N.Y. Comp. Codes R. & Regs. tit. 20, § 82.3
(a) Notwithstanding any other provision of law and except as specifically provided for in subdivision (c) of this section with respect to sales of cigarettes to other CMSA wholesale dealers, it shall be unlawful and a violation of article 20-A of the Tax Law for any CMSA wholesale dealer:
(3) with the intent to injure competitors or to destroy or substantially lessen competition, or with the intent to avoid the collection or paying over of any taxes as may be required by law, to advertise, offer to sell or sell cigarettes in New York State at less than the cost of the CMSA wholesale dealer (see Part 83 of this Title relating to prima facie evidence of such intentions).
(b)
(1) Cost of the CMSA wholesale dealer. The term cost of the CMSA wholesale dealer means the basic cost of cigarettes (as defined in section 80.2 of this Title) plus the cost of doing business by the agent with respect to sales of cigarettes to CMSA wholesale dealers plus the cost of doing business by the CMSA wholesale dealer. There shall be determined a separate cost of the CMSA wholesale dealer: In the case of sales of cigarettes at retail by a CMSA wholesale dealer, the cost of the CMSA wholesale dealer shall be the same as the cost of the CMSA retail dealer, as such a wholesale dealer is considered to be a CMSA retail dealer for purposes of its sales of cigarettes to consumers (see section 82.5 of this Part).
(ii) for sales of cigarettes by the CMSA wholesale dealer to CMSA retail dealers.
(2)
(ii) “CMSA wholesale dealer's presumptive minimum markups”. In the absence of filing with the Department of Taxation and Finance satisfactory proof of a lesser cost of doing business of the CMSA wholesale dealer making the sale, the cost of doing business by the CMSA wholesale dealer shall be presumed to be:
(c) When a CMSA wholesale dealer sells cigarettes to another CMSA wholesale dealer, the dealer making such sale shall not be required to include in the selling price, the cost of the CMSA wholesale dealer as defined herein. However, no such sale shall be made at a price which is less than the cost of the agent with respect to sales to CMSA wholesale dealers. Upon resale of cigarettes to any CMSA retail dealer, the CMSA wholesale dealer who purchased the cigarettes for resale shall be deemed to be the CMSA wholesale dealer governed by this section.
(2) A CMSA wholesale dealer, who has no reason to believe otherwise, may assume that it has not violated any provisions of article 20-A of the Tax Law, where such dealer purchases standard brand cigarettes in this State at a price which is greater than or equal to the cost of the agent for sales to CMSA wholesale dealers, as periodically published by the department in accordance with section 82.2(b)(4) of this Part.
(e)
(1) A CMSA wholesale dealer may not advertise the sale of cigarettes in New York State at a price which is less than the cost of the CMSA retail dealer, unless the advertisement specifies the class of trade eligible to purchase at such price (i.e., CMSA wholesale dealers, chain stores and/or CMSA retail dealers). A CMSA wholesale dealer may not offer to sell cigarettes in this State to any person at a price which is less than the cost of the CMSA retail dealer, unless the CMSA wholesale dealer believes in good faith that such person is eligible to purchase cigarettes as a CMSA wholesale dealer, chain store or CMSA retail dealer. A CMSA wholesale dealer may not sell cigarettes in this State to any person at a price which is less than the cost of the CMSA retail dealer, unless the CMSA wholesale dealer has been furnished with, and accepts in good faith, proof of such person's status as a licensed CMSA wholesale dealer, as a registered chain store or as a CMSA retail dealer.
(2)
(3) The certificates described in paragraph (2) of this subdivision must be given to the CMSA wholesale dealer and accepted in good faith at the time of the first sale of cigarettes to the respective purchasers. The certificates must be retained by the dealer and all applicable subsequent transactions must be associated with such certificates. A certificate is accepted in good faith when the CMSA wholesale dealer has no knowledge or reason to believe that the certificate given by the purchaser is false or fraudulently presented. Additionally, in the case of sales to other CMSA wholesale dealers and chain stores, the dealer making the sale must, at the time of each sale, verify that the name of the purchaser appears on the applicable current listing of CMSA wholesale dealers or chain stores, as periodically published by the Department of Taxation and Finance.
(f) Illustrations.
(2) Purchases by the CMSA wholesale dealer (illustrated). A CMSA wholesale dealer may not purchase cigarettes in New York State at a price which is less than the cost of the agent with respect to sales to CMSA wholesale dealers or, using the cited example in section 82.2 of this Part, $86.96 per carton.
(ii) CMSA wholesale dealer's sales to chain stores (illustrated). In the absence of substantiating a lesser actual cost of doing business, a CMSA wholesale dealer may not sell cigarettes in New York State to any chain store at a price which is less than the basic cost of cigarettes plus the cost of doing business by the agent with respect to sales to CMSA wholesale dealers plus ⅝ percent of the basic cost (the presumed cost of doing business by the CMSA wholesale dealer with respect to such sales) or, using the cited example in section 82.2 of this Part, $87.49 per carton. Such amount is computed as follows:
| Basic cost of cigarettes | $86.00 |
| Agent's presumed cost of doing business | |
| Percentage mark-up (.875% of $86.00) | +.7525 |
| 2 cents/package of 20 cigarettes multiplied by | |
| 10 packages/carton | + .20 |
| Wholesaler's presumed cost of doing business | |
| (.625% of $86.00) | + .5375 |
| Cost of the CMSA wholesale dealer for sales to chain stores | $87.49 |
(iii) CMSA wholesale dealer's sales to CMSA retail dealers (illustrated). In the absence of substantiating a lesser actual cost of doing business, a CMSA wholesale dealer may not sell cigarettes in New York State to any CMSA retail dealer at a price which is less than the basic cost of cigarettes plus the cost of doing business by the agent with respect to sales to CMSA wholesale dealers plus 3 percent of the basic cost (the presumed cost of doing business by the CMSA wholesale dealer with respect to such sales) or, using the cited example in section 82.2 of this Part, $89.54 per carton. Such amount is computed as follows:
| Basic cost of cigarettes | $86.00 |
| Agent's presumed cost of doing business | |
| Percentage mark-up (.875% of $86.00) | +.7525 |
| 2 cents/package of 20 cigarettes multiplied by | |
| 10 packages/carton | + .20 |
| Wholesaler's presumed cost of doing business (3% of $86.00) | + 2.58 |
| Cost of the CMSA wholesale dealer for sales to CMSA retail dealers | |
| (rounded to next higher cent) | $89.54 |
(3)
(d)
Tax Law, §§ 483, 484(a) and 485(c)