1. (a) No optometrist may advertise professional services in a false or misleading manner. Conduct prohibited by this subsection includes

   1. (1) using any false, deceptive, or misleading representation in connection with any advertising concerning ophthalmic products or optometric services; and
   2. (2) lending, leasing, renting, or in any other manner placing a certificate of registration at the disposal of or in the service of a person not licensed to practice optometry in this state.
2. (b) Repealed 3/12/86.
3. (c) Repealed 3/12/86.

4. (d) An optometrist may only represent themselves as a specialist if they are currently certified as a

   1. (1) diplomate of the American Academy of Optometry
   2. (2) fellow of the College of Optometrists in Vision Development; or
   3. (3) fellow of the Neuro-Optometric Rehabilitation Association.
5. (e) No optometrist required to be licensed under AS 08.72 may allow his or her professional conduct or judgment in the practice of optometry to be directed or controlled by a person who is not an optometrist licensed to practice optometry in Alaska.

(In effect before 7/28/59; am 9/10/65, Register 21; am 4/24/71, Register 37; am 2/14/78, Register 65; am 7/6/78, Register 67; am 6/14/80, Register 74; am 8/8/84, Register 91; am 3/12/86, Register 97; am 8/7/2021, Register 239)