- (a) To include a product as a seasonal listing, a liquor and wine representative or manufacturer shall submit a request for seasonal listing each year or season as specified below.
- (b) The commission shall notify liquor and wine representatives and manufacturers of the seasonal listing periods each year.
- (c) The notices provided pursuant to (b) above shall include the dates for which a listing may be requested and the dates by which requests for seasonal listing must be received by the commission.
- (d) Products for which seasonal listing is requested shall meet all requirements for listing in Part Liq 302 and either Part Liq 303 or Part Liq 304, as applicable, and shall include guaranteed delivery date(s) for the products.
- (e) Products with a seasonal listing shall not be selected for listing by gross profit and shall not be required to submit to a test market or program.
- (f) Products with a seasonal listing shall be selected for listing based upon their availability for specified sales periods and the commission’s determination regarding whether such items will provide well-rounded product offerings for seasonal purchases.
(g) Factors which show well-rounded product offerings shall include but are not limited to:
- (1) Products’ retail price ranges;
- (2) Seasonal packaging which has sold well in previous years; and
- (3) Items packaged in a gift pack or other promotional presentation.
(h) Items not received by the delivery date(s) specified in the seasonal listing request shall be delisted, and any shipment of the product refused, unless the liquor and wine representative or manufacturer establishes to the satisfaction of the commission, that:
- (1) The product is necessary to round out the seasonal listings; and
- (2) The product will, despite late delivery, sell out during the seasonal period.
- (i) Any product with a seasonal listing that does not sell out during the relevant seasonal period shall be delisted and discounted as determined by the commission to deplete any remaining inventory and consistent with the requirements for depletion as provided in Liq 302.08.
Source. (See Revision Note #1 and Revision Note #2 at chapter heading for Liq 300) #14018, eff 7-3-24