Accident and Sickness Insurance Advertising

(By authority conferred on the commissioner of insurance by sections 210 and 2007 of Act No. 218 of the Public Acts of 1956, being SS500.210 and 500.2007 of the Michigan Compiled Laws)Insurance

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500.651Definitions.500.652Purpose and applicability.500.653Method of disclosure of required information.500.654Form and content of advertisements.500.655Deceptive words, phrases, or illustrations prohibited.500.655aSpecified disease policies.500.656Exceptions, reductions, and limitations.500.657Preexisting conditions.500.658Disclosure of renewability, cancellability, termination, and modification.500.660Use of statistics.500.661Identification of plan or number of policies.500.662Disparaging comparisons and statements.500.663Jurisdictional licensing and status of insurer.500.664Identity of insurer.500.665Group or quasi-group implications.500.666Introductory, initial, or special offers.500.667Statements about insurer.500.668Enforcement.