N.Y. Comp. Codes R. & Regs. tit. 16, § 894.9
(c) In the event the municipality is authorized to and does employ the alternative franchising procedure, the following requirements shall be met:
(1) The municipality shall cause a notice to be published in the official newspaper(s) of the municipality, within 30 days of receipt of authorization from the commission to utilize the alternative franchising procedure, stating: