(1)
- (a) Written or digital sales materials for a residential solar electric system or residential battery energy storage system that are provided in the state shall not include the names, logos, pictures, or other indicia of a public utility, cooperative electric association formed pursuant to article 9.5 of title 40, or municipal utility, unless a salesperson has received express written consent to do so from the relevant utility or is otherwise complying with federal fair use laws.
- (b) For the purposes of this subsection (1), written or digital sales materials include online sales banners, click-through banners, social media advertisements, and other materials that could generate a sale or sale lead of a residential solar electric system or residential battery energy storage system over the internet.
- (2) A solar sales company shall not purchase solar sales leads from a company that does not comply with the requirements of subsection (1) of this section.
- (3) A solar sales company shall not represent, verbally or in writing, that the solar sales company is affiliated with, sponsored by, or approved by a consumer's local utility without the express, written consent of the local utility.
- (4) A solar sales company shall not represent, verbally or in writing, that the solar sales company is affiliated with, sponsored by, or approved by a state incentive program without the express, written consent of the state agency in charge of the state incentive program.
Source: L. 2025: Entire part added, (SB 25-299), ch. 427, p. 2431, § 2, effective August 6.