Any of the following claims made by a doctor of chiropractic, either directly or indirectly, may constitute deception, fraud, misrepresentation, or be misleading:

1. (1) Claims that a chiropractic physician's professional qualifications differ from his or her actual qualifications;
2. (2) Claims that a chiropractic physician is affiliated with any institution, organization, or individual, if the misrepresentation is not fact;
3. (3) The use of any title, other than that designated by law or rule, to identify one as a chiropractic physician; or
4. (4) False, deceptive, or misleading claims relating to professional qualifications or credentials.