Rall v. HellmanRall v. Hellman
—Order, Supreme Court, New York County (Jane Solomon, J.), entered November 1, 1999, which denied defendant’s motion to dismiss the complaint pursuant to
Plaintiff alleges that defendant, a cartoonist, disseminated a fabricated e-mail in plaintiff’s name that did not reflect plaintiffs views. The e-mail, it is alleged, was published in reaction to an article plaintiff wrote concerning a fellow cartoonist, Art Spiegelman, in which plaintiff asserted that Spiegelman exercised inordinate control over New York City’s cartooning industry. Viewed in the light most favorable to plaintiff for purposes of
As to plaintiffs second cause of action, alleging libel per se, we agree with Supreme Court that plaintiff stated a cause of action. Where, as here, an act of literary impersonation imputes facts to the person impersonated that damage him in his trade or profession, a cause of action for libel per se is adequately pleaded (see, Ben-Oliel v Press Publ. Co.,
Plaintiffs first cause of action, insofar as it appears to assert a claim based upon a defamation not libelous per se (see, Matherson v Marchello,
For similar reasons, plaintiff’s third cause of action alleging injurious falsehood was not adequately pleaded. While costs, such as counsel fees, incurred in avoiding damage to plaintiffs reputation and business may be actionable under an injurious falsehood theory (see, Clark v New York Tel. Co.,
As to plaintiffs fourth cause of action, which asserted a violation of Civil Rights Law §§ 50 and 51, it is alleged that defendant used plaintiffs name without permission for “advertising purposes or for the purposes of trade” in that the subject e-mail was used “as a point of reference for defendant’s own public commentary and criticism regarding plaintiff.” Additionally, it is alleged that following the publication of the e-mail defendant commenced “numerous discussion ‘threads’ on the website operated by The Comics Journal * * * regarding plaintiff, his article, and plaintiffs alleged statement.”
As plaintiff concedes, the relevant inquiry in the context of this case is whether the e-mail attracted customers to defendant and/or helped defendant make a profit (see, Griffin v Harris, Beach, Wilcox, Rubin & Levey,
Finally, with regard to plaintiffs fifth cause of action alleging a claim of intentional infliction of emotional distress, defendant’s impersonation of plaintiff, while undoubtedly wrongful, was not so outrageous and shocking as to constitute a basis for this claim (see, Howell v New York Post Co.,