N.Y. Comp. Codes R. & Regs. tit. 9, § 6654.13 – Information and referral and outreach.

(a) The area agency shall assure that elderly people have reasonably convenient access to a system of information and referral services to link them to appropriate resources.
(b) Any area agency serving an area where a substantial number of elderly people speak a language other than English as their principal language shall:
1. (1) assure that outreach services are delivered by workers who are fluent in the language spoken by a predominant number of such elderly people; and (2) designate an individual employed by the area agency on aging, or available to such area agency on a full-time basis, whose responsibilities will include:
  1. (i) taking such action as may be appropriate to assure that counseling assistance is made available to elderly individuals who are of limited English-speaking ability in order to assist such elderly individuals in participating in OAA, CSE or EISEP programs; and
  2. (ii) providing guidance to individuals engaged in the delivery of supportive services under the area plan to enable such individuals to be aware of cultural sensitivities and to take into account effectively linguistic and cultural differences.
(c) The information and referral service provider shall:
1. (1) maintain current information about opportunities and services available to elderly people;
2. (2) develop current lists of elderly people in need of services and opportunities; and
3. (3) employ a specially trained staff to inform and assist elderly people to take advantage of the available services and opportunities.
(d) The information and referral service provider may disclose information by name about an elderly person only with the informed consent of that elderly person or his or her authorized representative.