*1586 Opinion
Plaintiffs Troy Peterson and Michael Jackson appeal from the judgment dismissing their case with prejudice after the court sustained the demurrers of defendant Cellco Partnership, doing business as Verizon Wireless, to plaintiffs’ (1) unfair competition cause of action under Business and Professions Code section 17200 et seq. 1 (UCL) in their second amended complaint, and (2) unjust enrichment cause of action in their third amended complaint. 2 For the reasons explained below, we conclude the court properly sustained, without leave to amend, defendant’s demurrer to (1) plaintiffs’ UCL claim because plaintiffs failed to allege sufficient facts to support their standing to bring the claim, and (2) plaintiffs’ unjust enrichment claim because it was based on alleged Insurance Code violations for which no private right of action exists and because plaintiffs received the benefit of the bargain.
FACTS
In their second amended complaint, plaintiffs brought a class action against defendant alleging five causes of actions, including claims for unfair business practices under the UCL and unjust enrichment. Plaintiffs alleged that (1) defendant “is a communication equipment vendor pursuant to . . . Insurance Code section 1758.69”; (2) defendant offered and sold communication equipment (such as cell phones) and related insurance policies; (3) plaintiffs purchased cell phones and insurance from defendant; and (4) a percentage of each insurance premium paid by defendant’s customers “was retained ... or received by defendant as a fee . . . or monetary benefit to defendant from the . . . insurance provider.” Plaintiffs further alleged defendant lacked a license (required under Ins. Code, § 1758.6) to offer or sell such insurance.
In their UCL cause of action, plaintiffs alleged defendant violated the UCL by, inter alia, offering and selling insurance while unlicensed to do so. Plaintiffs alleged they had standing to bring the claim because (1) they “suffered injury in fact because defendant . . . unlawfully retained ... or received a percentage of the . . . insurance premiums paid by plaintiffs as a *1587 fee, monetary benefit... or recurring revenue stream, all of which plaintiffs have a legally protected ownership interest in that is concrete, particularized and actual”; (2) they “lost money” because defendant retained a percentage of the premium and the money was “no longer in plaintiffs’ possession”; and (3) they “suffered injury in fact and lost money to defendant as a direct result of defendant’s unlawful activities because if defendant had not offered [and] sold . . . insurance when it was not. . . licensed to do so, plaintiffs would not have purchased the . . . insurance from defendant.”
In their unjust enrichment cause of action, plaintiffs alleged defendant was “unjustly enriched by its receipt ... or retention of the fee, monetary benefit ... or recurring revenue stream because defendant did not maintain the required license to offer ... or sell the . .. insurance and was not lawfully entitled to receive ... or retain any percentage of the . . . insurance premium . . . .”
Plaintiffs prayed, inter alia, for restitution of all funds acquired by defendant in violation of the UCL and “of all ill-gotten gains that have unjustly enriched defendant at the expense of plaintiffs.”
Defendant demurred to the second amended complaint, arguing, inter alia, plaintiffs’ UCL claim failed to state facts sufficient to constitute a cause of action because (1) under Proposition 64, “only a private plaintiff who ‘has suffered injury in fact and has lost money or property as a result of such unfair competition, may bring a” UCL claim, (2) plaintiffs’ allegation that defendant “received a percentage of the [insurance] premium as a commission” “in no way shows that Plaintiffs incurred monetary loss, and therefore does not satisfy the standing requirements of Proposition 64,” and (3) plaintiffs lacked “standing because the allegations of the complaint show that plaintiffs received the benefit of the bargain and have not lost money.” Defendant asked the court to take judicial notice of the text of the official voter information guide to Proposition 64. As to plaintiffs’ unjust enrichment claim, defendant’s demurrer alleged plaintiffs failed to state facts sufficient to constitute a cause of action because plaintiffs received the benefit of the bargain and could not seek a windfall under the guise of restitution.
The court granted defendant’s request for judicial notice and sustained, without leave to amend, the demurrer to plaintiffs’ UCL cause of action because plaintiff had “been repeatedly unable to state facts supporting the *1588 legal requirement of actual injury and pecuniary loss as required by Proposition 64.” 3 The court overruled defendant’s demurrer to plaintiffs’ unjust enrichment cause of action. 4
Defendant subsequently moved for judgment on the pleadings on plaintiffs’ unjust enrichment claim in the second amended complaint—plaintiffs’ “single remaining theory”—arguing, inter alia, the cause of action (1) was subject to Proposition 64’s requirement that a private plaintiff have lost money and have suffered injury, and (2) was based on “alleged violations of insurance licensing statutes” for which there is no private right of action. The court granted the motion with leave to amend, relying on cases holding that no private cause of action exists for such violations of the Insurance Code.
Plaintiffs then filed a third amended complaint alleging solely an unjust enrichment cause of action, once again relying on Insurance Code section 1758.6’s prohibition against a communications equipment vendor offering or selling insurance without a license, and claiming defendant was “unjustly enriched by the payment of the fee, commission, profit ... or other form of monetary benefit because defendant. . . was not authorized to receive ... or accept [such payments] as a result of the offer, sale ... or transaction of communication equipment insurance [and] failed to maintain the proper license . . . .”
Defendant demurred to the third amended complaint, arguing the claim was “still fundamentally grounded in alleged violations of the Insurance Code.” Defendant contended the “Legislature delegated enforcement of the *1589 Insurance Code statutes governing communication equipment vendors to the Insurance Commissioner and chose not to create a cause of action for private plaintiffs.” Defendant further argued plaintiffs could not “evade the Legislature’s decision not to allow a private cause of action simply by omitting some references to some statutory citations, while still invoking the substance of those statutes.”
The court sustained, without leave to amend, defendant’s demurrer to plaintiffs’ third amended complaint, stating: “The claim for unjust enrichment is based upon violations of the Insurance Code for which no private cause of action exists.” The court dismissed plaintiffs’ action with prejudice.
DISCUSSION
Standard of Review
In evaluating a trial court’s order sustaining a demurrer, we review the complaint de novo to determine whether it contains sufficient facts to state a cause of action.
(Blank
v.
Kirwan
(1985)
The Court Properly Sustained Defendant’s Demurrer to Plaintiffs’ UCL Claim
Plaintiffs contend their second amended complaint “alleged facts sufficient to establish standing to bring their UCL claims,” arguing (1) their alleged payment of an “unlawful commission . . . represents a distinct and palpable ‘injury in fact’ sufficient to provide standing for their UCL claims”; (2) they alleged “facts showing they lost money as a result of [defendant’s] illegal *1590 business practice”; and (3) they “alleged facts demonstrating the causal connection between [defendant’s] unlawful business practice and the ‘lost money.’ ” Alternatively, they argue “that a violation of the . . . Insurance Code creates a cause of action for unfair business practices.”
The UCL prohibits, inter alia, “any unlawful, unfair or fraudulent business act or practice . . . .” (§ 17200.) In order to give substance to this prohibition, a UCL action “ ‘ “borrows” violations of other laws and treats these violations, when committed pursuant to business activity, as unlawful practices ....’”
(Farmers Ins. Exchange v. Superior Court
(1992)
The court sustained defendant’s demurrer to plaintiffs’ UCL cause of action for lack of standing. Section 17204 of the UCL governs a plaintiff’s standing to assert a UCL claim. (§§ 17204, 17203.) Prior to the enactment of Proposition 64 in November 2004, the UCL “did not predicate standing ‘on a showing of injury or damage’ ” and was thus “subject to abuse by attorneys who used it as the basis for legal ‘ “shakedown” ’ schemes” and frivolous lawsuits.
(Buckland
v.
Threshold Enterprises, Ltd.
(2007)
Plaintiffs contend they asserted sufficient facts to meet both requirements for standing under section 17204. The first requirement—“injury in fact”—is defined in
Buckland
as a “ ‘ “distinct and palpable injury” ’ ” suffered “ ‘as a result of the defendant’s actions.’ ” Alternatively,
Buckland
articulates another definition of “ ‘injury in fact’ ” as “ ‘an invasion of a legally protected interest which is (a) concrete and particularized, [citations]; and (b) “actual or imminent, not ‘conjectural’ or ‘hypothetical,’ ” [citations].’ ”
(Buckland, supra,
To support their assertion they suffered injury in fact, plaintiffs rely on
Aron
v.
U-Haul Co. of California
(2006)
Plaintiffs contend there “is essentially no difference between Aron being required to pay for excess fuel (standing granted) and [plaintiffs] here being required to pay an unlawful commission.” Not so. There is a difference and it is a decisive one. Aron suffered “actual economic injury”: Due to U-Haul’s imprecise measuring system, he paid more to refuel the truck than required under the rental agreement.
(Aron, supra,
*1592
Instructive here is
Hall v. Time Inc.
(2008)
Because plaintiffs failed to allege facts showing injury in fact, we need not address their assertion they met the second requirement for standing—i.e., they lost money as a result of the alleged unfair competition—except to briefly discuss the meaning of the phrase “lost money” in section 17204. In plaintiffs’ view, a person has lost money when the money is “no longer in their possession.” But this proposed definition encompasses every purchase or transaction where a person pays with money. In
Hall,
we defined a loss, for purposes of section 17204, as “ ‘[a]n undesirable outcome of a risk; the disappearance or diminution of value, usu. in an unexpected or relatively unpredictable way.’ ”
(Hall, supra,
Alternatively, plaintiffs argue that, even if they lack the standing prescribed in section 17204, they may bring a UCL action because “a violation of the . . . Insurance Code give[s] rise to a cause of action for violation of the UCL.” For this proposition they rely on
Wayne v. Staples, Inc.
(2006)
The Court Properly Sustained Defendant’s Demurrer to Plaintiffs’ Unjust Enrichment Claim
Plaintiffs contend they “properly pled facts to support their cause of action for quasi-contract-unjust enrichment” in their third amended complaint, relying on the following pleadings: (1) plaintiffs “conferred a benefit upon” defendant; (2) defendant “knowingly accepted and retained the benefits”; (3) defendant “has been unjustly enriched by the benefit conferred by” plaintiffs; and (4) “it would [be] unjust and unconscionable to permit [defendant] to be enriched at [plaintiffs’] expense.”
The elements of an unjust enrichment claim are the “receipt of a benefit and [the] unjust retention of the benefit at the expense of another.”
(Lectrodryer
v.
SeoulBank
(2000)
But plaintiffs assert they need not allege any actual damage to state an unjust enrichment claim. For this proposition they rely on the recent case of
County of San Bernardino
v.
Walsh
(2007)
On appeal the defendants challenged an unjust enrichment award against them, arguing the county “did not incur any damage from the bribery scheme because the County’s money was not used to pay the bribes.”
(San Bernardino, supra,
But despite the court’s dictum statements that an unjust enrichment victim need not suffer any loss, the evidence in
San Bernardino, supra,
In another distinguishing point,
San Bernardino
clarified that “[disgorgement of profits is particularly applicable in cases dealing with breach of a fiduciary duty, and is a logical extension of the principle that public officials and other fiduciaries cannot profit by a breach of their duty.”
(San Bernardino, supra,
*1595
Moreover,
San Bernardino
recognized the maxim that restitution should be required only when it “ ‘involves no violation or frustration of law or opposition to public policy, either directly or indirectly.’ ”
(San Bernardino, supra,
But plaintiffs argue their unjust enrichment claim is not based solely on “breach” of the Insurance Code. In examining this contention, we look beyond the claim’s label, which is not dispositive when reviewing a trial court’s sustaining of a general demurrer.
(McBride v. Boughton
(2004)
Plaintiffs contend
San Bernardino, supra,
Finally, plaintiffs assert
Hirsch
v.
Bank of America
(2003)
Plaintiffs lack standing to bring an action under the UCL or under the Insurance Code, and they cannot do so under the guise of unjust enrichment. Moreover, they are not entitled to restitution because they received the benefit of the bargain. The court properly sustained, without leave to amend, defendant’s demurrer to plaintiffs’ third amended complaint.
*1597 DISPOSITION
The judgment is affirmed. Defendant shall recover its costs on appeal.
Sills, P. J., and Aronson, J., concurred.
Appellants’ petition for review by the Supreme Court was denied October 1, 2008, S165714. Kennard, J., did not participate therein.
Notes
All statutory references are to the Business and Professions Code unless otherwise stated.
Solely for purpose of assignment to the same panel, we have deemed this appeal to be related to Simas v. Public Storage, Inc. (June 26, 2008, G038750) (nonpub. opn.).
The history of the pleadings that preceded plaintiffs’ second amended complaint is as follows: The original complaint included claims for defendant’s alleged violation of the UCL and of the Insurance Code. (Peterson was the sole plaintiff in the original and first amended complaints; Jackson was added as a plaintiff in the second amended complaint.) Defendant demurred to the original complaint on the basis (1) Peterson lacked standing to bring a UCL claim, and (2) “no private cause of action exists for violations of’ the pertinent Insurance Code sections. Peterson chose not to oppose the demurrer to the original complaint. Instead he filed a first amended complaint containing only a UCL claim. Defendant demurred to this single cause of action in the first amended complaint. The court sustained the demurrer, with leave to amend, to the UCL claim because Peterson failed to allege “enough facts to support standing under Proposition 64 since he cannot show ‘injury in fact.’ ”
The court sustained, with leave to amend, defendant’s demurrer to plaintiffs’ remaining causes of action in the second amended complaint (which are not the subject of this appeal and as to which plaintiffs did not file an amended complaint). Plaintiffs have not challenged, either here or below, the court’s refusal to grant leave to amend their UCL cause of action in the second amended complaint.
Plaintiffs contend the insurance policy “was actually worth less than what they paid for [it]” because defendant “extracted a percentage of [their] payment.” As discussed above, absent an allegation by plaintiffs that they could have bought the same policy elsewhere for a lower price, they suffered no actual injury. Moreover, an insurance policy is enforceable by the insured despite the unlicensed status of the insurer.
(Medina v. Safe-Guard Products, Internat., Inc., supra,
Plaintiffs contend “several of [their] factual allegations have no bearing whatsoever on whether the . .. Insurance Code was violated,” pointing to their allegation defendant failed “to expend [any] financial resources to properly train [its] employees” authorized to offer insurance on its behalf. In fact, Insurance Code section 1758.63 requires a vendor to “provide” *1596 such training, a mandate which entails sufficient funding. This exemplifies the weakness of plaintiffs’ attempts to distance their allegations from the Insurance Code.
Plaintiffs provide no authority for their assertion a private right of action does not exist for violation of Government Code section 1090.
