Clayton Act, which provides a private right of action for injuries “by reason of anything forbidden in the antitrust laws.”
“It is a well-established principle that, while the United States is authorized to sue anyone violating the federal antitrust laws, a private plaintiff must demonstrate ‘standing.‘” Daniel v. Am. Bd. of Emergency Med., 428 F.3d 408, 436 (2d Cir. 2005). We have explained that “[a]ntitrust standing is a threshold, pleading-stage inquiry” and that “when a complaint by its terms fails to establish this requirement we must dismiss it as a matter of law.” Gatt Commc‘ns, Inc. v. PMC Assocs., L.L.C., 711 F.3d 68, 75 (2d Cir. 2013) (quoting NicSand, Inc. v. 3M Co., 507 F.3d 442, 450 (6th Cir. 2007) (en banc)). This requirement
To demonstrate antitrust standing, a private plaintiff must show both that (1) “it suffered a special kind of antitrust injury” and that (2) “it is a suitable plaintiff to pursue the alleged antitrust violations and thus is an efficient enforcer of the antitrust laws.” Id. (internal quotation marks omitted). Whether a plaintiff is an “efficient enforcer” depends on the four factors the Supreme Court identified in AGC. 459 U.S. at 540-45. Those factors are (1) “the directness or indirectness of the asserted injury“; (2) “the existence of more direct victims” or the “existence of an identifiable class of persons whose self-interest would normally motivate them to vindicate the public interest in antitrust enforcement“; (3) the extent to which the claim is “highly speculative“; and (4) “the importance of avoiding either the risk of duplicate recoveries on the one hand, or the danger of complex apportionment of damages on the other.” Id.; see also Gelboim v. Bank of Am. Corp., 823 F.3d 759, 772 (2d Cir. 2016). “[T]he weight to be given the various factors will necessarily vary with the circumstances of particular cases.” Daniel, 428 F.3d at 443.
In this case, the appellants claim to have antitrust standing under a so-called “umbrella” theory. The classic “umbrella” scenario occurs when “[a] cartel cuts output, which elevates price throughout the market.” U.S. Gypsum Co. v. Ind. Gas Co., 350 F.3d 623, 627 (7th Cir. 2003). Because of that price umbrella, “customers of fringe firms (sellers that have not joined the cartel) pay this higher price, and thus suffer antitrust injury, just like customers of the cartel‘s members.” Id. In other words, the umbrella theory “seeks to hold price-fixers liable
The district court declined to determine whether the appellants had established an antitrust injury because it concluded that the appellants were not efficient enforcers of the antitrust laws and for that reason lacked antitrust standing. We likewise need not address antitrust injury. Because the four efficient-enforcer factors do not establish antitrust standing, we affirm the district court‘s judgment.
A
The first efficient-enforcer factor asks whether “the violation was a direct or remote cause of the injury.” Gelboim, 823 F.3d at 772. This factor turns on “familiar principles of proximate causation.” Lotes Co. v. Hon Hai Precision Indus. Co., 753 F.3d 395, 412 (2d Cir. 2014).
Proximate cause stands for the proposition that “the judicial remedy cannot encompass every conceivable harm that can be traced to alleged wrongdoing.” AGC, 459 U.S. at 536. It encompasses “the judicial tools used to limit a person‘s responsibility for the consequences of that person‘s own acts” and “reflects ideas of what justice demands, or of what is administratively possible and convenient.” Holmes v. Sec. Inv. Prot. Corp., 503 U.S. 258, 268 (1992)
In the context of antitrust standing, proximate cause generally follows the first-step rule. When the Clayton Act was enacted, the Supreme Court has explained, Congress understood “the judicial gloss” expressed by Justice Holmes: “The general tendency of the law, in regard to damages at least, is not to go beyond the first step.” AGC, 459 U.S. at 534 (quoting S. Pac. Co. v. Darnell-Taenzer Lumber Co., 245 U.S. 531, 533 (1918) (Holmes, J.)).7 The first-step rule requires “some
Our court has repeatedly followed the first-step rule in the antitrust context. In Paycom Billing Services. v. MasterCard International, Inc., we held that a merchant, Paycom, did not suffer a direct injury
In this case, the appellants did not suffer a direct injury from the alleged antitrust violation. At the first step, Amex raised the price for Amex-accepting merchants through the Anti-Steering Rules.
Given the allegations in the SAC, we hold that the appellants’ injuries did not occur at the first step following Amex‘s conduct. The injuries, therefore, were not proximately caused by Amex; the alleged antitrust violation was instead a “remote” cause of the injuries.
B
The second efficient-enforcer factor considers the “existence of an identifiable class of persons whose self-interest would normally motivate them to vindicate the public interest in antitrust enforcement.” IQ Dental Supply, 924 F.3d at 65 (quoting Daniel, 428 F.3d at 443). For this factor, we ask whether “[d]enying the [plaintiff] a remedy on the basis of its allegations” is “likely to leave a significant antitrust violation undetected or unremedied.” AGC, 459 U.S. at 542; see also Paycom, 467 F.3d at 294. “[T]he presence of plaintiffs who are better situated to vindicate the antitrust laws,” though not
This factor also counsels against antitrust standing here. In IQ Dental Supply, we concluded that antitrust standing based on the second factor was unlikely because “IQ [was] further removed from the harm caused by the Defendants than the parties directly affected by the boycott that have already sued the Defendants.” IQ Dental Supply, 924 F.3d at 66. The same argument applies here. As noted, the merchants who have a relationship with Amex were harmed at the first step by Amex‘s Anti-Steering Rules. And those merchants have already sued Amex. Am. Express Anti-Steering, 433 F. Supp. 3d at 401-02. We follow our precedent in holding that “the second efficient-enforcer factor weighs against … antitrust standing” in this case. IQ Dental Supply, 924 F.3d at 66.
C
The third efficient-enforcer factor concerns the extent to which the claim is “highly speculative.” AGC, 459 U.S. at 542. “[H]ighly speculative damages is a sign that a given plaintiff is an inefficient engine of enforcement.” Gelboim, 823 F.3d at 779. Under this factor, we ask whether there would be “a high degree of speculation in a damages calculation.” IQ Dental Supply, 924 F.3d at 66-67. When an injury is “derivative” rather than direct, the potential recovery is often “highly speculative.” Id. at 67. We also consider whether the “alleged effects on the [plaintiff] may have been produced by independent factors.” AGC, 459 U.S. at 542.
In any event, the third factor does not confer antitrust standing on the appellants. The four efficient-enforcer factors “need not be given equal weight,” and “the relative significance of each factor will depend on the circumstances of the particular case.” IQ Dental Supply, 924 F.3d at 65. In particular, the Supreme Court has noted that the “potential difficulty in ascertaining and apportioning damages is not … an independent basis for denying standing where it is adequately
Even if the injury is not speculative here, it does not establish proximate cause. The appellants’ injury may have been foreseeable, predictable, and even calculable, but proximate cause—especially in the economic harm context—requires more than foreseeability. See McCready, 457 U.S. at 476-77. In light of the other efficient-enforcer factors, the third factor does not confer antitrust standing.
D
The fourth efficient-enforcer factor stresses the importance of “avoiding either the risk of duplicate recoveries on the one hand, or the danger of complex apportionment of damages on the other.” AGC, 459 U.S. at 543-44. This factor reflects an administrative concern: “massive and complex damages litigation not only burdens the courts, but also undermines the effectiveness of treble-damages suits.” Id. at 545. The concern arises when “[t]he damages to which [the plaintiff] lays claim” are “exactly the same damages [other parties] could have claimed.” IQ Dental Supply, 924 F.3d at 67.
There is no risk of duplicate recoveries or complex reapportionment of damages here. The damages that the Amex and Non-Amex Classes seek do not overlap; each class alleges that the respective card companies charged separately. This case does not involve pass-on theories that would require a court to divide damages from the same violation among multiple plaintiffs. See Ill. Brick Co., 431 U.S. at 737-38; Hanover Shoe, Inc. v. United Shoe Mach. Corp., 392 U.S. 481, 493 (1968). Apportionment of damages here would neither
But the appellants’ success on this factor does not establish antitrust standing. In AGC itself, the fourth factor was non-dispositive. AGC, 459 U.S. at 545 n.52. Even though the Court recognized that the “policy against duplicative recoveries may not apply” to a harm the plaintiffs allegedly suffered, “the remote and obviously speculative character of that harm [was] plainly sufficient to place it beyond the reach of § 4.” Id. While the fourth factor addresses a “strong interest … in keeping the scope of complex antitrust trials within judicially manageable limits,” id. at 543, the efficient-enforcer inquiry remains, fundamentally, one into proximate cause, Lotes, 753 F.3d at 412; McCready, 457 U.S. at 476-77. Here, as in AGC, that the line between the Amex plaintiffs’ and non-Amex plaintiffs’ damages presents no additional difficulties does not pull back the appellants’ injury from “beyond the reach of § 4.” 459 U.S. at 545 n.52. We therefore conclude that, given the allegations of the SAC, the four efficient-enforcer factors do not establish antitrust standing.10
II
Dismissal of the appellants’ federal antitrust claims does not necessarily require the dismissal of their claims under the California Unfair Competition Law (“UCL“) and California antitrust law, known as the Cartwright Act. See Aryeh v. Canon Bus. Sols., Inc., 292
“[W]e consider the language of the state intermediate appellate courts to be helpful indicators of how the state‘s highest court would rule.” DiBella v. Hopkins, 403 F.3d 102, 112 (2d Cir. 2005). The California district courts of appeals have discussed antitrust standing under the Cartwright Act at length. In Kolling v. Dow Jones & Co., the California court noted that “[t]he plaintiff in a Cartwright Act proceeding must show that an antitrust violation was the proximate cause of his injuries.” 187 Cal. Rptr. 797, 807 (Cal. Ct. App. 1982). In the same opinion, that court described the “standing to sue” requirement as preventing suits from parties only “incidentally injured” by an antitrust violation. Id. More recently, a California court observed that “[o]ne of the elements of standing to seek antitrust damages … is a sufficient showing of injury with respect to,” among other things, “the directness of the injury,” “the speculative measure of the harm,” and “the risk of duplicative recovery.” Wholesale Electricity Antitrust Cases I & II, 55 Cal. Rptr. 3d 253, 265 (Cal. Ct. App. 2007).
These decisions indicate that the California legislature, like Congress, was “familiar with the common-law rule” of proximate cause, and California courts will not assume that the legislature intended “to displace it sub silentio.” Lexmark, 572 U.S. at 132.
* * *
For these reasons, we AFFIRM the judgment of the district court.
