1. (a)

   1. (1) A person who holds a temporary permit may, under the following conditions, solicit sponsorship money or other items from a wholesaler who sells the temporary permit holder alcoholic beverage supplies.

   2. (2)

      1. (A) Any such wholesaler which supplies the sponsorship money or promotional items, entertainment events, or other such items to the temporary permit holder in conformance with this section shall be free to do so without it being contemplated as a gift or service in violation of 3 CAR § 2-301(4) or an inducement in violation of 3 CAR § 2-302(b)(2).
      2. (B) However, the giving of sponsorship money remains a prohibited activity pursuant to 3 CAR §§ 2-301(3) and 2-302(b)(2) if it is the basis of any exclusive purchase agreement.
2. (b) In order to solicit sponsorship money, promotional items, or other items from any wholesaler which is supplying beverages to the temporary permit holder, the temporary permit holder shall agree to allow each wholesaler serving the area in which a temporary permit will be used to participate in supplying alcoholic beverages at the event on equal and similar terms.

3. (c)

   1. (1) If the temporary permit holder has determined that it does not wish to offer all wholesale permit holders an equal chance to offer goods at the event, but determines that beverages will be offered on an exclusive basis, then the temporary permit holder may not accept any gift, service, money, or other such items from the wholesaler who is selected to be the supplier of the alcoholic beverages.
   2. (2) Acceptance of any gift, service, money, or any other such items from the wholesaler who is selected to be the exclusive supplier of alcoholic beverages shall be in violation of 3 CAR §§ 2-301(3) and 2-302(b)(2).
4. (d) If the temporary permit holder has determined that for security purposes, as to the purchase of alcoholic beverages, cash substitutes in the form of coupons or similar tender are necessary, the temporary retail permit holder may seek approval from the Alcoholic Beverage Control Division for such arrangement at the time of application for the permit.

Codification Notes: This section as promulgated prior to codification into the Code of Arkansas Rules provided as follows: "(Amended 8-19-93)"