OPINION OF THE COURT
This appeal raises issues of good faith and fair dealing in contractual relations and deceptive consumer-oriented business acts and practices in the context of the Internet.
Defendant Register.Com, Inc. (with which defendant Forman merged in 1999) provides Internet services, among them the registration of domain names, i.e., unique names for the addresses of Internet Web sites. Pursuant to an online contract, plaintiff paid defendant $35 to register the domain name “Laborzionist.org” in his name for one year and defendant did so. Not stated in the contract is the fact that a domain name newly registered with register.com forwards users to a “Coming Soon” page that contains banner advertisements for register.com and other organizations. A person who types the newly registered domain name into the Internet is brought to a page that reads, “Coming Soon! We recently registered our
Plaintiff alleges that he bargained for the right to exclusive use and control of the domain name “Laborzionist.org” and that defendant, by the deception of concealing in its Web site and not disclosing in the agreement that it intended to use the name, deprived him of this benefit by usurping the name and using it to direct those who typed in the domain name to defendant’s own site, which contained advertising for defendant and others. Thus, plaintiff claims that defendant breached the covenant of good faith and fair dealing implied in every contract by “act[ing] in a manner that, although not expressly forbidden by any contractual provision, would deprive the other party of the right to receive the benefits under their agreement” (Jaffe v Paramount Communications,
Defendant moved to dismiss the complaint based on a defense established by documentary evidence and for failure to state a cause of action (CPLR 3211 [a] [1], [7]). Defendant argued that it performed the contract, i.e., it registered the domain name “Laborzionist.org” in plaintiff’s name; that the contract did not promise plaintiff exclusive use and control of the domain name; and that its policy of placing newly registered domain names on the “Coming Soon” page was fully disclosed in materials found in its Web site, namely, in the text of the “Frequently Asked Questions” (FAQ) and “Help” sections of the Web site, which were prominently posted on or around the date on which plaintiff registered the domain name.
The motion court found, as a matter of law, that plaintiff received “everything he bargained for” under the contract, pursuant to which he paid defendant to register the domain name “Laborzionist.org” in his name. The court ascribed to the word
There is no question that the instant contract does not in express terms grant plaintiff control over the domain name or the exclusive right to use the name. However, the benefit to plaintiff of his contract with defendant would be rendered illusory if the effect of registering the domain name in his name were merely to have the domain name placed next to his name in some official record, as the motion court found, and not to grant him exclusive use and control of it (see Blandford Land Clearing Corp. v National Union Fire Ins. Co.,
With respect to whether the contract conferred upon plaintiff the exclusive right to control his newly registered domain name, the custom and usage of “registration” of a domain name in the Internet context is certainly more relevant than the literal definition of “registration” found in the dictionary (see Edison v Viva Intl.,
Indeed, the exclusiveness of the use of a registered domain name is already a familiar concept in the law (see e.g. Name.Space, Inc. v Network Solutions, Inc.,
A prima facie case of deceptive practices pursuant to General Business Law § 349 requires a showing that defendant’s acts are directed to consumers, that they are deceptive or misleading in a material way and that plaintiff has been injured thereby (Oswego Laborers’ Local 214 Pension Fund v Marine Midland Bank,
However, the contract provides a good deal of information on subjects relevant to a consumer’s desire to register a domain name, such as “Domain Name Registration, Administration, and Renewal Services,” “Electronic Mail,” “Domain Manager,” “Changes to this Agreement or to Additional Rules or Policies,” “Information and Its Use,” “Ownership of Data,” “Limitation of Liability,” “Representation and Warranties,” “Governing Law,” and “Notices.” Moreover, the contract states that it is the entire agreement governing the parties’ relationship with respect to the domain name. It reads, “This Agreement as well as any additional rules and policies, together with all modifications thereto, constitute the complete and exclusive agreement between you and register.com concerning your use of the Services, and supersede and govern all prior proposals, agreements, or other communications.” The “current list of additional rules and policies,” available via a click of the mouse, contains no rules or policies relevant to any issue in this case.
Thus, the record is inconclusive as to whether a reasonable consumer would bother to look in the Web site at all, especially since the contract purports to be fully integrated (see Leon v Martinez,
As to the materiality of the deception, General Business Law § 349 “does not require businesses to ascertain consumers’ in
In alleging that he was deprived of the essence of his bargain, i.e., the right to exclusive use of the domain name, plaintiff showed a “causal connection between some injury to [himself] and some misrepresentation [or omission] made by defendants” (Small v Lorillard Tobacco Co.,
The motion court properly dismissed plaintiff’s claim for unjust enrichment since there is no dispute that a written contract exists or that it covers the subject matter of plaintiff’s action (see Clark-Fitzpatrick, Inc. v Long Is. RR. Co.,
Accordingly, the order of the Supreme Court, New York County (Karla Moskowitz, J.), entered July 27, 2001, which granted defendants’ motion to dismiss the complaint, should be modified, on the law, so as to reinstate plaintiff’s claims for breach of implied covenant of good faith and fair dealing and for deceptive practices pursuant to General Business Law § 349, and otherwise affirmed, without costs.
Nardelli, J.P., Mazzarelli, Sullivan and Marlow, JJ., concur.
Order, Supreme Court, New York County, entered July 27, 2001, modified, on the law, so as to reinstate plaintiff’s claims for breach of implied covenant of good faith and fair dealing
