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61 Cal.App.5th 222
Cal. Ct. App.
2021
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Background

  • Varney Entertainment (Varney) sued Avon Plastics (Avon) for breach of contract; Varney later amended to add a §3344 claim for unauthorized commercial use of name/likeness.
  • Avon served a CCP §998 offer to have judgment entered for Varney for $250,000 plus attorney fees/costs through the offer date (April 10, 2019).
  • While that §998 offer remained pending, Avon tendered $191,626.03 and offered a stipulated judgment resolving only the contract claim, expressly designating Varney the prevailing party on that claim; Varney accepted and judgment was entered for that amount.
  • The §3344 claim proceeded toward trial; on the first day of trial the court applied Tennessee law to the §3344 claim and excluded Varney’s expert; Varney then voluntarily dismissed the §3344 claim without prejudice and refiled in Tennessee.
  • Avon moved for fees/costs under §3344 (as the alleged prevailing party on that claim) and under §998 (because Varney recovered less than Avon’s §998 offer); the trial court denied Avon’s motions and awarded Varney fees/costs on the contract claim. Avon appealed.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Whether Avon is entitled to attorney fees/costs under §3344 because Varney dismissed the §3344 claim Varney: dismissal without prejudice precludes a finding that Avon prevailed on the §3344 claim; no merits resolution, so no fee award under §3344 Avon: dismissal in its favor on that claim makes Avon the prevailing party entitled to fees under §3344 Court: Affirmed trial court — voluntary dismissal without prejudice and ongoing litigation in another forum mean Avon was not the prevailing party under §3344; no abuse of discretion.
Whether Avon may recover fees/costs under CCP §998 because Varney obtained a judgment ($191,626.03) less than Avon’s pending §998 offer ($250,000) Varney: Avon’s subsequent, inconsistent settlement tender (stipulated judgment on contract only) extinguished/revoked the earlier §998 offer Avon: §998 offer remained open/unrevoked; Varney failed to obtain a more favorable judgment than the §998 offer and thus must pay Avon’s postoffer costs Court: Affirmed trial court — Avon’s later offer (stipulated judgment on the contract claim with different and incompatible terms) extinguished the earlier §998 offer; §998 cost-shifting does not apply.

Key Cases Cited

  • Olive v. General Nutrition Centers, Inc., 30 Cal.App.5th 804 (prevailing-party analysis under §3344 considers practical success and litigation objectives)
  • Gilbert v. National Enquirer, Inc., 55 Cal.App.4th 1273 (defendant not prevailing where claim voluntarily dismissed; §3344 fee awards discretionary)
  • T. M. Cobb Co. v. Superior Court, 36 Cal.3d 273 (section 998 offers are revocable prior to acceptance)
  • Martinez v. Brownco Constr. Co., 56 Cal.4th 1014 (contract principles may guide §998 offer/acceptance issues; avoid rules that foster gamesmanship)
  • Wilson v. Wal-Mart Stores, Inc., 72 Cal.App.4th 382 (later §998 offers can extinguish earlier offers when applying cost-shifting)
  • One Star, Inc. v. STAAR Surgical Co., 179 Cal.App.4th 1082 (withdrawn/defective §998 offers do not trigger §998 cost-shifting)
  • Palmer v. Schindler Elevator Corp., 108 Cal.App.4th 154 (later offer can extinguish earlier §998 offer under contract principles)
  • Distefano v. Hall, 263 Cal.App.2d 380 (successive offers and their effect on cost-shifting)
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Case Details

Case Name: Varney Entertainment Grp. v. Avon Plastics
Court Name: California Court of Appeal
Date Published: Feb 23, 2021
Citations: 61 Cal.App.5th 222; 275 Cal.Rptr.3d 394; G058903
Docket Number: G058903
Court Abbreviation: Cal. Ct. App.
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    Varney Entertainment Grp. v. Avon Plastics, 61 Cal.App.5th 222