(a)
- (1) One hundred fifty thousand dollars ($150,000) will be divided equally among the six (6) destination marketing areas (DMAs) as defined by the Tourism Division of the Department of Parks, Heritage, and Tourism.
- (2) If there is a shortage of qualified grant applications in a DMA, the funds can be distributed to other DMAs.
(b)
- (1) Grants may be awarded in amounts up to five thousand dollars ($5,000), with no matching funds required.
- (2) Proof of performance must be submitted within ninety (90) days following the event.
(c)
(1) Grants ranging from a minimum of five thousand one dollars ($5,001) to a maximum of ten thousand dollars ($10,000):
- (A) Must use matching funds; and
- (B) Will be disbursed in two installments.
- (2) An initial payment of five thousand dollars ($5,000) will be provided upfront.
(3)
- (A) The remaining balance, up to an additional five thousand dollars ($5,000), will be reimbursed upon submission of proof of performance demonstrating that at least two-thirds (2/3) of the grant amount above five thousand dollars ($5,000) was used for eligible advertising expenses.
- (B) Total reimbursement will not exceed the awarded grant amount.
- (d) This section shall apply for grants to be awarded in fiscal year 2026 and following years.