Manufacturer advertising for new, used, and/or leased vehicles
Arkansas Code § 23-112-204
- (a) Manufacturers must comply with this subpart on advertising.
(b) The suggested retail price of a new motor vehicle when advertised by a manufacturer or distributor shall include the following:
(1) All charges, except:
- (A) Destination charges;
- (B) Dealer service and handling fees; and/or
- (C) State or local sales taxes; and
- (2) Such advertising shall state that dealer service and handling fees and/or state or local sales taxes are excluded.
- (c) It shall be unlawful for any manufacturer or distributor to advertise a rebate, refund, discount, or other financial incentive paid by, financed by, or contributed by the dealer selling the motor vehicle, unless such advertising discloses clearly and discernibly the following: “The dealer’s contribution may affect the final negotiated price of the motor vehicle.”