(a) Branch name. The name used on signage at the branch location and in advertisements for the branch location:
- (1) May not include any portion of the franchise name used at the primary location; and
- (2) May not include product nameplates and/or logos.
(b) Geographical location.
- (1) A new motor vehicle dealer may obtain a license to operate a branch location.
- (2) The branch location must be within the dealer’s relevant market area as defined in Arkansas Code § 23-112-103 or within the market area specified in the licensee’s franchise agreement, whichever is greater.
(c) Product sold.
- (1) Only used vehicles may be displayed and sold at the branch location.
- (2) No new motor vehicles or demonstrators of any brand may be displayed or sold at the branch location.
(d) Sales facilities.
- (1) There must be a permanent building from which sales are conducted.
- (2) Records of sales transactions may be kept at the dealer’s primary location.
- (e) Service facilities. The branch location is not required to have service facilities on the premises.