Regulations adopted by the state director of civil defense must prohibit the following practices:

1. (1) exaggerated or misleading claims of protection afforded by shelters;
2. (2) the use of misleading pictures;
3. (3) the use of deceptive pricing practices;
4. (4) the use of guarantees in such a manner as to constitute a misrepresentation;
5. (5) representations of endorsement by a governmental agency; and
6. (6) any unfair or deceptive practice.