Opinion for the Court filed by Circuit Judge WALD.
Pеtitioner Gerald Stoiber is an Illinois broker associated with American Investment Services, Inc. (“AIS”). AIS is a member of the National Association of Securities Dealers, Inc. (“NASD”), a self-regulatory organization in the securities field. Stoiber borrowed a total of $495,000 from his customers, gave the lenders promissory notes in exchange, and used most of the money to invest
*747
in commodities. The NASD filed disciplinary charges against him, asserting that he violated the NASD Rules of Fair Practice by selling securities (the notes) without giving AIS prior written notice. Stoiber was sanctioned by the NASD and appealed to the Securities and Exchange Commission (“SEC” or “Commission”), which аffirmed the sanctions.
See In re Gerald James Stoiber,
Stoiber petitions for review of the SEC’s decision under 15 U.S.C. § 78y. He argues that the promissory notes are not securities, that the SEC misapplied the test articulated by the Supreme Court for determining whether a note is a security, that the Commission abused its discretion by approving the sanctions, and that the sanctions violate the Eighth Amendment’s Excessive Fines Clause. We deny the petition for review because the SEC properly concluded that the notes are securities, the SEC did not abuse its discretion, and Stoiber waived the Excessive Fines argument by not raising it before the Commission.
I.Background
From 1991 to 1993, Stoiber approached thirteen customers and asked to borrow various sums of money totaling $495,000. 1 He explained that most of the money would be used for financing commodities trading in his own trading account and the rest for personal uses. 2 Each customer gave him $10,000 to $200,000 and Stoiber executed unsecured promissory notes in return. The notes provided for terms of two to five years 3 and fixed interest rates ranging from six to twelve percent. The record indicates that the interest rate on many of the notes was about two points over the prime rate at the time of execution. Stoiber also borrowed money from his parents but did not give them any promissory notes; that borrowing was not part of the disciplinary action.
Stoiber had known the note holders, on average, for over nine years when the notes were executed. He testified before the NASD that he has meaningful social relations with all of them beyond the usual broker-customer relationship. He explained, for example, that they sent his children gifts on them birthdays and one is like a mother to him.
The National Futures Association (“NFA”) conducted a commodities review of AIS in 1993. The NFA examiner learned of the notes and informed the NASD and the state of Illinois. Both commenced investigations. The Illinois investigation led to an agreement with Stoiber that he would offer rescission to the note holders; every note holder declined the offer.
On April 6, 1994, the NASD charged Stoi-ber with violations of Sections 1 and 40 of Article III of the NASD Rules of Fair Practice (since renamed Rules 2110 and 3040). Section 1 requires that “[a] member, in the conduct of his business, shall observe high standards of commercial honor and just and equitable principles of trade.” Section 40 is the focus of the allegations against Stoiber. It provides, in relevant part:
(a) Applicability — No person associated with a member shall participate in any manner in a private securities transaction except in accordance with the requirements of this section.
(b) Written Notice — Prior to participating in any private securities transaction, an associated person shall provide written notice to the member with which he is associated describing in detail the proposed transaction and the person’s proposed role therein and stating whether he has received or may receive selling compensation in connection with the transaction; provided however that, in the case of a series of *748 related transactions in which no selling compensation has been or will be received, an associated person may provide a single written notice.
The NASD asserted that the promissory notes are securities, a prerequisite to the applicability of Section 40, and that Stoiber sold them without giving AIS prior written notice. 4
A hearing was held before the NASD District Business Conduct Committee for District No. 8 which found that Stoiber had violated Sections 1 and 40. On appeal, the NASD National Business Conduct Committee agreed. The National Committee censured Stoiber, suspended him for six months, required $450,000 in restitution (the amount borrowed that was still outstanding), assessed costs totaling $1,299.25, and imposed a $450,000 fine, but allowed the fine to be reduced by the amount of restitution paid within sixty days. Stoiber appealed to the SEC which affirmed the NASD and subsequently denied a request for reconsideration. 5
II. Discussion
A. Whether the Promissory Notes are Securities
Stoiber argues that the Commission erred in determining that the promissory notes he executed in return for the funds provided by his customers are properly classified as securities. If the notes are not securities, he could not be held to have violated Section 40.
The definition of “security” in section 3(a)(10) of the Securities Exchange Act of 1934, the source of the SEC’s authority in this matter, includes a long list of financial instruments, beginning with “any note.”
6
Although courts initially interpreted “any note” literally,
see
Harold S. Bloomenthal & Holme Roberts & Owen,
Securities Law Handbook
§ 2.04[2], at 42 (1998 ed.), an inquiry into whether a particular note is a security has become much moi’e demanding under the test articulated by the Supreme Court in
Reves v. Ernst & Young,
Under the
Reves
“family resemblance” test, every note is first presumed to
*749
be a security but the presumption may fall away under either step of a two-tiered analysis.
See id.
at 67,
the note delivered in consumer financing, the note secured by a mortgage on a home, the short-term note secured by a lien on a small business or some of its assets, the note evidencing a ‘character’ loan to a bank customer, short-term notes secured by an assignment of accounts receivable, [] a note which simply formalizes an open-account debt incurred in the ordinary course of business (particularly if, as in the case of the customer of a broker, it is eollateral-ized)[, and] ... notes evidencing loans by commercial banks for current operations.
Id.
at 65,
1. The First Reves Factor — Motivation
Reves explains the first factor as follows:
First, we examine the transaction to assess the motivations that would prompt a reasonable seller and buyer to enter into it. If the seller’s purpose is to raise money for the general use of a business enterprise or to finance substantial investments and the buyer is interested primarily in the profit the nоte is expected to generate, • the instrument is likely to be a “security.” If the note is exchanged to facilitate the purchase and sale of a minor asset or consumer good, to correct for the seller’s cashflow difficulties, or to advance some other commercial or consumer purpose, on the other hand, the note is less sensibly described as a “security.”
Reves,
We have little trouble concluding that Stoiber’s main purpose for using the notes points in the direction of their being securities. All but $50,000 of the $495,000 raised from his customers was used for commodities trading in his personal account. Moreover, in reaffirmation statements signed when they declined Stoiber’s rescission offers, the customers acknowledged that they knew at the time of the transactions that most of the money would be used for such trading. We think trading in commodities clearly falls under the “finane[ing] substantial investments” language in Reves.
Stoiber predictably disagrees. He argues that he was in the business of selling commodities and that he used the money to purchase inventory which he then attempted to resell at a profit. This he terms a commercial, not an investment purpose. Stoi-ber’s regular business, however, was buying and selling on behalf of his customers; his earnings came not from the difference between the purchase and sale prices of the *750 securities he traded but from commissions. Stoiber’s trading in commodities was not part of his brokerage business, and so we cannot say that the commodities trading had a commercial purpose related to that business.
But even if we accept the proposition that personal commodities trading was a new business Stoiber planned to operate distinct from his usual brokerage business, use of the note money to buy an inventory of commodities is more akin to “rais[ing] money for the general use of a business enterprise” than the specific commercial uses cited in Reves such as remedying a cash flow deficit or purchasing a specific asset. Although the line between commercial and investment uses may not always be sharp, Reves’ examples appear to distinguish between funding the enterprise generally and funding a discrete component or department of the enterprise. Because the purchase of commodities for reselling was at the core of Stoiber’s “business” of trading in them, his use of the money to buy them is appropriately viewed as a general business use.
We also perceive that Stoiber’s customers were primarily motivated by the opрortunity to earn a profit on them money. The NASD’s investigator interviewed the note holders and testified that “the customers were providing the money because they knew Mr. Stoiber fairly well and trusted him and
were interested in receiving a competitive interest rate.”
Transcript at 32 (emphasis added). The rates they received — two points over prime — were described by the SEC, possessed of greater expertise than we, as “favorable.”
In re Gerald James Stoiber,
Stoiber argues that the customers provided funds because of the personal relationships he had with them. His evidence includes affidavits submitted by the note holders, which state that “I believe Mr. Stoiber is an honest and successful business person, and I believe him to be a good risk to repay me the loan; that is the reason why I loaned him this money.” This display of trust, however, does not speak to the note holders’ original motivations in making the loans. Rather, it speaks to the information available to them when deciding whether the notes involved a tolerable level of risk. The only evidence in the record that sheds light on the customers’ motivations indicates that profit in the form of interest was their primary goal.
There is also a substantial difference between the goals of the parties in this case and those involved when banks provide character loans or commercial loans for current operations — two types of lending evidenced by notes that are not considered securities under Reves, and which Stoiber argues bear a “family resemblance” to his notes. Character loans are generally offered in an attempt to cement or maintain an ongoing commercial relationship with the borrower. A loan for current operations allows the borrower to achieve the commercial goal of continuing to operate a business smoothly during a period when cash inflows and outflows do not match up. These purposes do not characterize the notes here. Unlike with a character loan, the note holders were not trying to satisfy a potential or actual customer. Unlike with a loan for current operations, Stoiber was funding his entire endeavor, not just getting past a cash crunch.
2. The Second Reves Factor — Plan of Distribution
Under the second
Reves
factor, we examine the plan of distribution of a note “to determine whether it is an instrument in which there is common trading for speculation or investment.”
Reves,
This factor points in no clear direction in this case. While the terms of the notes do *751 not preclude trading in a secondary market, none have been resold and there is no indication that anyone has considered reselling them. Nor do we think thirteen customers with whom Stoiber had a personal relationship constitute “a broad segment of the public.”
On the other hand, Stoibеr solicited individuals, not sophisticated institutions. While his solicitations included individual presentations, he offered his customers little detail. These facts suggest common trading.
See RTC v. Stone,
3. The Third Reves Factor — Expecta tions
The Supreme Court described the third factor as follows:
Third, we examine the reasonable expectations of the investing public: The Court will consider instruments to be “securities” on the basis of such public expectations, even where an economic analysis of the circumstances of the particular transaction might suggest that the instruments are not “securities” as used in that transaction.
Reves,
Whether notes are reasonably perceived as securities generally turns on whether they are reasonably viewed by purchasers as investments.
See id.
at 68-69,
This admission does not, however, add much to the inquiry into whether the promissory notes are securities. The Supreme Court itself described this factor as a one-way ratchet.
See Reves,
4. The Fourth Reves Factor — Need for Federal Securities Laws
The fourth and final inquiry looks to the adequacy of regulatory schemes other than the federal Securities Acts in reducing risk to the lender.
Reves
indicates that an alternative regulatory scheme, collateral, and insurance are all capable of reducing the risk to note holders sufficiently to render the protection of federal securities laws unnecessary.
See id.
at 69,
Stoiber argues that “the circumstances of the loans and the creditor/debtor laws of the State of Illinois already provide adequate protection to the lenders.” Thе circumstances he refers to are provisions in the notes for acceleration of payment upon default and recovery of collection costs and attorney fees. We think these are significantly less valuable than collateral or insurance and not by our thinking an adequate substitute for the protection of federal law. Unlike the securities laws, they do not provide any oversight over the initiation of the transactions or Stoiber’s handling of the funds. Indeed, part of why the SEC believes that Stoiber’s failure to provide his firm notice of the note transactions represents a serious omission is that it denied thе note holders the value of oversight by the firm as *752 to how he used the money and whether he fulfilled the note obligations. Unlike collateral and insurance, acceleration provisions and the like in the notes do not guarantee recovery by the note holders if Stoiber loses everything in his commodities investments or defaults for some other reason.
As
for protection afforded by Illinois laws, Stoiber’s reliance on them would expand the types of alternative protection cognizable beyond those contemplated in
Reves.
8
The risk reducing factors described by the
Reves
Court operate to prevent investors from harm in the first place or, like insurance and collateral, make recovery more likely after injury. In explaining the fourth factor, the Court looked to
Marine Bank v. Weaver,
Comparing Stoiber’s notes to character and commercial loans offered by banks also suggests that the protection of federal securities law is not redundant here. We agree with the SEC that bank loans and Stoiber’s notes are very different; a bank has the expertise and the access to records needed to carefully assess a person’s creditworthiness and financial plans. Stoiber’s customers had no such expertise or access. While the long-lasting relationships between Stoiber and his customers did give the note holders personal information about their solicitor not always available to bankers, we do not think this can be an adequate substitute for the objective data and analytical skills possessed by lending institutions. Information and evaluation of friends based on personal relationships is often subject to manipulation and skewed by other facets of the relationships.
5. The Reves Factors Viewed Collectively
Based on the four
Reves
factors, then, we conclude that the promissory notes executed by Stoiber are securities. They do not beаr a strong enough resemblance to the categories of notes declared by the Supreme Court to be outside the definition of securities and the four factors do not suggest that these notes should be treated as a new non-security category. Admittedly the plan of distribution in part signals that the notes might not be securities, but that factor by itself is not dispositive.
See Trust Co. of Louisiana v. NNP Inc.,
B. Whether the SEC Erred in Affirming the NASD’s Sanctions
Having determined that the notes are securities to which NASD’s Section 40 ap
*753
plied, we consider the appropriateness of the sanctions. Stoiber objects to the suspension, the restitution requirement, and the fine. We review an SEC decision affirming sanctions imposed by the NASD against a broker for an abuse of discretion.
See Svalberg v. SEC,
In affirming Stoiber’s sanctions, the SEC explained that they fell within the NASD’s recommended range for serious conduct that deprived public investors of protection and improperly exposed Stoibеr’s employer to risk. We note that the SEC has indeed treated this kind of violation seriously on numerous prior occasions. See, e.g., In re Gilbert M. Hair & Vladimir Chorny, 51 S.E.C. 374, 378 & n. 10 (1993). Stoiber nonetheless counters with numerous reasons why he should have been accorded less severe sanctions, i.e., whether the notes are securities is a close call, he did not act willfully, he did not try to conceal the notes, he gave his firm oral notice of the loans, the customers were not injured, the customers and his firm did not seek disciplinary action, he has a spotless disciplinary record, and the customers declined rescission.
In
Seaton,
this court affirmed a one year suspension in a similar situatiоn. The broker there sold securities to customers three times without his employer’s knowledge and also answered questions falsely on an application to work with another firm.
See Seaton,
We will not lightly disturb the findings of an agency in its area of expertise. In this ease there is an undisputed pattern of repeated violations, the significance of which the Commission is better equipped to judge than this Court. There is no indication that the Commission has abused its discretion in affirming the sanctions.
Id.
In another similar case, the SEC described violations as willful and entered permanent suspensions, even though the brokers involved apparently acted on advice of counsel.
See O’Leary v. SEC,
Stoiber contends that the restitution requirement is unjustifiable in light of the uniformly rejected rescission offers he made under his agreement with the state of Illinois. The SEC’s concerns are not identical to those of Illinois, however, and Illinois never found Stoiber in violation of state laws or regulations, whereas the SEC found violations of the NASD Rules. A stiffen response from the SEC is thus not surprising. As the notes were at the core of Stoiber’s violations, it was not an abuse of discretion for the SEC to require Stoiber to disgorge what he had obtained improperly.
See Hateley v. SEC,
The SEC makes a convincing case that the size of the fine, $450,000 less restitution made within sixty days, is appropriate under the NASD
Guidelines.
The
Guidelines
call for a fine of $5,000 to $50,000 for violation of the written notification requirement. The SEC correctly asserts that it is entitled to treat Stoiber’s actions as thirteen separate violations, one for each note.
See Svalberg,
C. Whether the Fine Violates the Eighth Amendment
Stoiber also argues that the fine violates the Eighth Amendment’s Excessive Fines Clause 12 because it is not proportional to his misconduct. We consider this argument waived because Stoiber failed to raise it before the SEC as required by statute:
No objection to an order or rule of the Commission, for which review is sought under this section, may be considered by the court unless it was urged before the Commission or there was reasonable ground for failure to do so.
15 U.S.C. § 78y(c)(l). This requirement is not inapplicable solely because the objection not urged before the SEC is a constitutional one.
See C.E. Carlson, Inc. v. SEC,
The failure to raise an issue in a prior forum is excusable when due to an intervening change in the law,
see Association of Bituminous Contractors, Inc. v. Apfel,
III. Conclusion
Because the SEC correctly determined that the promissory notes are securities, the sanctions do not constitute an abuse of discretion, and Stoiber waived his Eighth *755 Amendment claim, the petition for review is denied.
So ordered.
Notes
. The proper initial date is ambiguous in the NASD’s complaint. It first describes the period in question as March 1, 1992 to September 23, 1993. Eleven notes were executed during that period. The complaint, however, also includes a chart listing thirteen notes executed between March 1, 1991 and September 23, 1993. The record contains numerous indications from both parties that thirteen notes are under review.
. Stoiber estimated that he spent $50,000 on personal expenses (a $20,000 payment toward his mortgage and the rest for credit card and hospital bills).
. Some were subsequently extended.
. The lack of written notice is not disputed. Stoiber claims, however, that he gave oral notice to James Burgauer, the AIS director of compliance and part owner of the firm. Both Stоiber and Burgauer agreed that, before the first note transaction, Stoiber asked Burgauer about how he should document any borrowing, and Bur-gauer gave him a copy of a promissory note he had on file. Stoiber claims that he told Bur-gauer that he might ask customers for money, but Burgauer did not remember this aspect of the conversation.
. The SEC did not address whether, if the notes are not securities, Stoiber had nonetheless violated Section 1, a conclusion the NASD National Committee reached with little explanation. The SEC addressed the Section 1 charge only in terms of the Section 40 charge, stating that violation of the latter established violation of the former, a link that petitioner does not contest. See In re Gerald James Stoiber, 65 S.E.C. Docket at 1101 n.22.
. The term is defined as
any note, stock, treasury stock, bond, debenture, certificate of interest or participation in any profit-sharing agreement or in any oil, gas, or other mineral royalty or lease, any collateral-trust certificate, preorganization certificate or subscription, transferable share, investment contract, voting-trust certificate, certificate of deposit, for a security, any put, call, straddle, option, or privilege on any security, certificate of deposit, or group or index of securities (inсluding any interest therein or based on the value thereof), or any put, call, straddle, option, or privilege entered into on a national securities exchange relating to foreign currency, or in general, any instrument commonly known as a ''security' 1 ; or any certificate of interest or participation in, temporary or interim certificate for, receipt for, or warrant or right to subscribe to or purchase, any of the foregoing; but shall not include currency or any note, draft, bill of exchange, or banker’s acceptance which has a maturity at the time of issuance of not exceeding nine months, еxclusive of days of grace, or any renewal thereof the maturity of which is likewise limited.
15 U.S.C. § 78c(a)(10). None of the notes here fall under the short term exception.
. At the outset we reject Stoiber’s claim concerning the effect of the initial presumption in
Reves
that a note is a security. He asserts that the mere introduction of some evidence suggesting that a note is not a security is enough to rebut the presumption. The Supreme Court, however, stated that the "presumption may be rebutted only by a showing that the note bears a strong resemblance ... to one of the enumerated categories of instrument.... [or that] anothеr category should be added....”
Reves,
. Stoiber explains that the state statute of limitations is longer, that punitive damages are available, and that unlike under federal securities law plaintiffs can sometimes succeed under the Illinois Consumer Fraud Act without demonstrating scienter. See Petitioner's Brief at 32. He also explains that the venue and process service provisions of federal law are unnecessary because all of the note holders are Illinois residents and that the federal securities law controlling person liability provisions are unnecessary because Stoi-ber provided the notes in his individual capacity. See id. at 31.
. We therefore need not reach the open question of whether state law can ever be an adequate substitute under the fourth
Reves
factor.
See Pollack,
. Even if we considered only the eleven violations that occurred within the time frame initially listed in the complaint, see supra note 1, the ceiling would still be greater than the fine imposed.
. The SEC observed that Stoiber only "spoke [with the compliance director] generically about obtaining loans.”
In re Gerald James Stoiber,
."Excessive bail shall not be required, nor excessive fines imposed, nor cruel and unusual punishments inflicted.”
