McLaughlin Ford, Inc. v. Ford Motor Co.McLaughlin Ford, Inc. v. Ford Motor Co.
This appeal concerns a franchise agreement entered into by the plaintiff, McLaughlin Ford, Inc. (McLaughlin), and the defendant, Ford Motor Company (Ford).
The principal issues presented involve the applicability of the Connecticut Unfair Trade Practices Act (CUTPA);
The facts found by the trial court are as follows: On June 1,1972, Ron Kelly Ford, Inc., (Kelly) of Nеw Milford entered into a sales and service agreement with Ford designating Kelly as the dealer for Mercury products in the New Milford locality.
In the sales and service agreement governing Ford’s relationship with McLaughlin, Ford retained the right to determine “the numbers, locations and sizes of authorized dealers necessary for proper and satisfactory sales and service representation for [Ford’s products] within and without the DEALER’S LOCALITY.” Ford also retained the right to “appoint additional dealers in VEHICLES within or without the
The procedural protections provided McLaughlin were subject to one exception: “Nothing in this paragraph 9 shall restrict the right of the Company to appoint a dealer in VEHICLES as a replacement for a dealer in VEHICLES, or to fill an established open point for a dealer in VEHICLES, at or near a location previously approved by the Company.”
In July, 1979, Bragg Motors, a dealer of Lincoln-Mercury products in the Danbury locality,
There was no further cоrrespondence between the board and McLaughlin until the latter part of July, 1981, when McLaughlin was informed by letter that "the Board [was] constrained to support the Lincoln-Mercury Division’s appointment of the Brookfield Ibyota dealer.” The board offered to discuss the matter further, but because of business exigencies, required the discussion to be held within the following week. McLaughlin again objected to the proposal, and requested an opportunity tо review the market study referred to in the franchise agreement and also a hearing before the board. McLaughlin was informed on August 7 by wire, and in a letter dated August 10, that there was no market study and that a hearing was scheduled for August 12. McLaughlin declined to appear at the hearing, opting to institute on August 28 the civil suit that is the subject of this appeal.
Both parties
I
The first claim of error concerns the denial of McLaughlin’s motion to amend its complaint. McLaughlin contends that
We have frequently held that “[wjhether an amendment should be granted at the close of the plaintiffs’ case lies within the sound discretion of the court.” Corcoran v. Jacovino,
Nor do we agree that the court abused its discretion in disallowing the amendment made at this late stage of trial.
It would be most exceptional to find an abuse of discretion in refusing an amendment offered, as here, at the close of evidence. Freccia v. Martin,
II
The plaintiff’s remaining claim of error concerns the trial court’s ruling on the alleged CUTPA violations. In the memorandum of decision the court stated: “ ‘A trade practice is unfair when it offends established public policy and is immoral, unethical, oppressive, unscrupulous or substantially injurious to consumers.’ Covenant Radio Corp. v. Ten Eighty Corp.,
In this appeal, the plaintiff maintains that the trial court erroneously limited CUTPA’s protection to conduct involving consumer injury. McLaughlin further
A
We agree with the plaintiff that CUTPA is not limited to conduct involving consumer injury.
B
In order to prevail in a cause of action under CUTPA, the facts proved by the evidence must establish either “unfair methods of competition [or] unfair or deceptive acts or practices,” which “have a potential effect on the general consuming public.” Ivey, Barnum & O’Mara v. Indian Harbor Properties, Inc.,
The legislature has directed that “courts of this state shall be guided by interpretations given by the Federal Trade Commission and the federal courts to Section 5 (a) (1) of the Federal Trade Commission Act (15 U.S.C. 45 (a) (1)).”
At the time McLaughlin initiated suit, there was no public policy, expressed by statute
McLaughlin has not disputed the finding of the court that Ford’s conduct was not unethical or immoral and, therefore, it cannot satisfy the second criterion set out in the “cigarette rule.” Nevertheless, McLaughlin maintains that the third criterion, substantial injury, has been met here, and that it alone is sufficient to establish an unfair trade practice.
In discussing the third criterion, the federal trade commission has stated: “The independent nature of the consumer injury criterion does not mean that every consumer injury is legally ‘unfair,’ however. To justify a finding of unfairness the injury must satisfy three tests. It must be substantial; it must not be outweighed by any countervailing benefits to consumers or competition that the practice produces; and it must be an injury that consumers themselves could not reasonably have
In this case it is clear from the facts as found by the trial court that McLaughlin cannot meet the second prong of this threе-prong test, because the court could reasonably have concluded that its loss was outweighed by continuing benefits to consumers arising from competition. The injury
There is no error.
In this opinion the other judges concurred.
Notes
The court found that the agreement did not prohibit Ford’s decision to replace the previous franchisee because Ford was not appointing an additional dealer, but was replacing a preexisting dealer. The court found, however, that one subparagraph required Ford to make a market study, and that another subparagraph gave McLaughlin the right to a hearing before
The agreement provided that the post office communities of New Milford, Bridgewater, Gaylordsville, Kent, Lakeside, Marbledale, New Preston, Roxbury, South Kent, Washington, Washington Depot, Sherman and South Britain constituted the “New Milford locality.”
The Danbury locality consists of the following post office communities: Danbury, Bethel, Botsford, Brookfield, Brookfield Center, Georgetown, Harleyville, Newtown, Redding, Redding Ridge, Ridgefield, Sandy Hook and West Redding.
Greentree had originally been named a party defendant, but was dropped prior to trial.
We note in this regard that
On September 21, during the course of a discussion with the court on the plaintiffs mоtion for a preliminary injunction, McLaughlin’s counsel offered to amend the complaint. The court replied: “Wait with the amendment, I have a motion before me." The plaintiff's counsel reminded the court of this exchange on September 23, when he renewed his motion to amend. The court noted “I was taking care of the injunction first. I said I wasn’t going to take up two matters. I didn’t tell you to wait until you rested.”
Neither in its original brief, nor in its supplemental brief, does McLaughlin сontest this factual determination of the trial court under the clearly erroneous standard. See
McLaughlin refers us to the criteria first announced by the federal trade commission in 1964:
“(1) whether the practice, without necessarily having been previously considered unlawful, offends public policy as it has been established by statutеs, the common law, or otherwise — whether, in other words, it is within at least the penumbra of some common-law, statutory or other established concept of unfairness;
“(2) whether it is immoral, unethical, oppressive or unscrupulous;
“(3) whether it causes substantial injury to consumers (or competitors or other businessmen).”
Statement of Basis and Purpose of Trade Regulation Rule 408, Unfair or Deceptive Advertising and Labeling of Cigarettes in Relation to the Health Hazards оf Smoking, 29 Fed. Reg. 8324, 8355 (1964).
The plaintiff also maintains that the facts as alleged establish the requisite public nexus. See Ivey, Barnum & O’Mara v. Indian Harbor Properties, Inc.,
The criteria announced in the cigarette rule have been the subject of several scholarly articles. See Averitt, “The Meaning of ‘Unfair Acts or Practices’ in § 5 of the Federal Trade Commission Act,” 70 Geo. L.J. 225 (1981); Craswell, “The Identification of Unfair Acts and Practices By the Federal Trade Commission,” 1981 Wis. L. Rev. 107 (1981). Recently the commission was called upon to elaborate on these thrеe criteria. See Letter from Federal Trade Commission to Senators Ford and Danforth (Dec. 17, 1980) (reprinted in Averitt, supra, 288).
Public Acts 1982, No. 82-445, which the plaintiff maintains establishes a public policy opposed to Ford’s conduct, had not been enacted at the time Ford began to seek a replacement for Bragg Motors. Nor has the plaintiff pointed to any common law policy that would prohibit Ford from taking the action it did. Absent any indication that the legislature was adopting a previously existing common law public policy when enacting Public Acts 1982, No. 82-445, its enactment does not support the plaintiff’s contenttion that in 1980-1981 the public policy of the state was opposed to conduct similar to that of Ford’s.
Public Acts 3982, No. 82-445 recognizes the need for intra-brand competition. The act does not guarantee an exclusive right to operate a dealership within a fourteen mile radius, but rather requires the commissioner of motor vehicles to demonstrate good cause, as defined in the statute, for denying the addition or relocation of a dealer in the objecting dealer’s “relevant market area.” See
The plaintiff relies principally upon the commission’s statement that: “All three criteria do not need to be satisfied to support a finding of unfairness. A practice may be unfair because of the degree to which it meets one of the criteria or because to a lesser extent it meets all three.” Statement of Basis and Purpose, Disclosure Requirements and Prohibitions Concerning Franchising and Business Opportunity Ventures, 43 Fed. Reg. 59,614, 59,635 (1978).
For an example of application of this test see All-State Industries of N.C., Inc.,
It is not at all clear that McLaughlin’s injury is substantial. The trial court found that there “was evidence to negate the fears of the plaintiff that the appointment of a dealer in Brookfield will cause irreparable harm by forcing [McLaughlin] out of business.”