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Daniel Greenberg v. Procter & Gamble Company
724 F.3d 713
| 6th Cir. | 2013
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Background

  • Class action over Pampers "Dry Max" diapers alleging diaper-rash-related harms for purchases from Aug 2008–Oct 2011; 12 consolidated cases.
  • Before formal discovery or opposition to P&G’s motion to dismiss, parties negotiated a settlement and sought class certification under Rule 23(b)(2) (no opt-outs).
  • Settlement: named plaintiffs get $1,000 per affected child; unnamed class members receive only a reinstated one-box refund program (receipt/UPC required), two years of limited website and label language about diaper rash, and small charity/contribution payments; class counsel to receive $2.73 million in fees.
  • Objector Greenberg filed extensive objections arguing the settlement primarily benefits counsel and named plaintiffs, deprives unnamed members of meaningful relief and opt-out rights, and that named plaintiffs and counsel failed adequacy duties.
  • District court held a <1-hour fairness hearing, approved settlement and fees, and entered an order largely adopting the parties’ proposed form; Greenberg appealed.
  • Sixth Circuit majority reversed: found the injunctive and refund relief to unnamed class members largely illusory, concluded the $2.73M fee and the $1,000 incentive payments created preferential treatment and misaligned incentives, and held the district court abused its discretion in certifying the settlement class and approving the deal.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Whether the settlement is fair and adequate under Rule 23 Settlement provides meaningful injunctive relief (label/website) plus refund program; fees reasonable given risks Claims weak; settlement is a fair compromise that preserves individuals’ rights to sue for actual damages; fees reflect value and work Reversed: settlement not fair — relief to unnamed members is illusory and does not justify $2.73M fee; district court abused discretion
Whether certification under Rule 23(b)(2) was proper (no opt-outs) (Plaintiffs) Injunctive relief predominates and justifies (b)(2) certification (P&G) (b)(2) certification appropriate because relief is primarily injunctive and settlement preserves certain individual claims Reversed: (b)(2) improper in context because predominant relief was monetary/illusory and unnamed members were deprived of opt-out; settlement treated differently named vs. unnamed members
Whether named plaintiffs and class counsel adequately represented the class under Rule 23(a)(4) Incentive awards are permissible and reflect named plaintiffs’ contributions; class representatives will prosecute class interests Incentive awards needed to induce participation; representatives active in litigation Reversed: named plaintiffs inadequate — $1,000/child payments likely made them whole and misaligned incentives with unnamed members, so representation was not adequate
Whether the district court properly approved class counsel fees Fees reflect settlement value and counsel’s role Fees are reasonable given settlement and risks; counsel did work Reversed as part of fairness determination: $2.73M fee is disproportionate given the minimal value to unnamed class members, counsel’s limited litigation activity, and lack of proof of class benefit

Key Cases Cited

  • Strong v. BellSouth Telecomm., 137 F.3d 844 (5th Cir. 1998) (settling defendant cares about total liability; allocation between class relief and fees not of defense interest)
  • In re Gen. Motors Corp. Pick-Up Truck Fuel Tank Prods. Liab. Litig., 55 F.3d 768 (3d Cir. 1995) (courts must scrutinize fiduciary obligations in settlement classes; risk of attorneys favoring fees over class relief)
  • Creative Montessori Learning Ctrs. v. Ashford Gear LLC, 662 F.3d 913 (7th Cir. 2011) (heightened attention to class counsel’s fiduciary role in settlements)
  • Vassalle v. Midland Funding LLC, 708 F.3d 747 (6th Cir. 2013) (settlement unfair when it gives preferential treatment to named plaintiffs or counsel while giving perfunctory relief to unnamed members)
  • Weinberger v. Great N. Nekoosa Corp., 925 F.2d 518 (1st Cir. 1991) (attorneys may recommend settlements that benefit them financially at expense of class)
  • Staton v. Boeing Co., 327 F.3d 938 (9th Cir. 2003) (unreasonably high fees suggest defendant obtained concessions in merits provisions)
  • Dennis v. Kellogg Co., 697 F.3d 858 (9th Cir. 2012) (courts must be vigilant for indications counsel pursued self-interest in settlements)
  • In re Aqua Dots Prods. Liab. Litig., 654 F.3d 748 (7th Cir. 2011) (criticizing settlement that imposes class transaction costs to obtain a refund already on offer)
  • Amchem Prods., Inc. v. Windsor, 521 U.S. 591 (1997) (courts must give heightened attention to Rule 23 requirements in settlement classes)
  • Radcliffe v. Experian Info. Solutions, 715 F.3d 1157 (9th Cir. 2013) (incentive awards that significantly exceed absent members’ recovery can create divergence of interests)
Read the full case

Case Details

Case Name: Daniel Greenberg v. Procter & Gamble Company
Court Name: Court of Appeals for the Sixth Circuit
Date Published: Aug 2, 2013
Citation: 724 F.3d 713
Docket Number: 11-4156
Court Abbreviation: 6th Cir.