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NJOY, LLC v. Imiracle (HK) Limited
3:24-cv-00397
S.D. Cal.
Jun 26, 2025
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Background

  • NJOY, LLC filed suit in federal court alleging violations related to the sale of flavored disposable vapor devices, naming several groups of defendants including brick-and-mortar retailers.
  • The brick-and-mortar retailer defendants moved for judgment on the pleadings, arguing a lack of subject matter jurisdiction.
  • While this motion was pending, NJOY and the retailer defendants reached a settlement involving entry of judgment and a permanent injunction.
  • NJOY also sought court approval to file a First Amended Complaint, likely to address jurisdictional pleading issues.
  • Key parts of the litigation continued as to other defendants not part of the joint settlement motion, leaving the case ongoing.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Adequacy of subject matter jurisdiction Jurisdiction is supported by diversity & supplemental jurisdiction based on related federal claims Complaint fails to properly plead jurisdiction over retailer defendants Court held supplemental jurisdiction exists; motion denied
Entry of permanent injunction and judgment Parties consented to permanent injunctive relief against the retailer defendants No opposition to joint motion (settled parties) Injunction and judgment granted; clerk to enter under Rule 54(b)
Leave to amend complaint Leave to amend should be granted as there is no undue delay, bad faith, or prejudice No opposition filed to motion to amend Leave to amend granted

Key Cases Cited

  • Kokkonen v. Guardian Life Ins. Co. of Am., 511 U.S. 375 (1994) (federal courts’ limited jurisdiction and burden on party asserting jurisdiction)
  • Stock West, Inc. v. Confederated Tribes, 873 F.2d 1221 (9th Cir. 1989) (presumption against federal jurisdiction)
  • NewGen, LLC v. Safe Cig, LLC, 840 F.3d 606 (9th Cir. 2016) (permitting amendment of defective jurisdictional allegations)
  • Sonoma County Ass’n of Retired Employees v. Sonoma County, 708 F.3d 1109 (9th Cir. 2013) (liberal grant of leave to amend pleadings)
  • Owens v. Kaiser Foundation Health Plan, Inc., 244 F.3d 708 (9th Cir. 2001) (factors for granting leave to amend pleadings)
  • Foman v. Davis, 371 U.S. 178 (1962) (standards governing amendments to pleadings)
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Case Details

Case Name: NJOY, LLC v. Imiracle (HK) Limited
Court Name: District Court, S.D. California
Date Published: Jun 26, 2025
Docket Number: 3:24-cv-00397
Court Abbreviation: S.D. Cal.