The plaintiff, a woman 46 years of age, in good health and with good eyesight, entered defendant’s store in Burlington on December 29, 1956, for the purpose of buying a toy. She had been for 11 years an instructor in Western Illinois University at Macomb, Illinois. She had never been in this store before. At the time she was wearing shoes with medium height heels and a rather broad base. It was stipulated that she was at all material times an invitee in the store.
Plaintiff suffered a fall shortly after entering the store, through failure to see a step-off from a landing at the bottom of the stairway leading from the first floor to the basement. She mistook the landing for the basement floor proper, and fell from it to the floor, with consequent injuries. At the close of her evidence, the trial court granted defendant’s motion for a directed verdict upon six grounds, all of which were based upon the holding that there was no sufficient showing of negligence of the *687 defendant to engender a jury question. So upon this appeal we must give plaintiff’s evidence the most favorable construction it will reasonably bear, and must consider that defendant’s motion for a peremptory verdict is in the nature of a demurrer to evidence and admits its truth.
Plaintiff admits the premises were adequately lighted. Her specifications of negligence against the defendant are these: (a) A change in floor level where it would not be expected; (b) a change in floor level not visible from a safe distance away; (c) displaying merchandise on a landing so that an invitee would think it was a part of the main floor; (d) displaying merchandise under such conditions as to distract the attention of an invitee from the change in floor level; (e) failing to provide a handrail for the change in floor level or step; (f) failing to warn plaintiff of the dangerous condition existing in the basement shopping area. The trial court, by granting the motion for directed verdict, held that none of these specifications had been proven.
Some additional statement of facts is required. When plaintiff entered the store she inquired of a clerk on the first floor and was told the particular toy she was seeking would be found in the basement. It is plaintiff’s testimony that the employee also told her “she could proceed down the basement stairs since there was a handrail on the stairway.” She accordingly went to the stairway and down it. As she reached the head of the stairs she noticed signs which read “Watch Your Step.”
The stairway sloped from south to north, so that as plaintiff went down it she was going in a northerly direction. There were handrails on each side, which she noticed ended two steps before the bottom of the stairs was reached. She kept to the right, or east, side of the stairs, holding to the right handrail, as she went down. She held to this rail until she had reached the bottom of the stairway, apparently reaching back with her right hand as she crossed the two bottom steps.
At this point plaintiff believed she had reached the bottom of the stairway and the main basement floor. In fact, however, she was on a landing, the size of which is not directly given us, but which appears from photographs in evidence to have been *688 perhaps five or six feet square. At any rate it was not large. On the west side of the landing was a wall. On the north, directly in front of plaintiff as she came down the stairs, there was merchandise in the form of toys stacked on the landing and taking up a considerable part of its north area. Back of these toys was the north wall of the building.
It is evident that with a wall at her left, toys and another wall in 'front of her, and the stairway down which she had just descended behind her, plaintiff could move only to her right. She testified that she could not see to her right until she reached the bottom of the stairs, which were enclosed. Shelves extended across the north wall of the basement, including that portion at the back of the landing. These shelves were horizontal all the way across; that is to say, there was no break in them at the back of the landing. They contained merchandise in the form of toys. On the landing was a “nest” of toy wagons, and on the basement floor immediately adjoining, to the east, was another “nest” of wagons. The height of the two stacks of wagons was substantially the same, because the pile on the basement floor contained more wagons than the stack on the landing, so there was no impression that one was lower than the other.
As Miss Warner reached what she thought was the bottom of the stairway, she was looking at the merchandise displayed before her on the shelves and floor at the back of the landing, and on the shelves along the north wall to the east. She testified that the covering on the landing and on the main floor of the basement was substantially the same color or “value.” As she came to what she thought was the end of the stairway she had been looking down to see what was in front of her; but when she reached the landing she watched the merchandise displayed before her, moved to her right and fell from a further step or change in floor level to the basement floor. This was one step, about one to two feet east of the spot where plaintiff reached the landing at the foot of the main stairway. She says she “Just stepped off into space.” The step-off was seven to eight inches.
I. An owner of real estate is liable to invitees for injuries from dangers that are not known to the invitee and would not be observed by him in the exercise of ordinary care. Ander
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son v. Younker Brothers, Inc.,
Undoubtedly this is the general rule. But the plaintiff says that she was told there was a railing on the stairway, which led her to believe the stairs ended with the railing, or at least that there were no additional steps around the corner; and that she was distracted by the merchandise on display before her as she descended the stairs and reached the landing. The question is not free from difficulty. But we must remember that we are not here determining whether or not the defendant was guilty of negligence. Our problem is only to say whether, giving plaintiff’s evidence its most favorable aspect and taking its truth as admitted by the motion to direct, reasonable minds might say the defendant was negligent. If reasonable minds might differ, there is a jury question. We have reached the conclusion the jury should have been permitted to decide.
II. Authorities on the question of distraction by display of merchandise are lacking in Iowa. There are, however, cases in other jurisdictions which have dealt with the question, and each party here cites such authorities. They are persuasive in proportion as they appear to be well reasoned and logical, but of course are not binding upon us.
Generally, the presence of different floor levels, connected by one or more steps, does not constitute such a dangerous condition as to make the building owner or occupant liable to an invitee. But there may be exceptional circumstances or conditions relating to the character or location of the step or steps which will avoid the general rule, if they are such that the aver *690 age prudent person might not see the drop-off. The defendant here of course knew of the condition of the stairway, the landing, and the step-off a few feet to the right of the last step of the stair proper. He knew of the displays of merchandise on the landing and along the north wall to the east. The plaintiff did not know of the change in floor level to her right as she reached the bottom of the stair, or that the landing was not in fact a part of the main floor; that is, that it was not on the same level. The difficult question is whether the situation should have been apparent to her in the exercise of ordinary care. If so, there was no negligence of the defendant in so maintaining its premises or failing to warn her. 38 Am. Jur., Negligence, section 97, pages 757, 758; Atherton v. Hoenig’s Grocery, supra.
But we think the governing rule here is that expressed by the Maryland Court of Appeals in Chalmers v. Great Atlantic & Pacific Tea Co.,
However, we find the Minnesota Supreme Court has applied the rules set out above in two cases which cannot be factually distinguished from the one at bar. In Ober v. The Golden Rule,
In Cheney v. S. Kann Sons & Co.,
Benton v. United Bank Building Co.,
In Tehan v. Freed,
Boyle v. Preketes,
“We find nothing in this record which would justify the 'claim, at least made inferentially in behalf of appellant, that the display of the merchandise here kept for sale because of its attractive nature can be held to lessen the degree of care which plaintiff was required to exercise for her own safety.”
Where the merchandise was displayed, whether there was evidence that the plaintiff was looking at it or what relation it had to her fall is not shown. In so far as the case may be construed as a holding that the display of merchandise may not Under any circumstances be a sufficient distraction to an invitee to warrant a holding the building owner or occupant was not negligent as a matter of law, or that the invitee who falls down a near-by step or stairway is likewise guilty of contributory negligence, we do not find it persuasive.
The merchant with goods to sell will of course present them in his store in the most attractive displays possible. His business depends upon, sales of his merchandise. He hopes customers will be attracted to his store; and it seems .beyond argument that after they have entered they will inspect his goods, and, if they find them sufficiently attractive, purchase them. Shoppers, as every merchant knows, will buy where they find the articles they desire and which seem to them most suited to their needs. For this purpose they usually want to inspect the goods offered for sale. They cannot do this without looking at them; and while they are so doing they cannot be closely .watching the floor at their feet. Allowance must be made for this when we are considering the question of negligence in maintaining a change in floor level or other obstruction or pitfall in the places where customers will ordinárily walk; where they are in fact invited to walk and inspect the merchandise. It does not *694 seem unreasonable to expect the proprietor of a merchandising establishment to be cognizant of the fact that his displays of goods, if they have the effect for which he hopes, will distract the attention of his customers to some extent from floor conditions, and to use care commensurate with the situation which he has thus created. He is not an insurer of the safety of his invitees, and we express no opinion as to his negligence, other than to say that the question is for the jury to decide.
III. We think the questions raised by plaintiff’s specifications of negligence (b), (c), (d), and (f) should have been submitted to the jury. It is evident as to (b) that the step from the landing to the basement floor, taking the case made by the plaintiff’s evidence, was only perhaps two feet from the right side of the bottom of the main stairway and was not visible until the bottom of the stairway was reached. It is not a case where a change in floor level was in plain view for a considerable distance as a pedestrian approached it. Nor was the warning sign on or above the main stairway calculated to give any indication of the step-off immediately to the right at the bottom. We think the ordinarily prudent person might well construe this to have reference only to care in descending the stairway proper. There is also the consideration that the plaintiff was advised there were handrails on the stairway. This in itself lends some weight to the thought that there would be no additional stairs beyond the end of the rails, except of course as it was evident they did not extend quite to the bottom of the main staircase.
We have discussed specifications (c) and (d), both of which relate to the question of distraction, in the preceding division of our opinion. As to (f), it is of course elementary that if a potential danger exists of which the invitee does not have knowledge and which might not be discovered in the exercise of ordinary care, a duty to warn exists. Stafford v. Gowing,
IY. The trial court granted defendant’s motion for peremptory verdict upon the first six grounds, all of which related to the supposed absence of a jury issue on defendant’s negligence. It did not rule upon the seventh ground, which
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alleged contributory negligence of the plaintiff as a matter of law. But if this ground was well taken, the judgment of the court should be sustained. State v. Eichler,
