N.Y. Comp. Codes R. & Regs. tit. 16, § 255.616
(d) The operator's program must specifically include provisions to educate the public, appropriate government organizations, and persons engaged in excavation related activities on:
(j) Unless the operator transports gas as a primary activity, the operator of a master meter or a petroleum gas system is not required to develop a public awareness program as prescribed in subdivisions (a) through (g) of this section. Instead the operator must develop and implement a written procedure to provide its customers public awareness messages twice annually. If the petroleum gas system is located on property the operator does not control, the operator must provide similar messages twice annually to persons controlling the property. The public awareness message must include: