ORDER AND REASONS
Before the Court are cross-motions for summary judgment filed by plaintiffs Can-dance Kagan, Mary LaCoste, Joycelyn Cole, and Annette Watt (together, “Plaintiffs”), and defendant City of New Orleans (the “City”).
BACKGROUND
Plaintiffs are tour guides in New Orleans, where they give walking tours of historical sites and points of interest. Some of their tours are educational, focusing on topics such as the history of the French Quarter; some are fanciful, focusing on topics like ghosts and vampires; and some are mostly gustatory or libationary, taking advantage of New Orleans’ many restaurants and bars.
In order to obtain a license, prospective tour guides must pay a $50 fee, pass a written examination, clear a drug test, and undergo fingerprinting and a background check to ensure that they have not been convicted of a felony in the preceding five years.
Plaintiffs believe those justifications are insufficient'under the First Amendment, and they ask the Court for a declaratory judgment that the City’s licensing scheme violates their right to free speech, both facially and as applied. They also request a permanent injunction prohibiting the City from enforcing the licensing requirement, $1.00 in nominal damages, and attorneys’ fees.
STANDARD OF LAW
Summary judgment is appropriate only “if the pleadings, depositions, answers to interrogatories, and admissions on file, together with the affidavits, if any, show that there is no genuine issue as to any material fact and that the moving party is entitled to a judgment as a matter of law.” Fed.R.Civ.P. 56; see also Celotex Corp. v. Catrett,
If the dispositive issue is one on which the moving party will bear the burden of proof at trial, the moving party “must come forward with evidence which would ‘entitle it to a directed verdict if the evidence went uncontroverted at trial.’ ” Int’l Shortstop, Inc. v. Rally’s, Inc.,
If the dispositive issue is one on which the non-moving party will bear the burden of proof at trial, however, the moving party may satisfy its burden by simply pointing out that the evidence in the record is insufficient with respect to an essential element of the non-moving party’s claim. See Celotex,
“An issue is material if its resolution could affect the outcome of the action.” DIRECTV Inc. v. Robson,
ANALYSIS
The First Amendment provides that Congress “shall make no law ... abridging the freedom of speech.” U.S. CONST, amend. I. The Supreme Court has interpreted this to mean that “ ‘as a general matter, ... the government has no power to restrict expression because of its message, its ideas, its subject matter, or its content.’ ” United States v. Stevens,
I. Content Neutrality
In the first' instance, it is unclear the City’s licensing scheme regulates speech at all. The City Code provision imposing the license requirement makes no reference to speech and merely states that “No person shall conduct tours for hire in the parish who does not possess a tour guide license issued by the department of safety and permits.” N.O. City Code § 30-1551. On its face, this regulates “conducting] tours for hire,” not speech. In order to find a reference to speech, it is necessary to look to the City Code’s definition of “tour guide,” which is “any person duly licensed by the department of safety and permits to conduct one or more persons to any of the city’s points of interest and/or historic buildings, parks or sites, for the purpose of explaining, describing or generally relating the facts of importance thereto.” N.O. City Code § 30-1486. But that definition in Section 30-1486 does not itself impose any restrictions on speech or conduct, and the licensing requirement in Section 30-1551 does not incorporate the defined term “tour guide” — by, for example, stating that “‘Tour guides’ must possess a license when workjng for hire” or “No ‘tour guide’ shall conduct tours for hire without a license.” The licensing requirement in Section 30-1551 instead applies to any “person” who “conduces] tours for hire.” On its face, therefore, the portion of the City Code imposing the licensing requirement applies to conduct, not speech.
Plaintiffs have nevertheless adduced competent summary judgment evidence that the City’s definition of “conducting] tours for hire” in Section 30-1551 makes reference to speech in operation, because the relevant officials use language similar to the speech-based definition of “tour guide” in Section 30-1486 to inform what it means to “conduct” tours for hire and, thus, to determine when a
The City’s tour guide licensing scheme does not create classes of “favored” and “disfavored” speech. It does not create a substantial risk of eliminating certain ideas or viewpoints. And while the licensing scheme does, in operation, “refer[ ] to the content of expression” because it applies only when persons conduct others for hire and “giv[e] any type of historical background on certain sites,” it clearly was not enacted to suppress “expression due to a disagreement with the message conveyed or a concern over the message’s direct effect on those who are exposed to it.” Steen,
Commercial tour guides are commercial tour guides because, in exchange for money, they lead people around while speaking about points of interest. The City must “refer” to that speech to define this conduct, Steen,
That the City’s licensing scheme is directed at the non-speech-related risks of this activity, namely that customers could be scammed or put in danger by their tour guides, is clear from the City’s willingness to allow licensed tour guides to perform ghost and vampire tours. If the City’s concern in protecting tourists from feeling “scammed” were that tour guides speak only some official version of truth (because
The City’s concern that tom' group participants not feel scammed is therefore unrelated to concerns about the content of tour guides’ speech. The City’s concern is instead related to the quality of the consumer’s experience, which a City dependent on tourism has a substantial interest in protecting. The City protects that experience by weeding out tour guides too dangerous to lead strangers around a strange city and too unserious to be willing to study for a single exam.
II. Intermediate Scrutiny
The Fifth Circuit uses the test set out in United States v. O’Brien,
“As [the City’s licensing scheme] is on balance a content-neutral rule, the third prong of the O’Brien test has been satisfied.” Horton,
Courts analyze the remaining O’Brien factors together and ask whether the challenged regulation is “narrowly tailored to serve a significant government interest and ... deave[s] open ample alternative channels of communication.” Hays County Guardian v. Supple,
A. The Testing Requirement
The City asserts that it has a substantial governmental interest in ensuring that tour guides have “sufficient knowledge to conduct tours of points of interest in the City” and in preventing “unqualified individuals purporting to conduct reputable tours ... [from] swindling] trusting tourists out of money.”
Plaintiffs assert that this is not the City’s true interest. Plaintiffs allege the
So, this is neither a case where “Government seeks to use its full power, including the criminal law, to command where a person may get his or her information,” Citizens United v. Fed. Election Comm’n,
Plaintiffs’ focus their attack on the testing requirement on the “substantial or important” interest prong of the test and do not seriously contest that the City’s interest “would be achieved less effectively absent the regulation.” Ward,
B. The Drug Testing and Background Check Requirements
The City asserts that it has a substantial governmental interest in ensuring the safety of tour group participants by protecting them from the “threat of harm
Plaintiffs do not seriously contend otherwise.
In any event, a third of Plaintiffs’ statement is wrong and the rest is misleading. Escorts are required to “furnish all the information required” for an “escort service license,” which includes fingerprints in addition to considerably more background information than required of a tour guide. N.O. City Code § 30-532; id. § 30-502. That “license[ ] or permit[ ] ... expire[s] on December 31 of each calendar year.” Id. § 30-471. The actual requirements the City imposes on applicants for a private investigator’s license do not appear in the record, and the City Code leaves them unclear. But the City does subject those applicants to a more demanding “good moral character” test before licensing and does require they find “not less than five reputable citizens of the city” to verify their application. N.O. City Code § 30-1148. Finally, in addition to all the other local regulations and fitness requirements they must satisfy, emergency medical technicians must “possess a state EMT permit and a national registry of EMT certification,” id. § 62 — 92(c)(1), both of which require a background check and yearly or biennial renewal.
The record is silent on the issue whether the City requires escorts, emergency medical technicians, and private investigators to pass a biennial drug screen. Plaintiffs assert that those occupations are not subject to this requirement, citing silence in the City Code. That is hardly conclusive, however, given that the City Code also does not impose the drug-testing requirement at issue.
CONCLUSION
The undisputed facts demonstrate that the City’s licensing scheme for tour guides is content neutral and passes intermediate scrutiny. Accordingly, it is constitutional. Plaintiffs’ motion for summary judgment is DENIED, and the City’s motion for summary judgment is GRANTED.
Notes
. R. Docs. Nos. 22, 25.
. R. Doc. No. 22-4, pp. 11, 16, 20-22; R. Doc. No. 22-5, pp. 18-19; R. Doc. No. 22-6, pp. 12-13, 20; R. Doc. No. 22-7, pp. 12-13.
. R. Doc. No. 22-4, pp. 19-22; R. Doc. No. 22-5, pp. 18-19; R. Doc. No. 22-6, pp. 13, 20; R. Doc. No. 22-7, pp. 12-13.
. See Edwards v. Dist. of Colum.,
. N.O. City Code § 30-1553(2)-(3) (written exam and no felonies in preceding five years); id. § 30-1557(1) ($50 fee); R. Doc. No. 22-8, p. 30 (background check); id. at p. 35 (drug test). The City also has the discretion to require a verbal examination and interview, N.O. City Code. § 30-1553(3), but there is no evidence the City has required this of Plaintiffs (or anyone else for that matter) and there is no evidence what this additional step would look like (in form, content, factors considered, decisions, etc.) if the City ever did require it. Consideration of this requirement is therefore not ripe. See New Orleans Pub. Serv., Inc. v. Council of City of New Orleans,
. N.O. City Code § 30-1554 (renewal every two years); id. § 30-1557(2) ($20 fee); R. Doc. No. 22-8, pp. 32-33 (background check every two years); id. p. 35 (drug test every two years).
. R. Doc. No. 22-3, p. 3.
. R. Doc. No. 1, pp. 8-9.
. R. Doc. No. 25, p. 1.
. R. Doc. No. 22-8, p. 12 ("So when [the ordinance] says conduct, what does that mean? Conduct is if they are speaking, giving any type of historical background on certain sites.”).
. The four justifications articulated by the City, see supra n. 7 and accompanying text, collapse into these two categories.
. R. Doc. No. 25-2, p. 26; see also R. Doc. No. 22-10, pp. 37-42 (describing other instances of unlicensed tour guides); R. Doc. No. 22-12, pp. 9-30 (discussing incidents in further detail).
. R. Doc. No. 22-10, pp. 41-42 ("Q: What does the City allege was the harm that occurred in each of these incidents [involving unlicensed persons caught conducting tours]?.... A: I couldn't speak specifically to these cases. But talking to our investigators prior to — once they let those individuals
. E.g., R. Doc. No. 25-2, pp. 23-24 ("Has anyone with the City of New Orleans ever provided you a script that you must follow on any of your tours? No [H]as anyone in the City of New Orleans ever told you that you cannot speak about a certain topic on your tours? No.”). The testimony of all Plaintiffs is substantially the same. R. Doc. No. 25-3, p. 23; R. Doc. No. 25-4, pp. 21, 23; R. Doc. No. 25-5, pp. 15-16.
. The Court does not suggest that tour guides are comparable to doctors, lawyers, accountants, or even fortune tellers necessarily. See Moore-King v. County of Chesterfield, Va.,
. In Humanitarian Law Project, "Plaintiffs want[ed] to speak to [two foreign terrorist organizations], and whether they [could] do so under [under the statute] depend[ed] on what they sa[id].”
. Plaintiffs assert that if this is true, "then similar examinations could be required for book authors and newspaper editors.” R. Doc. No. 22, p. 18. But authors and editors provide pure information; they do not, by virtue merely of putting their products into the stream of commerce, hold themselves out as possessing the knowledge or ability to provide a particular person with a particular service. A person who holds himself out as having the occupation of tour guide does make that representation, just as a person who holds himself out as a barber makes a representation that he knows how to cut hair. The First Amendment requires information be offered caveat emptor, but life could hardly go on if all services — that is, information plus conduct — had to be offered on that basis.
. Because the Court concludes that the City's licensing scheme is content neutral, the Court need not decide whether the professional speech doctrine, if one exists in the Fifth Circuit, applies. See Lowe v. S.E.C.,
. The City Code is clear on this point — only persons who conduct tours "for hire” must have a license — and Plaintiffs have not come forward with any evidence that the City in fact fails to respect this distinction. N.O. City Code § 30-1551; see R. Doc. No. 22-10, p. 12 ("Q: So if I’m conducting a free tour, I do not have to hold a tour guide license; if I'm not charging anyone any money for the tour, I don’t have to have a license; is that correct? [Objection by City.] [A:] It’s my understanding, that’s correct. Yes.”) (deposition of Malachi Hull, Deputy Director for the New Orleans Department of Safety and Permits).
. R. Doc. No. 22-3, p. 3.
. R. Doc. No. 22-10, p. 17.
. R. Doc. No. 22, p. 17.
. R. Doc. No. 22, p. 17.
. Plaintiffs' reliance on Sorrell v. IMS Health, Inc., - U.S. -,
. Consistent with Sorrell, once properly licensed (or "regulated”), there is no prohibition on what information a tour guide may provide as part of selling his service.
. R. Doc. No. 22-4, p. 39 ("Q: Would you agree that a tour guide should have some basic competency to conduct a tour? A; Yes.”) (deposition of Candace Kagan); R. Doc. No. 22-5, p. 30 (same, Mary LaCoste); R. Doc. No. 22-6, p. 26 (same, deposition of Joycelyn Cole); R. Doc. No. 22-7, p. 22 (same, deposition of Patricia Watt).
. R. Doc. No. 22-3, p. 3.
. R. Doc. No. 22-4, p. 39 ("Q: Would you agree that the City has an interest in regulating public safety? A: To an extent, yes.”) (deposition of Candace Kagan); R. Doc. No. 22-7, p. 22 ("Q: And would you agree that the City of New Orleans has an interest in protecting the public’s safety? Q: Yes.”) (deposition of Patricia Watt).
. R. Doc. No. 22, p. 21.
. Whatever the outer contours of the form of a reasonable background check, it is clearly permissible to require fingerprints at the time the background check is performed. There is no equally accurate way to verify the identity (and therefore the accuracy of the background check) of the applicant. This is as true when repeating a background check as it is when performing it initially.
. State of Louisiana, EMS Certification Commission, Examination Disclosure Form,
. The Court notes that while it rejects Plaintiffs' First Amendment claim, it has not been asked to pass on, and will not pass on, whether the City validly enacted whatever basis it cites as its authority for requiring the drug test. The requirement does not appear in the City Code and does not appear to exist in any duly enacted departmental regulation.
