1. (a) When an advertisement uses a testimonial, the testimonial shall:

   1. (1) Be genuine;
   2. (2) Apply to the policy advertised;
   3. (3) Be accurately reproduced; and

   4. (4) Disclose:

      1. a. When the author of a testimonial has received compensation for the testimonial; and
      2. b. When the author of a testimonial has a financial interest in the company or a related entity as a stockholder, director, compensated employee, or any other interest.
2. (b) The insurer shall be responsible for all of the statements contained in any testimonial as if such testimonials were stated directly by the insurer.

Source. #9333, eff 12-5-08; ss by #11173, eff 12-5-16