MEMORANDUM OPINION
Plaintiff Securities and Exchange Commission (“SEC”) brings this action against four individual Defendants (John Tuli, Kent Wakeford, Christopher Benyo, and Michael Kennedy, collectively “Defendants”), alleging a fraudulent scheme to materially and improрerly inflate the announced and reported revenues of Pur-chasePro.com, Inc. (“PurchasePro”). This matter is before the Court on Defendants’ Joint Motion to Exclude the Testimony of Ward. D. Hanson. Upon consideratiоn of the Motion, Opposition, Reply, and the entire record herein, and for the reasons stated below, Defendants’ Joint Motion to Exclude the Testimony of Ward D. Hanson [Dkt. No. 182] is denied without prejudice.
I. BACKGROUND
Defendants in this case are former executive-level employees of PurchasePro, a Nevada corporation, and America Online, Inc. (“AOL”). The SEC alleges that between November 2000 and June 2001, Defendants participated in a scheme to commit securities fraud. The alleged purpose of the scheme was to improperly inflate PurchasePro’s reported revenues and to otherwise misrepresent PurchasePro’s business activitiеs for the last quarter of 2000 and the first quarter of 2001. According to the SEC, to further their scheme, Defendants back-dated sale documentation so that $8.65 million in revenue would be recognized in the fourth quarter of 2000 and the first quarter of 2001, аlthough that revenue was not actually earned in those quarters. 1 The SEC claims that PurchasePro improperly included those back-dated transactions in revenue information announced in an April 26, 2001 national press release, an April 26, 2001 conference call, and in Purchase-Pro’s Form 10-Q for the first quarter of 2001, filed with the SEC on May 29, 2001.
In this case, the SEC has announced its intention to include as part of its case in chief at trial opinion testimony frоm Ward D. Hanson, a well-published expert in Internet marketing and eCommerce with a Ph.D. and M.A. in Economics from Stanford University. Opp. at 3. Hanson wrote a textbook on Internet marketing which is used by 200 universities worldwide.
Id.
at 4. He is Policy Forum Direсtor at the Stanford Institute for Economic Policy Research, and has taught various Internet marketing, eCommerce, and Economics of the Internet courses at Stanford Universi
The SEC seeks to present the expert tеstimony of Ward D. Hanson on: (1) issues related to the industry in which Pur-chasePro operated; (2) the types of contracts entered into between PurchasePro, AOL, and AuctioNet; and (3) the types of software applicatiоn integration discussed in the various contracts between Purchase-Pro, AOL, and AuctioNet. See Hanson Report at 4. In addition, Hanson has been asked to “evaluate the capabilities expected from completion of the Statement of Work document” and to evaluate whether providing a World Wide Web link from the PurchasePro corporate web site to the AuctioNet web site satisfies the expectations creatеd by the Statement of Work. Id. at 5.
Defendants do not contest Hanson’s qualifications as an expert; rather, they contend that his opinions are premised on an unreliable methodology, are the product of an unreliаble application of that methodology, and fall within the province of the jury. On October 17, 2007, Defendants jointly filed a motion to exclude Hanson’s testimony.
II. LEGAL FRAMEWORK
The admissibility of expert testimony is governed by the analysis set forth by the Supreme Court in
Daubert v. Merrell Dow Pharmaceuticals, Inc.,
Daubert
requires the trial court to undertake a two-prong analysis that centers on evidentiаry reliability and relevancy.
Ambrosini,
The first prong of the
Daubert
analysis requires the trial court to assess the methodology employed by the expert as a means of ensuring evidentiary reliability.
Id.
Although
Daubert
identified four factors a district court may consider in as
The second prong of the
Daubert
test concerns relevance or “fit,” which, the Supreme Court warned, “is not always obvious, and scientific validity for one purpose is not necessarily scientific validity for other, unrelated purposes.”
Id.
at 591,
III. ANALYSIS
Defendants object to the admission of Hanson’s opinions, arguing that they: (1) fall within the jury’s province because they are essentially common sense for which no expert testimony is needed; and (2) are not the product of reliable principles and methods. Although Defendants’ contention that Hanson’s conclusions are not the product of reliable principles and methods lacks merit, 3 Hanson’s opinions regarding the proper interpretation of the Statement of Work present a more difficult legal issue. As Defendants’ and Plaintiffs briefs make clear, some tension exists in the applicable precedent over the extent to which an expert may testify about the proper interpretatiоn of a contract.
Defendants object to Hanson’s testimony that the work required of Pur-
While Defendants are correct that Hanson should not be permitted to testify regarding the meaning of the contract as between the parties,
see Minebea,
The parties’ papers have led the Court to believe that there will be a fuller discussion of the facts and law relevant to Hanson’s opinions in the dispositive motions presently pending before the Court. 4 The Court may well wish to revisit the merits of Defendants’ motion after reading and ruling on those summary judgment motions.
IV. CONCLUSION
For the foregoing reasons, Defendants’ Joint Motion to Exclude the Testimony of Ward D. Hanson [Dkt. No. 182] is denied without prejudice.
An Order will issue with this Memorandum Opinion.
Notes
. The sales documentation at the heart of the SEC’s case is a document known as the "Statement of Work” ("SOW”), which Defendants contend was created to reflect a portion of auction integration work PurchasePro was performing for AOL during the first quarter of 2001. Ultimately it was discovered that the SOW had been forged and backdated, a fact which both parties acknowledge.
. In 2000, Federal Rule of Evidence 702 was amended in resрonse to Daubert and its progeny. The Rule now provides that an expert witness with "scientific, technical, or other specialized knowledge” may testify in the form of an expert opinion "if (1) the testimony is based upon sufficient facts or data, (2) the testimony is the product of reliable principles and methods, and (3) the witness has applied the principles and methods reliably to the facts of the case.”
. Defendants argue that Hanson’s testimоny should be excluded because he does not describe a particular methodology through which he reaches his conclusions. Hanson’s report and the conclusions therein are drawn from many years of exрerience in Internet marketing and eCommerce, and are derived from significant research. The studies and data upon which Hanson bases his conclusions are outlined in his report,
see
Hanson Report at 6-12, leaving no doubt as to the validity of the methodology leading to his conclusion that the business-to-business marketplace was highly volatile from 1999-2001. With respect to his other conclusions, Hanson’s report details the resources he reviеwed and how he reached his conclusions.
See
Hanson Report at 13-32. Although Hanson’s analysis is not premised upon hard science, there is no question that, when relevant, testimony regarding industry custom and practice are permissible forms of testimony under
Daubert, Kumho,
and their progeny.
See, e.g., Minebea Co., Ltd. v. Papst,
No. 97-0590,
. Defendants have intimated that the merits of a grant of summary judgment to certain individual defendants may rest in large part on Hanson’s expert opinion. See Mot. at 5.
