1. (a) carry out recruiting efforts specifically directed at communities of populations which have ethnic, racial, religious or cultural characteristics similar to those of the children identified annually by the department as composing the largest number of waiting children pursuant to section 421.13 of this Part;
2. (b) keep the community informed about the development and progress of the program and the needs of the children who require adoption;
3. (c) offer information about the program, the need for adoptive homes and the availability of adoption subsidy, to organizations, agencies, media representatives and other persons who may be a referral source in the community; and
4. (d) seek to recruit persons with the ability and motivation to serve children in need of permanent substitute family life.

Authorized agencies operating an adoption program shall: