In Re Cosi, Inc. Securities Litigation
OPINION & ORDER
The plaintiffs bring this alleged class action on behalf of all persons who purchased common stock of Cosi, Inc. (“Cosi”) between November 21, 2002, and February 3, 2003 (the “class period”).
1
The plaintiffs have sued Cosi, various officers and directors of Cosi (the “individual defendants”), and William Blair & Co., L.L.C. (“Blair”), the underwriter for the initial public offering of Cosi stock on November 21, 2002, (the “IPO”) alleging violations of §§ 11, 12(a)(2), and 15 of the Securities Act of 1933 (the “Securities Act”), 15 U.S.C. §§ 77k, 772(a)(2), 77o. The defendants now move to dismiss the Third Amended Complaint (the “TAC”) pursuant to Rule 12(b)(6) of the Federal Rules of Civil Procedure for failure to state a claim upon which relief can be granted. For the reasons explained below, the motions to
I.
On a motion to dismiss, the allegations in the complaint are accepted as true.
See Grandon v. Merrill Lynch & Co.,
On a motion to dismiss pursuant to Rule 12(b)(6), the Court’s function is “not to weigh the evidence that might be presented at trial but merely to determine whether the complaint itself is legally sufficient.”
Goldman v. Belden,
II.
The following allegations are contained in the TAC or the undisputed documents. Cosi, a Delaware corporation with its principle executive offices in New York, operates “fast casual” restaurants. (TAC ¶¶ 16, 36.) On February 25, 2002, Cosi announced plans to pursue an initial public offering. {Id. ¶ 37.) Cosi’s preliminary IPO registration statement, filed with the Securities and Exchange Commission (the “SEC”) on April 17, 2002, stated that it expected to earn $60 million in proceeds from the IPO, and to use the proceeds to fund a business expansion plan. {Id. ¶ 38.)
Cosi’s prospectus issued pursuant to the IPO (the “Prospectus”), outlined, among other things, Cosi’s business strategy, financial data, and planned use of the IPO proceeds. (Cosi Prospectus, dated Nov. 21, 2002 (“Prospectus”), attached at Ex. A to Declaration of Martin L. Seidel in Support of Motion to Dismiss Plaintiffs’ Third Consolidated Amended Class Action Complaint, sworn to Oct. 12, 2004 (“Seidel Decl.”).) Under the heading “Concept and Business Strategy,” the Prospectus stated: “Our objective is to build a nationwide system of distinctive restaurants that generate attractive unit economics by appealing to a broad range of customers .... ” {Id. at 1.) The Prospectus also stated that,
The addition of new restaurants has been our primary source of growth historically and we anticipate that it will be the primary source of growth in the near term. We believe that we have adopted a manageable growth strategy and intend to develop many of our new restaurants in existing markets, and selectively enter new markets, to gain operational efficiencies, enhance convenience for our customers and increase brand awareness.
{Id. at 2.)
The Prospectus contained more than five pages of risk factors. (Id. at 7-13.) It warned that, “Any inability to implement our growth strategy could materially adversely effect our business, financial condition, operation results or cash flows.” (Id. at 7.) It stated that Cosi’s ability to expand would “depend on a number of factors, some of which are beyond [Cosi’s] control,” including “general economic conditions.” (Id. at 7.) The Prospectus noted that Cosi had not made a profit prior to the IPO, and that Cosi had a limited operating history, resulting in “limited information with which to evaluate [Cosi’s] business and prospects.” (Id. at 8.) The Prospectus warned that, “[a]s a result, forecasts of [Cosi’s] future revenues, expenses and operating results may not be as accurate as if we had a longer history of operations and of combined operations.” (Id.) The Prospectus noted that Cosi intended to “continue to expend significant financial and management resources on the development of additional restaurants” but that Cosi could not predict whether it would be able to achieve or sustain revenue growth, profitability, or positive cash flow in the future. (Id.) The Prospectus stated that Cosi might need additional capital in the future to, among other things, fund its operations, expand its range of services, and finance future acquisitions and investments, and warned that additional capital might not be available on acceptable terms and, if Cosi were unable to raise additional capital, its growth could be impeded. (Id. at 9.)
Cosi’s IPO closed on November 21, 2002. (TAC ¶ 40.) Due to demand that was weaker than anticipated, the IPO price was reduced from $8-$10 per share to $7 per share. (Id.) The Prospectus offered 5,555,556 shares, yielding approximately $33 million. (Id.)
On February 3, 2003, Cosi made a series of announcements regarding changes in the corporation. Cosi announced that the board of directors (the “board”) and Chairman and Chief Executive Officer (“CEO”) Andy Stenzler (“Stenzler”) had mutually agreed that Stenzler would resign effective immediately, that leadership would be transferred to Jay Wainwright (“Wainwright”), who would replace Stenzler as CEO, and that Eric Gleaeher (“Gleacher”) would replace Stenzler as Chairman. (Id. ¶ 48.) During an investor conference phone call described in the TAC, Cosi also made the following announcement:
Since our IPO, the management team and the board has been carefully evaluating our growth objectives and what the best strategies would be to achieve those objectives. With the continuingdeterioration and uncertainty in the capital markets combined with the complexities of executing a rapid growth plan with a finite amount of capital, the board of directors, with the assistance of management, determined to alter our growth strategy.
(Transcript of conference call held Feb. 3, 2003 (“Tr. Call”), attached at Ex. E to Seidel Deck, at 2.)
In a February 3, 2003 press release, Cosi announced that, “[a]fter considerable analysis of our market opportunity, cost of capital and the significant level of third party interest in franchising the Cosi concept,” Cosi had decided to undertake a strategy of franchising. (TAC ¶ 49.) In the February 3 investor conference call, Wainwright explained that, “as we’ve researched franchising over the last five months or so, we’ve identified the systems and infrastructure that we need here to support franchising.” (Tr. Call at 5.) Wainwright attributed this change to Cosi’s lack of sufficient capital to carry out the business plan described in the Prospectus. (TAC ¶ 50.) Wainwright also announced that Cosi would be able to open approximately ten new restaurants in 2003, as opposed to the fifty-three to fifty-nine planned in the Prospectus. (Id. ¶ 50.) Cosi announced that it intended to dismiss twenty-seven percent of its personnel and to take a $1.7 million charge to account for severance and related costs in the first quarter of 2003. (Id.)
Following the February 3, 2003 announcements, Cosi’s stock price dropped thirty-one percent to $3.10, and continued its descent thereafter. (Id. ¶ 59.) As of the date of the filing of this action, Cosi’s common stock was trading as low as $2.63 per share. (Id.)
The plaintiffs bring this action against Cosi, Blair, and various individuals who served as officers or directors at all relevant times, including Stenzler, Wainwright, Gleacher, Nick Marsh, Kenneth S. Buteker, Terry Diamond, Creed L. Ford III, Ian McKinnon, Jeffrey M. Stork, and Greg Wooley, (collectively, the “individual defendants”). The plaintiffs bring the first cause of action against all defendants for violation of § 11 of the Securities Act,
2
alleging that the Prospectus was materially misleading in its stated goal of expan
III.
A.
The defendants argue that the first and second causes of action must be dismissed
A misrepresentation or omission in a prospectus is material if there is a substantial likelihood that a reasonably prudent investor would consider it important in making a decision.
See Basic Inc. v. Levinson,
Generally, materiality is a mixed question of law and fact ordinarily left to the finder of fact to determine.
TSC,
Moreover, when the omitted information concerns a contingent or speculative event, “the materiality of those events depends on a balancing of both the indicated probability that the event will occur and the anticipated magnitude of the event in light of the totality of the company activity.”
Castellano v. Young & Rubicam, Inc.,
Here, the plaintiffs do not allege facts that would establish that mere research into the possibility of pursuing a franchising model would be an event of significant importance to potential Cosi investors. The possibility of franchising, according to the plaintiffs’ allegations, was still remote at the time the Prospectus was
These allegations are insufficient to survive a motion to dismiss. To find that the defendants had a duty to disclose the research of every potential strategy that was merely “well beyond a passing fancy” (Opp. Mem. at 17) would be inconsistent with the teaching of the Court of Appeals for the Second Circuit. The Court of Appeals has held that “when a corporation is pursuing a specific business goal and announces that goal as well as an intended approach for reaching it, it may come under an obligation to disclose other approaches to reaching the goal when those approaches are under active and serious consideration.”
In re Time Warner Inc. Sec. Litig.,
Moreover, the Court of Appeals has declined to find a duty to disclose a major marketing plan, even when coupled with test marketing.
See San Leandro Emergency Med. Group Profit Sharing Plan v. Philip Morris Cos.,
Although the plaintiffs cite
Kronfeld v. Trans World Airlines, Inc.
to support their argument that the omission was material,
Kronfeld
is distinguishable from this case.
See Kronfeld v. Trans World Airlines, Inc.,
For the reasons explained above, because the plaintiffs have not alleged facts sufficient to demonstrate that the Prospectus was materially misleading, the first and second causes of action are dismissed.
B.
The defendants argue that, in addition to the reasons stated above, the second cause of action must be dismissed because the named plaintiffs lack standing to maintain claims under § 12(a)(2) of the Securities Act.
Section 12(a)(2) grants buyers a right of action against sellers who make material misstatements or omissions “by means of a prospectus.” 15 U.S.C. § 77£(a)(2). In
Gustafson v. Alloyd Co., Inc.,
the Supreme Court found that the word “prospectus” in this context is “a term of art referring to a document that describes a public offering of securities by an issuer or controlling shareholder,” and that a private sales contract did not fall within that definition.
Gustafson v. Alloyd Co., Inc.,
The defendants argue that, under
Gus-tafson,
only purchasers in an initial public offering have standing and that, because the named plaintiffs have not alleged that they purchased securities in the IPO, they lack standing to bring a claim under § 12(a)(2) based on the IPO.
See In re WorldCom Sec. Litig.,
Nos. 02 Civ. 3288, 03 Civ. 9499,
Well reasoned opinions in this Circuit after
Gustafson
have rejected the plaintiffs’ argument and interpreted
Gustafson
to preclude purchasers in private or secondary transactions from bringing actions pursuant to § 12(a)(2) based on those purchases.
See WorldCom,
Therefore, in addition to the reasons stated above, the plaintiffs’ second cause of action is dismissed because the plaintiffs have not alleged facts sufficient to establish standing to bring a claim under § 12(a)(2) of the Securities Act.
c.
The plaintiffs’ third cause of action must also be dismissed because the plaintiffs have not alleged an underlying primary violation of the Securities Act. Control person liability under § 15 of the Securities Act is predicated on a primary violation of the Securities Act.
See Rombach v. Chang,
CONCLUSION
For the reasons explained above, the plaintiffs’ third amended complaint is dismissed in its entirety. 6 The Clerk is directed to enter judgment and to close this case.
SO ORDERED.
Notes
. No motion for class certification has been made.
. Section 11 of the Securities Act provides, in relevant part:
a) Persons possessing cause of action; persons liable
In case any part of the registration statement, when such part became effective, contained an untrue statement of a material fact or omitted to state a material fact required to be stated therein or necessary to make the statements therein not misleading, any person acquiring such security (unless it is proved that at the time of such acquisition he knew of such untruth or omission) may, either at law or in equity, in any court of competent jurisdiction, sue—
(1) every person who signed the registration statement;
(2) every person who was a director of (or person performing similar functions) or partner in the issuer at the time of the filing of the part of the registration statement with respect to which his liability is asserted;
(3) every person who, with his consent, is named in the registration statement as being or about to become a director, person performing similar functions, or partner;
(4) every accountant, engineer, or appraiser, or any person whose profession gives authority to a statement made by him, who has with his consent been named as having prepared or certified any part of the registration statement, or as having prepared or certified any report or valuation which is used in connection with the registration statement, with respect to the statement in such registration statement, report, or valuation, which purports to have been prepared or certified by him;
(5) every underwriter with respect to such security.
If such person acquired the security after the issuer has made generally available to its security holders an earning statement covering
15 U.S.C. § 77k(a).
.Section 12(a) provides that,
"(a) In general
Any person who—
(1) offers or sells a security in violation of section 77e of this title, or
(2) offers or sells a security (whether or not exempted by the provisions of section 77c of this title, other than paragraphs (2) and (14) of subsection (a) of said section), by the use of any means or instruments of transportation or communication in interstate commerce or of the mails, by means of a prospectus or oral communication, which includes an untrue statement of a material fact or omits to state a material fact necessary in order to make the statements, in the light of the circumstances under which they were made, not misleading (the purchaser not knowing of such untruth or omission), and who shall not sustain the burden of proof that he did not know, and in the exercise of reasonable care could not have known, of such untruth or omission,
shall be liable, subject to subsection (b) of this section, to the person purchasing such security from him, who may sue either at law or in equity in any court of competent jurisdiction, to recover the consideration paid for such security with interest thereon, less the amount of any income received thereon, upon the tender of such security, or for damages if he no longer owns the security.”
15 U.S.C. § 771(a).
. Section 15 provides that, "Every person who, by or through stock ownership, agency, or otherwise, or who, pursuant to or in connection with an agreement or understanding with one or more other persons by or through stock ownership, agency, or otherwise, controls any person liable under sections 77k or 771 of this title, shall also be liable jointly and severally with and to the same extent as such controlled person to any person to whom such controlled person is liable, unless the controlling person had no knowledge of or reasonable ground to believe in the existence of the facts by reason of which the liability of the controlled person is alleged to exist.”
15 U.S.C. § 77o.
. This is the plaintiffs' third amended complaint. The plaintiffs have dropped previous allegations that the defendants misled investors about Cosi's ability to pursue the expansion plans in the Prospectus and have raised the new claim that the failure to disclose the possibility of pursuing a franchising model was the allegedly material non-disclosure. (See TAC; Second Amended Complaint filed August 27, 2003; Consolidated Amended Complaint filed July 7, 2003; Class Action Complaint filed Feb. 5, 2003.) The plaintiffs have also disclaimed any effort to plead fraud. (Plaintiffs’ Memorandum of Law in Opposition to Defendants' Motion to Dismiss Third Amended Consolidated Complaint, filed Nov. 19, 2004, at 16-18.)
. Because the Court dismisses all claims asserted against the defendants, it is unnecessary for the Court to reach the defendants' additional arguments in support of their motions to dismiss. Because this is the Third Amended Complaint, the plaintiffs have not sought leave to file another amended complaint.