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Terry v. Journal Broadcast Corp.
2013 WI App 130
| Wis. Ct. App. | 2013
Read the full case

Background

  • Terry filed a defamation action against WTMJ-4, Mercure, Journal Broadcast Corp., and others stemming from February–March 2006 news broadcasts and online content.
  • The Uebeles and Sligas paid Angie's Wedding Videos $1000 upfront; their videos were delayed well beyond promised timelines.
  • The February 2, 2006 broadcast reported consumer complaints and included Mercure’s and Prenzlow’s statements about being ripped off and potential legal violations.
  • A March 2006 follow-up broadcast addressed resolutions of complaints; a promotional ad and a state consumer protection official participated in the coverage.
  • Terry sued for multiple claims including defamation, misappropriation, privacy invasion, and emotional distress; the circuit court granted summary judgment for media defendants.
  • On appeal, Terry challenges the summary judgment, libel per se denial, amendment of pleadings, deposition, and emotional distress claims.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Whether summary judgment for the media defendants was proper on defamation claims Terry argues disputes exist on defaming statements and mischaracterizations. The statements were true or opinion; not defamatory. Proper; statements were substantially true or nondefamatory
Whether Mercure's statement that Uebeles were told their video would be done in 10 weeks was defamatory The timeframe was an estimate and could be false. Substantially true; timeframe reflected general expectation and actual delay occurred. Not defamatory; substantially true
Whether Terry is entitled to libel per se relief Mercure’s statements implying crime constitute libel per se. Statements were not capable of defamatory meaning; they were opinions or substantially true. Not libel per se
Whether the court erred in denying amendment of pleadings to conform to evidence Should plead content of promotional video once produced. Amendment would add nothing; content already in scripts; discretion within court's control. Not error; amendment denied
Whether dismissal of emotional distress claims was proper False broadcast and conduct caused independent emotional distress. Claims are derivative of defamation; no false statements proven; no extreme conduct shown. Proper; no independent distress claims

Key Cases Cited

  • Mach v. Allison, 2003 WI App 11 (Wis. Ct. App. 2002) (defamation standard; fair comment and opinion in public-interest cases)
  • Lathan v. Journal Co., 30 Wis. 2d 146 (1966) (substantial truth standard for defamation)
  • Milkovich v. Lorain Journal Co., 497 U.S. 1 (U.S. 1990) (clarifies fair comment and opinion defenses)
  • Martin v. Outboard Marine Corp., 15 Wis. 2d 452 (Wis. 1962) (libel per se framework; defamatory meaning analysis)
  • Frinzi v. Hanson, 30 Wis. 2d 271 (Wis. 1966) (contextual consideration in defamation)
  • Denny v. Mertz, 106 Wis. 2d 636 (Wis. 1982) (truth as absolute defense to defamation)
  • Rabideau v. City of Racine, 2001 WI 57 (Wis. 2001) (proof requirements for intentional infliction of emotional distress)
  • Anderson v. Hebert, 2011 WI App 56 (Wis. Ct. App. 2011) (summary judgment standards in defamation)
Read the full case

Case Details

Case Name: Terry v. Journal Broadcast Corp.
Court Name: Court of Appeals of Wisconsin
Date Published: Oct 15, 2013
Citation: 2013 WI App 130
Docket Number: No. 2012AP1682
Court Abbreviation: Wis. Ct. App.