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Black & Yates, Inc. v. Mahogany Ass'n
129 F.2d 227
3rd Cir.
1942
Check Treatment

*1 YATES, Inc., et v. MAHOG BLACK & al. Inc., ASS’N, ANY et al.

No. Appeals, Third Court of Circuit. 30, 1941.

June

Reargued Dee. Rehearing

On June *2 Martin, City Wallace H. of New -York Morris, Del., (Hugh Wilmington, M.

(cid:127) Harry Nims Minturn deS. Ver- D. di, City, both of New York and S. Samuel Arsht, Del., brief), Wilmington, on the appellants. for McCool, City (Ar- Wm. P. of New York Logan, Logan Duffy, thur & all of G. Del., Wilmington, de- brief), Associates, on the for fendant-appellee Mahogany Inc. Forster, Montgomery Philadelphia, J. (Arthur Logan, Wilmington, Pa. Del., G. Thomp- brief), appellee on the Mahogany son Co. MARIS, CLARK, Before and GOOD- RICH, Judges. Circuit CLARK, Judge. judge The learned district seems to us to have been influenced his solution happen did an issue that parties pro before him. The tagonists are the year fifteen The battle.1 botany ending began contest and is with geography. The sell three Philippine grows which a hardwood they Islands and to which have added the designation “mahogany”. association and the members there claim to be the true of which who

prophets mahogany. They base that claim on certain botanical considerations with which the Federal Trade Commission (1927 1928) and the courts at first original agreement, agreed.2, After however, statutory body vested with botany geog abandoned raphy. approved (1931) stipulation “Respondent stipu hereby which reads: sale, agrees descrip lates and tion, and advertisement of the wood Philippine which it has here Islands ‘Philip designated tofore and described pine Mahogany’ commerce articles Mahog Williams, Yates, seq.; States and & Inc. et al. v. et United Black F.Supp. Association, D.C., Philippines, p. Lamb, Ma- published hogany Book, Ed., Co. Feder Quartered Indiana Oak Inc.; Mahogany Commission, Cir., 1928, Association, Tex- F. al Trade Mahogany Philippine (pamphlet), ture of 2d 340. Mahogany Philippine (pamphlet), both Philippine Mahogany published botanists, mahogany 3 According to the Assn.; Stately Import only by genera produced Manufacturers’ Swietenia Reprint specimen family, Mahogany, of Four A Condensed Meliaceae Philippine grows from Station Islands. Radio Talks Broadcasted City. p. WEAF, Philippines, Wright, York New Handbook of the therewith, employ (2) word “A it will not dealer who sells made unethical Philippine ‘mahogany’ mahogany in connection with the sale of under name”. modifying wood term said without (3) Philippine mahogany “To sell under ‘Philippine’.” Gillespie Furniture public’’. that name deceives the F.T.C.Decisions 444. *3 (4) Philippine “To mahogany sell is competition.” Federal Trade had As the Commission mind, (5) changed enforcing pending “In the its case before the Commission, Appeals compelled expected was do Federal Trade Court of it is original modified decree.that the Commission will rule likewise and so its that the name 4 ‘mahogany’ applied Thereafter 1934 decision in cannot be a Supreme Philippine these United States Court occasioned woods.” Plaintiffs’ Bill Particulars, b, f, h, r, part paragraphs a, i, still further irresolution on the d, e, s, u, prescribed Appendix plaintiffs-ap- a and Commission. That case5 pellants’ proof brief, high degree ac as essential to the 33-34. 6 quisition “secondary” meaning. aof conceded, It is as it must that In obedience to the decidendi of this ratio disparaging. They statements holding, Fed California White Pine seriously upon plaintiffs’ prop- flect eral Trade Commission was constrained erty practice; falsely and business and controversy reopen and did for the so, unless and until such reflection is sanc- course, reopening, second time. The by tioned a court’s The condemnation. took form of a call for a further evi judge unconsciously learned district in- interpretation dential “Phil of the term fluenced, think, by disap- as we his own ippine Mahogany”. proval practice by and his con- ultimately fidence that the courts will share point, At this the defendant association they may his view —as well —dismissed indulged forecasting. itself in It a bit placed bill. enjoin He the refusal did not wait for the revised decision —it at- uncomplimentary continuance of the ref- tempted preview. It is of the nature erences on what we deem obsolete to be an anticipation now com- conception of The the law. case7 relied plain. (both It consists of oral statements application on is of de- doubtful and was written) and on the as- were based cided in 1886. We has believe that the law sumption Philippine Mahogany had developed since that time. acquired secondary meaning not right disparagement of action widely which were circulated the hard- property in developing was slow assumption wood trade. From the fol- it early common law. The cases took a lowed, quote typical assertions of 8 Shaksperian they lagged view. So behind defendants, : analogous personality attack on (1) “Philippine mahogany defamation, way is a sub- although attack stitute, wood, mahogany is not a is mis- what a man owns sells seem would nomer, way mahogany, just is in no injurious related to attack as an on what comparable is an inferior might expect wood not to he is. classic As one mahogany, qualifications exposition none is Professor Jeremiah mahogany up, will crystallized not stand is a coun- Smith.9 After the courts terfeit, a tort10 substitute and fraud”. certain elements remained uncertain. Trade-Marks, Unfair Shredded Wheat 2d 182. Lumber Trade-Name —Distinction 396; Equity; 78 L.Ed. Derenberg, see: Quarterly scription al Trade 4 Indiana For discussion of Federal Trade Commission v. Nims, Trading Commission, Quartered Trade-Mark 291 U.S. Unfair Unfair Secondary Meaning, §§ Case, Unfair Ed. 28-32 secondary meaning, Oak Competition; Competition 24 Cornell Law Cir., 1932, ; Protection Between De- Competition— Co. §§ C.J. v. Feder Algoma 36-42; 58 F. 393- 13 Columbia Law Ct. Washington University And makes me Robs But he that Francis v. Smith, “Who steals * * * name [*] him [******] me of that which Othello, [*] 30 L.Ed. 165. Disparagement [*] Flinn, filches from me poor my Act Review purse indeed.” IH, probably Law U.S. Scene 3. 13, 121. steals Property, Quarterly still my good enriches trash; 6 S. true agreement stage proceedings

There was not entire on two whereat such points, always confusing technical and considerations are not before In dis- us. conception complaint, of missing of malice and the allega- matter he takes two special damage. professor learned tions as true and so bound the as- position disparagement takes sertions of malice and loss of sales quality competitor paragraphs the rival is not 29 and 32.18 qualified privilege entitled to the If the common law has been the tor- rival claimant for title and so malice need toise, equity assuredly has been the hare. not be shown in forfeiture thereof.11 The This surprising equity is the more because implicit same view seems in the Restate came into exactly op- existence interesting ment of Torts12 to posite might expect, reason. As one also observe that the more modern codes of leading judicial article on the slothful- *4 business ethics follow the French and ness in penned by this field has been an- proscribing German law in all forms of professor. other Law Harvard School disparagement.13 may truthful be pulverizes precedents learned Dean the “* * * allegation proof special and damage is quoted: and ends the with often necessary recovery,14 for a common-law Most grant speak of the cases that relief although even here one notices a relaxa strongly injustice the must 15 particularly tion where the trade libel sult from denial of in these includes assertions of unethical business cases. In substance the traditional doc- very purpose conduct.16 The equi puts anyone’s trine mercy business at remedy table indicates there is any no of insolvent malicious defamer who need any applying rigid such rule to has imagination lay sufficient to out a that side of the court.17 In the case campaign long skillful of extortion. So bar, however, learned court acted at as denial of on relief such cases rests competition Corporations: that unfair is a tort of that Torts: Libel: Dis- type injured paragement defendant where of Product or Business plaintiff through Methods, Quarterly the medium of minds 13 Cornell Law persons.” (note). or influenced conduct third Competition: Property Rights Unfair As Regulation Remedy Trade for “Dis — Action, The Basis of 12 Cornell Law paragement” Amounting to Than Less Quarterly (note). Falsehood, 40 Columbia Law Review 11 Smith, Disparagement Property, (note). 342-343 cited, p. says: “But, above 139. He belief, “On information and defend- hand, competing trader’s false, misleading ants have made the and disparage quality omission to of his disparaging statements, rep- claims and goods rival’s does not the loss involve alleged resentations hereinabove deliber- goods. By to dis- his title his own ately maliciously knowledge and with paraging goods quality of his rival’s statements, the fact that such claims and goods he to sell his enabled own representations are not true and that findings advantage. possibility to better But contrary they to are enjoying of his this benefit does not fur- respect Federal Trade Commission with why nish a sufficient the law reason proceed- to the matters involved in the upon prima pro- confer him should facie ings in which the defendant Association uttering disparaging tection state- participated alleged as above defend- ments, which turn out to be untrue in statements, ants such claims have made damage.” and which cause P. 142. fact representations injure with intent to (1938) Restatement of impair §§ Torts destroy and to the credit and to 628; Bower, cf. Code Actionable Def competition plaintiffs, furnished amation, pp. 134, Ed. 135. Philippine ma- hogany.” Complaint, Paragraph 29, Ap- other dealers in and all Propriete, la Annales de Industrielle (Annales) 1878, gegen Plaintiffs-Appellants brief, pendix Gesetz den to Wettbewerb, Reichsgesetz unlauteren 11-12. (1909) 499; blatt cf. Isolfeu v. Wanner a result unfair “As and unlawful d’Appel, Paris, Annales, 1934, Cour of the anti- violation Alexandroff, alleged, reputa- discussed Concur trust as above laws Deloyale (1935) 616-618; good plaintiffs rence No. tion and will of the have Reichsgericht January 5, damage H. Z. S. loss suffered injured MW 144. in their have been business 14 Smith, Disparagement Property, property lost sales to which and have Complaint, justly they above cited. were entitled.” 15 Handler, Appendix Plaintiffs-Ap- Competition, Paragraph 32, Unfair brief, p. pellants Iowa Law Review 12. or obligations carry out their authority duced not stronger our basis than no persuaded unfair Pound, Equi- new customers are way out.” are sure to find a rela- means enter into contractual and In- not to Defamation Against Relief table practice Re- tions? One other, juries Personality, Law 29 Harvard growth cases the and in both view plaintiff’s are business success eminence, it is In view of critic’s seriously Derenberg, Trade- affected.” necessary much his demoli- to add p. Trading, Mark and Unfair Protection Chan- advanced for the tion of reasons 22 Furthermore, satisfied that arewe Later commentators hesitations. cellor’s support better rea- ample have greeted with have discussed and have them soned cases. away edges enthusiasm each decision negation.19 doctrine the traditional just expressed make The views speech” of “a “free The irrelevance of unnecessary us elaborate patent. Freedom jury” libel is for a plaintiffs’ ac failure to state a cause of public not de- discussion issues does Clayton tion under Sherman Acts. “previous for in- restraint” mand lack quite agree We learned district Disparage- jury private individuals. respect. judge allega The vital confusing goods presents ment of tions in such action are similar personality requir- complicated matter of conspiracy gen A those in civil case. peers. sympathetic one’s ing attention of *5 allegation conspiracy eral without a repudiate allegation quite facts willing We statement of the is an are legal “waning equity will a conclusion and insufficient of it doctrine that not 20 self a action. Al restrain the libel”. We further to constitute cause of trade are unnecessary, plaintiffs directly though willing hid detail is to do so and without equitable principles plead constituting must facts ing behind con 21 spiracy, put object accomplishment.25 In so its and forward some of the cases. plaintiffs pleaded repeat doing we well words of The have none these really alleged facts. leading a writer: “What does Neither the date of the conspiracy are in- nor its circumstances matter whether old customers attendant practices. judicial law from clearly Trade pled bar. view vania Law ment” hood, view Falsehood, boycott, Regulation Remedy paragement” 30 and 31 of the tition” Under mission spiracy”, Law Practices Publication of Statements (note), (note); Has 22The trend has 19 20 These are Nims, Trade of unfair judicial with decisions 72 complete; 77; Disparagement Quarterly Libel, 40 Amounting indicates above cited. still Act, or reaction (note). such as is as Regulation Remedy Unfair Columbia — Its “plan or Equity Review inertia have exerted “Unfair 6 North developing primarily 75 Amounting Columbia Disparagement, breach evolution Libel?, complaint 63; University survey against Competition by False upon been Jurisdiction to Federal alleged state 248 Methods Law Review 341 — scheme” and Less Than Carolina Price-Maintenance 12 Law described: trust, (note); Iowa Law in the case at of Goods Trade recent cases “Disparage- Review flux. Cou- Less Than paragraphs 19 precedent developed Law coercion, Pennsyl- yet Compe- Cornell Enjoin False- Trade “con- “Dis- Com- as a Re- Re- far re- 56, 311-313; Bates, Pleading, Practice, Disparagement Parties presented direct cent Co. Cir., take —Unfair Rollman Works, cases discussed ined Review unsatisfactory § to business.” on the legislative 6 North Probably ministrative able trend towards show tarding approach. 24 15 And this Baylies, Maytag increasingly et advantage trend of footnote 19 above. 35 F.2d a our country, U.S.C.A. seq. De influence application distinctly Carolina Mfg. it is safe Cir., Competition, the heart decision to discard interest, Vilbiss, D.C., Forms, These Co. v. Meadows Pleading agencies Co. v. Universal Hardware approach Developments decisions 403; that some court will soon § important are Law liberal Goods F. prophesied: greater cases, 4th Ed. of ethical et reveal Alliance many commentators not- and an Review (3d say, this indirect seq.; 46 opportunity and blaze and as Trade together 24 F.2d ed. Harvard Law insistence an unmistak- from the re- others which work this Mfg. 15 U.S.C.A. in the Law progressive awakening 1929) Securities problem.” standards see other “ * * * § 1161. subject Libel, 530; here trail up- ad- the defend- increasing the business of make and who averred is it Nor set forth. amplified by a allegations are when, whom. ants. These where, statements, or setting up than particulars bill of more complaint is dismissing the The order alleged that the ways which it is score for fur- reversed, remanded and the cause plaintiffs’ defendants have libeled with this proceedings ther opinion. in accordance particulars of the bill of woods. items The opinion of court up are set in full in the Rehearing. On repeat below them. need up the libel can be summed whole of CLARK, MARIS, BIGGS, Before allege that the de- saying plaintiffs that the GOODRICH, Judges. JONES, and public that tell the trade and the fendants ma- plaintiffs sell are not the woods the Judge. BIGGS, Circuit dealer who sells hogany at all and that a unnecessary it is We think that Philippine mahogany woods as is uneth- length the conclusion hearing to discuss ical. that the com- judge trial of the learned pro- plaintiffs injunction to seek an a cause plaint fails to state as drawn alleged libels. hibit have moved Acts, Clayton or action under the Sherman complaint. to dismiss the note, 1-7, historical 15 and 15 U.S.C.A. §§ 15 U.S.C.A. § suit at bar the commencement of the Since opin- seq. first In our 12 et Federal pending there has been before we see in this view ion we concurred question whether Trade Commission the change our conclusion. no reason now mahogany” as “Philippine not the term not the question of whether As to the deceptive. plaintiffs is If used of action a cause plaintiffs have set forth term that the use Commission holds shall competition, we sounding in unfair may prohibit deceptive the Commission original opinion. In our later in deal using See Federal it. Delaware a decided that opinion we Act, 15 U.S.C.A. Trade Commission § dispar- libel or for trade action cause of *6 main- then plaintiffs could not § maintained be might agement goods of They could in court. tain their action existence or non-ex- regard to the without of the of the order Commission seek review conspiracy com- or unfair of civil istence 5(c) by Section prescribed manner in the cor- as to the petition. Having some doubt Act, 15 Trade Commission of the Federal point, we this decision on rectness of our facts were 45(c). These U.S.C.A. § shall endeavor to rehearing. We ordered dispose opinion the court below ferred to in the deem which we all the issues original opin- in our touched on and were shall de- at bar but we pertinent case to the go greater into necessary to ion. It is not opinion the part this to the first vote detail here. libel, “pure” trade question of whether any ele- without say trade libel is to that allege The defendants that or civil con- ment of unfair suit at bar cannot because be maintained equitable jurisdic- aid to spiracy the law of Delaware will not authorize tion, may enjoined. be enjoining continuing of a libel. It is fully pleadings in the case are set out point place this that the their opinion in the of the D. court below. See greatest reliance. The defendants contend C., F.Supp. necessary 450. will Tomp Erie that kins, rule of Railroad v.Co. opinion that in order to understand read what we are about to 64, 817, 82 L.Ed. U.S. 58 S.Ct. say shall re- 1188, applies 114 A.L.R. 1487 in the case capitulate only the facts a limited de- at bar. It does far substan so as concerns gree. law, preferable tive but we think it to dis application case cuss the of the rule of that paragraph complaint In 23 of stage this facts at at a later allege pursuance that in of a bar plaintiffs spiracy con- by opinion. The rule the Su enunciated and others have the defendants preme Elec in Klaxon v. make Court Co. Stentor will continue to false and made and 1020, 496, respect 487, tric 313 U.S. inter alia with statements 1477, 85 L.Ed. must be first. That “mahogany” phrase discussed the word ruling diversity is mahogany”; state- to the effect that in “Philippine that these cases, citizenship diversity and the at bar is a with the intention of dis- case were made ments their merchan- case in plaintiffs and view of the fact that the paraging the disrepute, complaint arising them into states no cause of bringing action dise plaintiffs’ decreasing business under the laws anti-trust United thereby States, Sprague federal District ? v. court must follow rule of Delaware In Court Bank, 161, 164, 165, of conflicts of the it 59 S. state in which sits. Ticonic 307 U.S. 777, 779, Supreme The conflict-of-laws is rule of Ct. 83 L.Ed. Delaware held, Frankfurter, rights the case Court Mr. in of torts substantive Justice Payne decisions, including following earlier governed jurisdiction the law of the Hook, v. 19 L.Ed. wrong where the v. Wall. occurs. Skillman Con ner, these equity’ that “The of which suits ‘in 8 W.W.Harr. 193 A. 563. jurisdiction] applied equity courts were Delaware is the federal rule usual rule [of First given ‘cognizance’ ever since most of the states. Restatement See Act, Laws, Judiciary 1 Stat. constituted Introductory Conflict of Note im body remedies, practices procedures mediately before Section 584 and Sections in the 378, 379; Goodrich, Laws, which had been theretofore evolved Conflict of Chancery, Laws, English subject, Ed., Court of Beale, Sec. and 3 Conflict course, e.g., by Congress, to modifications the complaint Sec. 584.1. But is silent as States, Michaelson United 266 U.S. place. v. alleged where libels took 451.” S.Ct. 69 L.Ed. A.L.R. paragraphs plain From 18 and of the be an. We think that must be deemed to particulars that Ma appears tiffs’ bill Supreme indication from the Court Association, hogany Inc., New York equitable so far remedies are concerned corporation, membership published li grant federal are to them in accord- bel. it did stated. We Where so is not ance with their own rules have been to be matters- cannot deem omissions Chancery developed English out of consequence stage great practice. Frank- The words of Mr. right libel case for a of action for trade is Justice plain in the furter Ticonic Bank case are a granted universally almost to the owner or indication the rule enunciated goods has suffered vendor of the when he Wall, Payne Hook, supra, page injury. We know of no equity jurisdiction con- 19 L.Ed. libel or United which trade dis States Courts ferred on the Federal is same goods create cause paragement of will not Chancery Eng- High that the Court absence of action. We think that possesses; subject land neither limi- place places where allegations as to the legislation, and tation or restraint State occurred, complained the court the acts throughout uniform different States to assume have been entitled below would Union”, law so far at least place operative took with that these facts granting equitable remedies is con- in the State of Delaware. substantive As to Tomp- Erie R. cerned. The rule of v.Co. *7 rights the are clear that the rules cases of being kins determinative substantive applied substantive law to be federal in a preserved rights, there is still the federal equity diversity court in a case those equi- a granting uniform basis for applied which be would in state court a table in cases in remedies which substan- logical in same sitting state. This is rights tive under have arisen state law. necessary prin and indeed ciple extension of Tompkins, supra. R. of Erie Co. v. upon help specific Little sub Co., See Ruhlin v. New Life Ins. York “pure” ject enjoining trade libels can be 202, 205, 860, U.S. 82 L.Ed. S.Ct. England gotten from the law it was Jackson, New York Life Ins. Co. v. at the of the of the Colonies time severance 261, 1329, 871, 58 S.Ct. 82 L.Ed. U.S. country. from the mother We use the word Rosenthal v. New York Life Insurance “pure” in connection with trade libels to 263, 874, 82 L.Ed. 1330. U.S. S.Ct. types those trade which describe libels Todd, Nothing contained in Russell v. are committed under circumstances which 754, 280, 527, or in 60 S.Ct. 84 L.Ed. U.S. the basis of will not serve as some well- Co., 311 West American T. & T. U.S. v. equitable form of This established relief. 179, 139, 85 L.Ed. 132 A.L.R. fully point later in discussed more is contrary. indicates is, however, opinion. single There subject applicable enjoin case on the substan There is no that doubt by ing a trade libel decided the Circuit person gives the who tive law of Delaware Court, Delaware. In District Edison right legal injury a of action has received Edison, Jr., Company, A. Thomas Chemical goods. disparagement of libel or trade by Judge 128 F. decided Bradford question we must decide there which brought a bill A. Edison Thomas What be stated as follows: fore Edison, Jr., the Thomas A. Chemical against granted in the remedy may be which 23á capacity; any any may print company was citizen Company alleging that subject, Magno being responsible selling for the abuse Wizard Ink Tablets liberty.” rely strongly that by the fraudulent use of Electric Vitalizers upon provision. the name Edison. The bill stated that constitutional We can- company public Judge in not deceiving was doubt Bradford was aware complainant’s reputation juring the as an words of Section 5 for he was a up inventor and vita member of the drew passing-off ink tablets Convention that inventions, complainant’s he that leading lizers as the Constitution and he took a part being in in its nowise connected with their manu deliberations. The substance sale, every facture of Section I being the articles worth Article has been in complainant sought injunc less. The Constitution Delaware since that State an opinion stated, Judge tion. In his ratified the Constitution of Bradford United hand, page 128 F. at “The case States. See Section Article I of now being merely Judge one Constitutions of and of 1792. libel or defamation reputation unaccompanied by strong business Bradford was a constitutionalist. threats, coercion, by any he made reference intimidation or or Since no to Section direct Article I property attack of 5 of of the Constitution or of Dela- conduct business, by any we think he or direct ware that must have deemed or indirect crea inapplicable.1 liability tion of to be part agree on the We with of the com his plainant, equitable is not within the conclusion view of the juris distinction herein- discussed, after diction of this between court. While the decisions trade libels and inharmonious, personal are somewhat I those am satisfied defamations to which the weight authority provision an overwhelming constitutional was in fact di- enjoin rected. this court has no slander, publication mere libel or of a pertinent interesting and to note It and, consequently, authority grant chancery how the courts of have handled prayed.” Judge relief Bradford then cited article, questions libel. In of trade including Marlin number cases Fire Competition by False “Unfair Statements Shields, 171 N.Y. arms Co. v. 64 N.E. Disparagement” 19 Cornell Law 310, and 59 L.R.A. stated that he found Quarterly, quotes Mr. Nims with Light nothing in Lewin v. Welsbach Com approval from an article Dean Roscoe pany, C.C., inconsistent F. with his Pound, “Equitable Against Relief Defama- conclusion. Personality”, Injuries to 29 H.L. tion and follows, p. judge seq., The learned did not discuss the et 668: “Look- R. 640 injury per- 5 Article I these cases of provisions ing of Section over back property by writing publish- of Delaware Constitution son press every English shall free to now provides, ing, see that Courts torts; to examine the

citizen who undertakes deal with them as public acting subject men has had the England official conduct good interesting protected to note both name and will. Chancery McCormick of Delaware has receiver Court of Sellers was the *8 provision discharge part- Upon as the the constitutional Bros. construed they began by have us construe receiver to com- would ners pete the the defendants Liberty They Life Assurance announced the of with him. it. The case Society opening Liberty, 15 of of Del. of a “New home McCormick v. Heralds typical. Company” 634, Transportation In and thanked A. Ch. 138 Society Liberty for their continued Life Assurance filed “Our old customers case pirating patronage.” prevent a of Under literal construc- bill the its its stated, 5 I of Del- Chancellor tion uf of Article the name. The Section former by Constitution, publications page Del.Ch., page such aware of 15 638 of A., could not have been en- of com- the McCormicks [the choice its Chancellor, joined. however, incorporators plainant’s] had no named the injunction hesitancy issuing company appears in for the defendant of the purpose protection of the receiver creditors. the unlawful of have been publication point gave competing complainant unfairly at this of Freedom the way property. protection wrongfully profit- business, of The Sell- and of injunction expense.” See also ing case was decided ers was at its Inc., Stores, prevent competition, Radio Ameri- granted v. unfair American Corp., & Television Stores viz., Radio can use of a name defendant. McCormick, Del.Ch. A. v. In Sellers 19 Del.Ch. Chancery 165 A. the Court step from Firearms Co. v. very development equity jurisdic- decided Marlin same Shields, N.E. L. trespass, of ease- N.Y. over disturbance tion over see refers to ments, We also R.A. 310. Mr. Nims also and over nuisance. Corporation v. moving in the E. Hicks American case Robert Courts Association, direction, Training in- reaching such cases same National Salesmen’s directly admitted Circuit Court of laying hold of some 19 F.2d in which the Circuit, tacking while ex equity jurisdiction Appeals the Seventh head of concurrent rule that trade pressly acknowledging thereto what is in substance a itself, injuries through enjoined in and of jurisdiction legal over not be libel could injunc by way that an publication. say the cases this did of dictum In some obviously pleading that the furtherance might prevent matter of issue to so but a tion strong conspiracy court breach con be confident some to induce a a Smith, Manufacturing Co. v. presently will take the direct course tract. Allen supra, therein. & Traders Cor will be followed Most and Old Investors speak grant strongly of 232 N. poration Jenkins, relief v. Misc. cases article, denial Nims injustice result from in the that must also are cited Y.S. directly in these cases. In sub- cases over but neither any- puts though doctrine stance the traditional earlier rules the decisions mercy publishei insol- non-competing one’s business at vent, case cited a last enjoined publishing malicious defamer who has sufficient was trade libel. campaign Corporation lay imagination to out a skillful Investors & Traders The Old long position. as denial of relief support plaintiffs’ extortion. So case does stronger no basis cases rests on only in such we have been able case which authority courts are sure than our enjoining a trade libel to find where way find out.” was not fastened on some well-established equitable relief. hook of say, goes Nims on to “In the six- Mr. years since Pound’s teen this [Dean article] phrase “pure libel” But trade apparently has ‘strong court’ was written re has been called misnomer course’, willing to direct but been ‘take the ascribing at legal this tort the sulted in our have further cleared some of slander, particularly libel tributes of way outright that de- for an declaration defamation, the inherent characteristics of competi- disparagement of a famation or consequent application and in the competition goods tor’s is unfair and a equity will not dogma that a court of subject proper injunctive relief.” He enjoin continuing or slander.2 libel case, then cites “So-Bos-So” so-called Smith, App. Manufacturing Allen Co. be There is clear line of demarcation 692, 696, Dept. 4th N.Y.S. Div. which is often over tween the torts two alleged in existence The first is concerned with In case looked. infringe- in passing-off personality, trade-mark the other with terests 3 Thus, the Restatement rejected by property. the court which none terests was ment “Defamation”, enjoined disparagement false libel slander classifies the less product. Reputation”, plaintiff’s noted Interest court “Invasions of competition are not “Disparagement”, actions for unfair “Inva libels as passing-off Vendibility cases and dis- Interests sions of confined up- leading York cases A Property by Disparagement.”4 judicial New tinguished they were cases of ground that of this distinction on the consciousness against suits the consequent legal inc but attendant differences This was a of libels. decision “it publishers idents5 would the “confusion” avoid *9 2 Prosser, equity of the Law of Handbook the ment the rule interests that 1036-1040, p. enjoin (1941) pp. speech, 1037: of freedom of not the Torts will publication See, unfortunate association of “Because the of libel or slander.” supposed analogy ‘slander,’ also, illuminating to Jeremiah dis- with Smith’s hung cussion, Property” “Disparagement the like a has over tort defamation of concealing character, (1913) 13, 121, fog, real its 13 127- Col.L.Rev. develop- great influence has had 132. property 3 plaintiff’s Smith, supra p. 127; or Prosser, title ment. at su ’ regarded pra p. been as some- seems have 1040. 4 personified, Restatement, (1938) and so One defamed. 3 how Torts 24 chs. consequence important 28; 573, g. has been that § comment applied 5 many disparage- have The differences in the two torts are

236 applica- 797, L.R.A.,N.S., 874; has lead to” and 34 American [trade Malt libel] Keitel, ing analogies. specifical- Cir., tion of Or more Co. v. false 2 209 F. 358; ly the failure realize that the Apco Co., Cir., action Gerosa et al. Mfg. v. 1 disparagement place 19, 26; property Kane, of 299 C.C., F. Emack v. 34 F. law; 46, 50; Nims, its own in the is a mere Competi not The Law of Unfair branch, special variety, Marks, action Ed., 1929, of the tion and Trade Section personal reputation 263, defamation the seq. et Cf. Procter & v. Gamble Co. J. Co., Cir., action for deceit.”6 L. Prescott 3 102 F.2d Ex 773. cept for a pleading technical defect in the Assuming plaintiffs here have plaintiffs in the bar have stated case at pleaded nothing more than an action for a cause of action which is the basis for disparagement goods, say, is to equitable sought relief by them. libel, “pure” although under cer- tain circumstances such a libel also We will discuss that technical owner,7 constitute a defamation of defect now. The defendants assert relief, equitable so as to bar that obstacle the court jurisdiction below without was does not confront us the case at bar. controversy of the jurisdic because the granting equitable relief in need for tional amount was properly alleged not present, cases like the there are where complaint. complaint alleges genuine proprietary involved interests of exceeds, controversy “the matter in exclu great significance social and commercial costs, $3,- sive of interest and the sum of parties affected, urgent. is Dean * * * allege It does not that each Pound’s be characterization of the evils to damages three plaintiffs incurred this, proof is as convincing avoided are that sum. There is nothing the com was numerous cases where relief such plaint which indicates that it is a true class instances, sought. injustice In latter spurious obviously action. It class avoided, often has been have indi- 23(a) (3) suit. See Rule the Federal cated, by casting hooking for and onto a Rules of Procedure. Civil While allegedly independent remote but basis for plaintiffs they may join can in one suit not equitable relief.8 aggregate their claims in order to arrive at jurisdictional amount. The claim In the case at bar we are re plaintiff separate each depart severely distinct. See quired criticized Pinel, Pinel precedent. v. U.S. 36 S.Ct. The District Court found that 817; Bonding Surety L.Ed. Lion & competition Co. v. there was between the woods Karatz, plaintiffs 262 U.S. 43 S.Ct. 67 L.Ed. of the and those of the defend Independence Corporation Shares ants and that therefore there could be no Deckert, Cir., 108 F.2d reversed on competition. We think that the learned grounds U.S. Judge District took too narrow a view of 85 L.Ed. It follows that since no 189. question actually this and that the woods of action is stated under the anti cause of those defendants States, juris trust laws the United competition. are in The issue clearly disposed allegations complaint dictional are competition was not of in opinion. complaint conclude our first We now that insufficient and drawn complaint allegations viewed in timely proper must be dismissed unless light Rule 8 the Federal Rules be made in accordance amendment Procedure, 28 U.S.C.A. following stated, however, Civil 15(a). Rule should 723c, support section sufficient shows, that so far as the record before us charge of unfair question committed sufficiency allega joint pursuant to the acts of jurisdictional as to amount was not tions The courts and others. United in the court raised below was not raised remedy granted the of an in have argument upon States court until rehear Gomp junction under such circumstances. ing. ques This makes no difference. The Range Buck’s Stove & always ers v. open. tion of It has 418, 436, 437, S.Ct. L.Ed. argument U.S. raised before us been on Smith, supra, pp. 127-132, supra Prosser, in: listed and note Prosser, supra, 10-11, Pound, Equitable Against Restate Relief Defama- ment, (1938) p. Injuries Personality, supra, Torts tion and *10 6 Smith, supra, p. 13, 14. Prosser, supra, Restatement, (1938) 573, Torts comment g. § however, court, This con- rehearing. could question upon its own motion. sider the necessary al- jurisdictional Without legations, complaint cannot be main- Maurer, tained. Mitchell v. 293 U.S. See L.Ed. carefully the We have considered motion strike certain plaintiffs sentences opinion original and substitute our place. The in their reasons words why Trade Commission the Federal opened par- controversy between ties are known best Commission de- not The motion will be to ourselves. nied. out plaintiffs’ motion strike “Relevant

the document entitled Portions ‘Philippine Mahogany1 Record Case” granted not will document was before District We will not Court. portions strike the defendants’ out those brief deal with this document. part Briefs record. judgment the court is re- below versed cause is and the remanded the direction to the court below allow opportunity a reasonable complaint in amendment of accordance provisions 15(a) with the Rule Federal of Civil Procedure. Rules Judge part CLARK took no rehearing. in this case on decision

HIGGINS v. COMMISSIONER OF INTERNAL REVENUE.

No. 3755. Appeals,

Circuit Court of First Circuit.

June

Case Details

Case Name: Black & Yates, Inc. v. Mahogany Ass'n
Court Name: Court of Appeals for the Third Circuit
Date Published: Jun 10, 1942
Citation: 129 F.2d 227
Docket Number: 7561
Court Abbreviation: 3rd Cir.
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