12.2.4.27

Supplemental sticker prices:

1. A. When a dealer is selling a vehicle for which a federal Monroney window sticker is required pursuant to 15 USC 1232, it is an unfair or deceptive trade practice to charge or attempt to charge a customer more than the manufacturer’s suggested retail price unless the dealer’s asking price or supplemental price is clearly and conspicuously disclosed on a supplemental sticker adjacent to the Monroney sticker.

   B It is an unfair or deceptive trade practice for a dealer to misrepresent the reasons for additional charges listed on a supplemental sticker.

2. C. It is an unfair or deceptive trade practice for a dealer to list on a supplemental sticker a charge which:

   (1) the dealer did not incur;

   (2) is otherwise accounted for on the Monroney sticker; or

   (3) is otherwise reimbursed.

3. D. It is an unfair or deceptive trade practice for a dealer to represent, by a sticker or other means, that options have been added to a vehicle before they have been added.

   [5-1-98; Recompiled 10/15/01]