MEMORANDUM OPINION AND ORDER
Utica Mutual Insurance Company (“Uti-ca”) filed suit seeking a declaratory judgment that it is not obligated to indemnify its insured, the David Agency Insurance, Inc. and David Meilahn (collectively “David”), for a judgment entered against them in favor of G.F. Mann Agency, Ltd. on January 14, 2004. David has moved for partial judgment on the pleadings. It argues that Utica breached its duty to defend by not effectively reserving its rights *925 prior to defending David in the Mann lawsuit and therefore should be estopped from asserting coverage defenses and be held responsible for the full amount of the judgment. Utica has likewise moved for judgment on the pleadings, saying that it had no duty to defend and now has no duty to indemnify David. For the reasons stated below, the Court denies Utica’s motion for judgment on the pleadings and grants David’s motion for partial judgment on the pleadings.
Background
The Amended Complaint in the Mann lawsuit contained five claims against The David Agency Insurance, Inc. and David Meilahn, owner and operator of the company. Count 1 alleged violations of the Illinois Consumer Fraud Act, including solicitation of sales and contracts “by deceit, fabrication and false statements.” Counterclaim at Ex. A, ¶¶ 17-18. Count 2 alleged defamation for statements made by David that were “false and known to be false at all relevant times ....” Id. ¶ 27. Count 3 alleged that David violated the Illinois Trade Secrets Act “with the knowledge that [the confidential] information was acquired by improper means.” Id. ¶¶ 38-39. Count 4 alleged tortious interference with prospective economic advantage, and finally, Count 5 alleged violation of the Illinois Uniform Deceptive Trade Practice Act for solicitation of customers by making false and misleading statements about Mann’s business. Id. ¶¶ 44, 48-49. Mann sought significant compensatory damages on each claim and punitive damages on Count 1, 2 and 3. Id. at 6, 8, 10-12. Notably, Count 2, the defamation claim, included the largest prayer for damages, seeking $500,000 in compensatory damages and $500,000 in punitive damages. Id. ¶¶ 29-30.
Utica sent a letter to David on September 8, 2000 stating that it had retained counsel to defend David in the Mann lawsuit but was doing so under a full reservation of its rights. Utica Mot., Ex. 1(C). Utica’s reason for reserving its rights was that “[t]he Complaint alleges intentional acts and violation of the Consumer Fraud Deceptive Practices Act.” Id. Further, Uti-ca noted several exclusions in David’s policy that “may apply in this instance” and stated that “if the allegations of this suit are proven, there would be no coverage.” Id. Utica also said the complaint was seeking punitive damages “which are not insurable under this policy.” Id. Utica listed the name and contact information for the law firm it had selected to represent David and also stated, “[y]ou may, at your own expense, hire a personal attorney to protect you for the punitive damages or any uncovered portions of this policy.” Id.
David seeks to be indemnified under the insurance policy for liability arising from “personal injury” and “advertising injury.” “Personal injury” is defined in the policy as that “caused by an offense arising out of your business, excluding advertising, publishing, broadcasting or telecasting done by or for you.” Counterclaim, Ex. B, ¶A.l.b.2.a. “[Advertising injury” is defined as that “caused by an offense committed in the course of advertising your goods, products or services.” Id. ¶ A.l.b.2.b.
The policy also states under the heading “Liability and Medical Expense Definitions” that both “personal injury” and “advertising injury” may arise from one or more of the following offenses:
(1) Oral or written publication of material that slanders or libels a person or organization or disparages a person’s or organization’s goods, products, or services or (2) Oral or written publication of material that violates a person’s right of privacy.
Id. ¶ F.13.d-e; F.l.a-c. The policy excludes coverage for injuries:
*926 (1) Arising out of oral or written publication of material, if done by or at the direction of the insured with knowledge of its falsity and (2)[a]rising out of the willful violation of a penal statute or ordinance committed by or with the consent of the insured.
Id. ¶ B.l, p. 1, 3 (emphasis added).
Judgment was entered against David on January 14, 2004 for $987,087.02, including $462,087.02 in compensatory damages and $525,000 in punitive damages. David seeks to be reimbursed for the entire judgment, as well as for the attorney’s fees it incurred following the entry of the judgment and that' they will incur on appeal. David also seeks an order directing Utica to post the policy in lieu of a bond in connection with the appeal.
David argues that Utica had a duty to defend under the policy because the allegations in the Mann lawsuit made David potentially liable for acts covered as personal injury and advertising injury. David contends that Utica created a conflict of interest by reserving its right to deny coverage. David also contends that Uti-ca’s reservation of rights letter was ineffective because it failed to disclose the conflict of interest and misinformed David that it would have to pay for the cost of retaining independent counsel. David says it was prejudiced because Utica did not disclose that the defense of their case could affect coverage under the policy. For these reasons, David argues that Uti-ca is estopped from using coverage defenses to the claim for indemnification.
Utica states that it was not required under the policy to defend David and that it is not now required to indemnify David for the Mann judgment. Utica says it properly reserved its rights because it specifically referred to the policy defenses it now asserts against David’s claim for indemnification. It says the allegations in the Mann lawsuit were based solely on intentional acts which were excluded from coverage under the insurance policy.
Both sides have moved for judgment on the pleadings.
Discussion
Judgment on the pleadings is proper where the pleadings raise only questions of law and no questions of material fact.
Alexander v. City of Chicago,
David argues that if the Court rejects its contention that Utica is estopped from asserting policy defenses, then judgment on the pleadings in Utica’s favor on the duty to indemnify is inappropriate because fact issues remain. Because the Court concludes that Utica is estopped, we need not address David’s argument.
1. Utica had a duty to defend David
It is well-settled that an “insurer’s duty to defend its insured is much broader than its duty to indemnify.”
Outboard Marine Corp. v. Liberty Mutual Ins.,
Among the claims made against David in the Mann lawsuit was a claim for defamation. A defamation claim requires proof that the defendant made a false statement, but it does not require that the defendant knew of the statement’s falsity.
Krasinski v. United Parcel Service,
The same is true in this case. Count 2 of the Mann amended complaint alleged defamation for false statements made with knowledge of their falsity. But as in Cincinnati, David could have been found liable for defamation under Count 2 without a finding that they knew the statements were false. The policy provision regarding slander, libel, and disparagement is identical to one in Cincinnati. As in Cincinnati, the Mann complaint contained a claim that fell within the scope of coverage under the policy. Utica had a duty to defend.
Utica’s comparison of the instant case to
United Fire & Casualty Co. v. Jim Maloof Realty, Inc.
is unavailing.
2. Utica is estopped from asserting coverage defenses
The Illinois Supreme Court has stated that an insurer has two options when it believes that the liability from a claim against its insured will not be covered by its insurance policy: (1) defend the lawsuit under a proper reservation of rights, or (2) secure a declaratory judgment about its obligations under the policy
*928
prior to trial.
Employers Ins. of Wausau v. Ehlco Liquidating Trust,
To invoke the estoppel doctrine, the insured has the burden of showing that it has suffered prejudice from the insurer’s provided defense.
Md. Casualty,
Under Illinois law, a serious conflict of interest exists between the insurer and the insured if they “ ‘were complete adversaries on a crucial issue which would necessarily be decided either one way or the other if liability [were] imposed.’”
Amec Constr. Mgmt. v. Regent Ins. Co.,
No. 03 C 2880,
In
Royal,
the Court held that an insurer created a conflict in interest when it undertook to defend the insured, while attempting to show that the insured was liable for professional negligence that would not be covered under the policy.
Id.
at 975-76, 978,
The same is true here; Utica’s interest would be furthered if David were shown to have intentionally defamed Mann, whereas David’s interest, short of winning the case, was to show it acted only negligently. Were David successful in limiting the fact finder to a finding of negligence, its liability for defamation would be covered by insurance, and it would escape liability for punitive damages.
Under Illinois law, punitive damages may be awarded only for acts that are “malicious or display reckless disregard for another’s rights” or are done in “aggravated circumstances, such as fraud, willfulness, wantonness, or malice.”
Petty v. Chrysler Corp.,
The law regarding punitive damages may give rise to a conflict when the insurer and insured have differing levels of motivation in defending a suit that requests large punitive damages.
Nandorf, Inc. v. CNA Ins. Cos.,
A similar conflict of interest existed between Utica and David. Count 2, the defamation claim, requested the largest amount of damages, $500,000 in compensatory damages and $500,000 for punitive damages. It was in David's interest to argue that it did not know of the falsity of the alleged statements; if David succeeded, its liability for defamation and any resulting damage award would be covered under the insurance policy. By contrast, Utica had no interest in trying to show David's lack of knowledge. Were the fact finder to hold David for intentional defamation, Utica would escape liability for any compensatory damage award. Furthermore, Utica had no interest in trying to show David’s lack of knowledge to prevent a punitive damage award.
If a conflict of interest exists, the insurer ordinarily must pay the costs of independent counsel “instead of participating in the defense itself.”
Murphy v. Urso,
If a conflict of interest exists and the insurer nonetheless chooses to defend the insured, the insurer must do so under a proper reservation of rights or risk being estopped from raising coverage defenses.
Royal,
If the insurer proceeds to defend the insured in the face of a conflict of interest, it must reserve its rights in a manner that
will“fairly
inform the insured of the insurer’s position.”
Cowan v. Ins. Co. of N. America,
In
Mobil Oil Corp. v. Md. Casualty Corp.,
the insured was held to be estopped from denying coverage after it failed to make specific reference to a potential conflict of interest in its initial reservation of rights letter to its insured.
Similarly, in
Royal,
an insurer was es-topped from raising coverage defenses because it did not properly reserve its rights. The insurer, Royal, failed to inform its insured, Process, of all the defenses it was reserving and did not disclose a conflict of interest, in that Royal would benefit from a finding that Process was professionally negligent and therefore not covered under the policy.
Royal,
The Illinois Supreme Court, in
Maryland Casualty,
also recognized that a conflict of interest raises concerns about the ethical representation of the insured by the insurer and its attorney.
Md. Casualty,
Relying on
Maryland Casualty,
the court in
Allstate Ins. Co. v. Carioto
held that a detailed disclosure letter to the insured regarding conflicts of interest was sufficient to inform the insured of his rights to a fair defense.
In the instant case, as we have noted, a conflict of interest existed between Utica and David. Utica’s reservation of rights letter identified the policy defenses Utica might assert, but it did not adequately disclose the conflict of interest. For this reason, the Court holds that Utica is estopped from raising coverage defenses regarding the Mann judgment.
When a conflict of interest exists, a reservation of rights is proper only if it informs the insured about the conflict in a way that permits the insured to make an intelligent choice to accept the insurer’s attorney or retain his own. Utica’s bare notice that intentional actions and punitive damages were not covered by the policy and that Utica reserved its right to deny coverage did nothing to inform David of the conflict of interest related to the defense of the case, particularly as to the defamation claim. Indeed, the letter makes no mention at all of the ways in which Utica’s interest might affect or impair its defense of David on that claim.
Utica’s statement that David “may, at your own expense, hire a personal attorney” to protect against uncovered losses likewise failed to satisfy the requirements for a proper reservation of rights. Under the law, the insurer must pay for the defense of an insured who determines in a conflict of interest situation not to be represented by the insurer’s chosen attorney.
See Md. Casualty,
The Court, like the court in Allstate v. Carioto, also has concerns about Utica’s failure to inform David about the prior and long-standing relationship between Utica and the law firm it chose. Even if this might not be a reason by itself to find Utica’s reservation of rights inadequate, it is a factor properly considered in conjunction with the other deficiencies previously discussed.
Based on Utica’s inadequate reservation of its rights, David was denied the disclo *932 sures necessary to make an informed decision about retaining its own attorney and was induced into accepting Utica’s appointed counsel. As in Mobil Oil, David was not informed that a conflict of interest risked greatly increasing its exposure. As a result of its inadequate disclosures, Utica breached its “fundamental” duty to defend David. And under Illinois law, Utica’s defense of David without a proper reservation of rights suffices to establish the requisite prejudice. The Court therefore holds that Utica is estopped from asserting its policy defenses against its insureds.
Conclusion
For the reasons stated above, the Court grants David’s motion for partial judgment on the pleadings [docket # 7-1] and denies Utica’s motion for judgment on the pleadings [# 9-1]. The case is set for a status hearing on July 15, 2004 at 9:30 a.m. for the purpose of addressing what further proceedings will be required in this case.
