OPINION AND ORDER
Plaintiff Gidatex, S.r.L. (“Gidatex”) filed this suit against Defendants Campaniello Imports, Ltd., Campaniello Imports of Florida, Ltd., and Campaniello Enterprises, Inc. (collectively “Campaniello”) in 1997, alleging violations of the Lanham Act, 15 U.S.C. §§ 1114(l)(a) and 1125(a), common law trademark infringement, and common law unfair competition. Jurisdic
Defendants assert, inter alia, the equitable defenses of unclean hands, laches and acquiescence. The Court bifurcated the equitable and legal claims, and the latter were tried to a jury from August 23 to August 31,1999. The jury trial resulted in a verdict for plaintiff on all of its trademark and unfair competition claims and an award of defendants’ profits in the amount of $50,000. Seeking to bar an injunction against their use of plaintiffs trademark, defendants now submit for the Court’s consideration their affirmative defenses of unclean hands, laches and acquiescence. Final submissions on the equitable portion of the case were made on October 1, 1999. This opinion constitutes the Court’s findings of fact and conclusions of law regarding these equitable defenses.
I.Findings of Fact
1. From 1974 to 1994, Campaniello acted as the exclusive sales representative for Saporiti Italia (“Saporiti”), an Italian furniture manufacturer. See Testimony of Thomas Campaniello, owner or Campaniel-lo, Trial Transcript (“Tr.”) at 462-3. In March 1994, Campaniello sued Saporiti for breach of contract, fraud, and misrepresentation, arguing, inter alia, that Saporiti violated the terms of the exclusive arrangement with Campaniello by taking direct orders from Campaniello’s exclusive sales territories. (The “1994 Litigation”). See id. at 468-469.
2. During the course of the 1994 Litigation, Saporiti filed for the Italian equivalent of bankruptcy. Id. Subsequently, under the supervision of an Italian bankruptcy court, plaintiff Gidatex leased Sa-poriti’s assets with the option to purchase them at a later date. Id. at 470.
3. Gidatex then entered into a distributorship agreement with Campaniello similar to the one between Saporiti and Cam-paniello (the “Agreement”). As part of the Agreement, Campaniello withdrew its 1994 Litigation against the Saporiti defendants. In return, Gidatex engaged Campaniello as the exclusive distributor of Saporiti Italia furniture in the United States and other Western Hemisphere countries through March 31, 1995, with an automatic five-year extension if Gidatex purchased Sapor-iti’s assets. 1 The terms of the Agreement required Campaniello to make certain minimum purchases of Saporiti Italia furniture. Id. at 474-75, 812; Memorandum of Agreement, June 14, 1994, Defs.’ Ex. R. 2
4. Between June 1994 and March 1995, Campaniello was displeased with the quality of the Saporiti Italia goods and Gida-tex’s delays and inaccuracies in filling its orders.
See
Tr. at 491, 495, 517, 814 (T. Campaniello); Correspondence from T. Campaniello to Gidatex notifying Gidatex of customer complaints, Defs.’ Exs. CC, DD, EE, FF, GG, KK, MM, PP, XX, CCC, LLL, ZZZ, CCCC; Letter from Nurit Kandel, interior designer and Campaniello customer, to Campaniello voicing complaints with Saporiti Italia goods, Defs.’ Ex. UU. To appease its customers, Cam-paniello provided refunds and discounts.
See
Correspondence from Campaniello to, customers informing them of discount due to customer’s displeasure with Saporiti, Defs.’ Exs. YY, KKK; Correspondence from Campaniello to Gidatex informing Gi-datex of refunds and discounts it offered to displeased customers, Defs.’ Ex. EEEE. Ultimately, Campaniello did not place sufficient orders with Gidatex to meet its
5. Gidatex purchased Saporiti Italia’s assets, but refused to continue Campaniello’s distributorship for the additional five years as provided by the Agreement, citing Cam-paniello’s failure to meet its minimum required purchases. In April 1995, ten months after it entered into the Agreement, Gidatex verbally terminated its relationship with Campaniello. See Declaration of Thomas Campaniello, March 17, 1998 (“T. Campaniello Decl.”), attached to Defendants’ Post-Trial Memorandum of Law in Support of Unclean Hands Defense, Ex. A, ¶ 6.
6. At the time of the termination, Cam-paniello had approximately $1 million worth of Saporiti Italia furniture in its warehouses and showrooms. See Tr. 298 (Raffaele Saporiti, sole administrator of Gi-datex), 531-32 (T. Campaniello). Gidatex refused to buy back the furniture, but allowed Campaniello to sell its remaining stock. Tr. 298 (R. Saporiti).
7. Despite the termination of the Agreement, Campaniello continued to use the Saporiti Italia trademark. Eight months after Gidatex’s oral termination of the Agreement, Gidatex’s counsel advised Campaniello’s counsel that Campaniello was only permitted to use the Saporiti Italia trademark in connection with the sale of the remaining Saporiti inventory. See Letter of David A. Botwinik, Esq. to Stephen Hochhauser, Esq., December 22, 1995, Pl.’s Ex. 4. Specifically, Gidatex communicated the following:
We therefore request that you advise your client to discontinue the use of the Saporiti trademark in connection with its business. A mere walkby of the Campaniello premises located [in New York City] indicates that the name Sa-poriti is displayed more prominently than Campaniello. It is an elementary principle of trademark law that the public should not be subjected to confusing trademarks. Thus, the Saporiti trademark should be removed from all locations on the Campaniello premises where it is prominently displayed. Of course, any remaining use of the Sapori-ti trademark must be limited to Saporiti products.
In the event that Campaniello continues to improperly use the Saporiti trademark, we will, on behalf of our clients, pursue their remedies in all appropriate forums.
Id. Twenty-two months later, Gidatex’s counsel sent a “cease and desist” letter to Campaniello. See Letter from Thomas G. Bailey, Jr., Esq. to Thomas Campaniello, October 16, 1997, Pl.’s Ex. III-A. That letter warned:
It has come to our attention that without authorization from Gidatex, Cam-paniello is displaying Saporiti Italia signage at its retail locations, maintaining telephone listings under the Saporiti Ita-lia name and otherwise using the Sapori-ti Italia trademark in commerce in a manner that imitates and infringes upon Gidatex’s rights.
In order to avoid unnecessary litigation to enforce Gidatex’s rights, we urge you to remove immediately the Saporiti Italia signs from each of your stores and to cease and desist from any further infringing activities. Unless we have received a written confirmation from you by October 31, 1997 that all signs and all other indicia of any connection between Campaniello and Saporiti Italia have been removed, and that Campaniello will cease all future use of the Saporiti Italia trademark and name, we will have no alternative but to seek all relief to which Gidatex may be entitled.
Id.
Gidatex’s letter provoked the following curt response from Campaniello: “This letter is to inform you that we have no intention of removing the name Saporiti Italia from our wholesale showrooms.... ” Letter of Thomas Campaniello to Thomas G. Bailey, Jr., Esq., October 21, 1997, attached to Plaintiffs Memorandum of Law in Opposition to Defendants’ Motion in Li-
Within the following two months, Gida-tex sent undercover investigators into Campaniello’s showroom to determine whether Campaniello was using the Sapor-iti Italia trademark to “pass off’ other brands of furniture similar in style to authentic Saporiti merchandise. See Letter of Investigator Susan M. Peterson to Thomas G. Bailey, Esq., December 22, 1997, attached to Pl.’s Mem., Ex. 3. Displeased with Campaniello’s continued use of the Saporiti mark, plaintiff filed suit on December 29, 1997, but did not serve defendants until February 23, 1998. See Tr. 835 (T. Campaniello).
8. At trial, Thomas Campaniello testified that after the termination of the Agreement in April 1995, no one from Gidatex gave Campaniello permission to use the Saporiti signs or trademark. See Tr. 686 (T. Campaniello). Mr. Campaniello remembered that his lawyer, Mr. Hochhau-ser, had given him a copy of the December 22, 1995 letter from Mr. Botwinik during that same month. Although Mr. Campan-iello understood that the letter requested that he take down the Saporiti sign, he disregarded the letter because he considered it “incidental”. Id. at 688-89. Mr. Campaniello also recalled seeing the October 1997 cease and desist letter and taking this second warning more “seriously”. Id. at 690. Mr. Campaniello agreed with plaintiffs counsel that the two letters “left no doubt” in his mind that Gidatex did not approve of Campaniello’s use of the Sapor-iti sign and trademark. Id. at 692.
9. Nevertheless, Saporiti signs remained on the storefront of Campaniello showrooms in New York, Dallas and Miami and Dania, Florida where Saporiti stock continued to be sold. See Tr. 675-76 (Sandra Campaniello, Secretary Treasurer of Cam-paniello); Tr. 834 (T. Campaniello). In addition, Campaniello continued to advertise sales using the Saporiti name, maintained telephone listings under the Sapori-ti name and placed the name on building directories and delivery trucks. See T. Campaniello Deck, ¶ 15.
10. Campaniello made the marketing decision to liquidate its Saporiti inventory gradually, primarily through annual warehouse sales, so as not to compete with its other inventory. See Tr. 701-01 (T. Cam-paniello). To date, Campaniello has sold more than half of its Saporiti Italia inventory. The remaining inventory has a value of approximately $350,000. See id. at 532; Tr. 616 (S.Campaniello).
11. Conclusions of Law
A. Unclean Hands
11. Because a court sitting in equity is “a vehicle for affirmatively enforcing the requirements of conscience and good faith,”
Precision Instrument Mfg. Co. v. Automotive Maintenance Machinery Co.,
12. Typically, courts that have denied in-junctive relief due to plaintiffs unclean hands have found plaintiff guilty of truly unconscionable and brazen behavior.
See, e.g., Goldstein v. Delgratia Mining Corp.,
13. Defendants here have not met their burden of proving that the reasonable inference to be drawn from Gidatex’s behavior during and after the negotiation of the Agreement is that Gidatex entered into the Agreement in bad faith and then pretextually terminated it. In fact, Cam-paniello’s allegations of Gidatex’s unconscionable acts are uncorroborated. The evidence does suggest that Gidatex’s performance under the Agreement was less than satisfactory in terms of its ability to fill orders correctly and promptly. Nonetheless, poor performance of a contract does not rise to the level of unconscionability required to support an unclean hands defense.
14. Even assuming,
arguendo,
that defendants had met their burden of proving that Gidatex acted unconscionably, defendants’ unclean hands defense would still fail because Campaniello cannot show that Gidatex’s purported bad faith
related to the matter at issue
in this litigation.
See Estate of John Lennon v. Screen Creations, Ltd.,
15. A court may “deny injunctive relief based on the defense of unclean hands where the party applying for such relief is guilty of conduct involving fraud, deceit, uneonscionability, or bad faith
related to the matter at issue
to the detriment of the other party.”
Estate of John Lennon,
16. While it appears to be a simple maxim that a court in equity is required to examine whether a plaintiff has acted without fraud or deceit as to the controversy at issue, it is often quite difficult to determine whether a plaintiffs allegedly deceitful conduct is related to the litigation.
3
17. I find that Campaniello’s allegations of bad faith are not sufficiently related to Gidatex’s infringement claim to justify an unclean hands defense. 4 First, defendants do not allege that Gidatex’s alleged inequitable conduct relates to Gidatex’s acquisition of the Saporiti trademark. Second, contrary to defendants’ assertions, Gida-tex’s alleged inequitable conduct does not relate to its use of the Saporiti trademark. Here, the unclean hands defense relates to plaintiffs conduct and intent in entering into a licensing agreement and its allegedly wrongful termination of that agreement. The claim asserted by Gidatex is that of a trademark owner with the exclusive right to use its mark. Consequently, even if Gidatex has unclean hands, Campaniello cannot prove that Gidatex dirtied its hands in its use of the Saporiti Italia trademark or in bringing this suit to enforce its rights against an infringer.
In
Burger King Corp. v. Hall,
18. The cases relied on by Campaniello involve deceptive conduct which is both more egregious and more closely related to plaintiffs acquisition or use of the mark than the circumstances presented here.
See, e.g., Estate of John Lennon,
19. Finally, in deciding whether plaintiffs alleged unclean hands should bar injunc-tive relief, the Court must consider the public interest. “The relative extent of each party’s wrong upon the other and upon the public should be taken into account, and an equitable balance struck.”
Republic Molding Corp. v. B.W. Photo Utilities,
The jury in this case sided with Gidatex, finding that defendants’ use of the Saporiti Italia mark created a likelihood of consumer confusion and amounted to unfair competition under both state and federal law. Therefore, an injunction should be granted, despite plaintiffs alleged inequitable conduct, in order to protect the public from confusion and to foster fair competition.
B. Laches
20. “Laches is an equitable defense which bars injunctive relief where a plaintiff unreasonably delays in commencing an action.”
Tri-Star Pictures, Inc. v. Leisure Time Productions, B.V.,
[A] defendant must prove that it has been prejudiced by the plaintiffs unreasonable delay in bringing the action. A defendant has been prejudiced by a delay when the assertion of a claim available some time ago would be inequitable in light of the delay in bringing that claim. Specifically, prejudice ensues when a defendant has changed his position in a way that would not have occurred if the plaintiff had not delayed.
Id.
at 192 (internal citations omitted). “The equitable nature of laches necessarily requires that the resolution be based on the circumstances peculiar to each case.”
Tri-Star,
21. Gidatex clearly had notice of defendants’ activities in April 1995 when it terminated its agreement with Campaniello. Thus, the issue is whether Gidatex inexcusably delayed in bringing this litigation and whether that delay prejudiced Campaniello. A trademark owner must take “some affirmative action to protect its rights against innocent parties” who have relied upon the trademark owner’s acquiescence.
Saratoga Vichy Spring Co., Inc. v. Lehman,
22. There is no evidence here that Gida-tex inexcusably delayed. To the contrary, Gidatex’s counsel informed Campaniello twice during the approximately three years between the termination of the parties’ agreement and the filing of this litigation that Campaniello’s continued use of the mark was objectionable. In December 1995 (eight months after the termination), Gidatex sent Campaniello its first warning letter objecting to Campaniello’s continued use of the Saporiti trademark, particularly the prominent display of the Saporiti sign outside of Campaniello’s New York showroom. Nevertheless, it appears that Cam-paniello failed to appreciate Gidatex’s trademark rights. Twenty-two months later, Gidatex issued its second warning letter. Mr. Campaniello testified that the two letters “left no doubt” in his mind that Gidatex did not approve of Campaniello’s use of the Saporiti sign and trademark. Tr. 692 (T. Campaniello). The evidence also shows that after sending its second warning letter, Gidatex promptly investigated Campaniello and filed this action upon learning of the representations made by Campaniello sales people.
Defendants draw the Court’s attention to Raffaele Saporiti’s acknowledgment at trial that Gidatex could have sued Cam-paniello at any time after April 1995, but waited because Gidatex wished “to avoid really expensive and complicated actions.” Tr. at 234-35 (R. Saporiti). Given the fact that these parties have been in litigation on other matters for at least five years on two different continents, it is not surprising that Raffaele Saporiti wished to avoid yet another lawsuit. Gidatex evidently hoped its letters threatening litigation would suffice to curb Campaniello’s use of the Saporiti mark. For the foregoing reasons, I conclude that Gidatex did not inexcusably delay in asserting its trademark rights.
23. Even were I to find that Gidatex inexcusably delayed in filing suit, defendants cannot show that they have been prejudiced by any reliance on Gidatex’s delay. Campaniello claims that had Gida-tex attempted to clarify its trademark rights sooner, Campaniello would not have embarked on its marketing strategy of gradually liquidating its Saporiti stock. Assuming this representation to be true, it
C. Acquiescence
24. The equitable defense of acquiescence provides a defense when the owner of a trademark “may have so conducted [itjself as impliedly to assure the newcomer that [it] does not object, and the newcomer may have built upon that assurance.” Dwin
ell-Wright Co. v. White House Milk Co., Inc.,
25. Campaniello attempts to justify its continued use of the Saporiti Italia mark with Gidatex’s December 1995 letter which left open the possibility that Gidatex would tolerate “some limited continued use of the mark for the purpose of selling the remaining stock.” According to Campan-iello, it follows from this language that Gidatex acquiesced in allowing Campaniel-lo to use the Saporiti mark. However, Campaniello’s excerpt from the December 1995 letter conveniently excludes Gidatex’s clear directive that “the Saporiti trademark should be removed from all locations on the Campaniello premises where it is prominently displayed.” Campaniello’s assertion of Gidatex’s “acquiescence” flies in the face of Thomas Campaniello’s own testimony that he read and understood the import of the December 1995 letter, but chose to ignore it as “incidental”.
In addition, as this Court stated on a previous occasion, even though the December 1995 letter “allowed some limited continued use of the mark for the purposes of selling the remaining stock, certainly the 1997 cease and desist letter conveyed a clear message to Campaniello that Gidatex neither expected nor desired Campaniello’s efforts.”
Gidatex v. Campaniello,
III. Conclusion
26. For the reasons set forth above, I find that defendants have failed to meet their burden of proof on their affirmative defenses of unclean hands, laches and acquiescence.
27. The Lanham Act provides a court with the power to grant injunctions, “according to the principles of equity and upon such terms as the court may deem reasonable.” 15 U.S.C. § 1116(a). Here, injunctive relief is appropriate in order to avoid confusion in the marketplace and to protect the Saporiti Italia trademark. Nevertheless, a court must tailor injunc-tive relief appropriately.
See George Basch Co., Inc. v. Blue Coral, Inc.,
Accordingly, Campaniello is permanently enjoined from using the Saporiti Italia mark, except in connection with its sale of the remaining Saporiti Italia inventory. Defendants may continue to sell Saporiti Italia furniture with the Saporiti Italia label affixed to the furniture. However, defendants must remove the Saporiti Italia sign from the front of their showrooms. Defendants must also remove the Saporiti Italia name from any building directories and/or telephone listings which may be in existence. Any advertising for sales of the Saporiti Italia inventory must be accompanied by a disclaimer stating that Campan-iello is no longer an authorized Saporiti
28. Defendants must submit any post-verdiet motions pursuant to Fed.R.Civ.P. 59 by October 18, 1999. Plaintiff must file its opposition papers with the Court by October 29, 1999, and defendants must reply by November 5,1999.
SO ORDERED.
Notes
. Gidatex also offered to pay Campaniello 750 million Italian Lire to settle the lawsuit. To date, Gidatex has paid approximately 90 million lire. See Tr. 474 (T. Campaniello).
. All exhibits cited in this Opinion are either plaintiffs or defendants’ trial exhibits ("Defs.’ Ex.” or “PL's Ex.”).
. Indeed, some courts presented with similar circumstances have disagreed on what constitutes a "substantial relationship” between the inequitable conduct and the litigation.
Compare U.S. Jaycees v. Philadelphia Jaycees,
. Campaniello makes much of the fact that in a previous opinion this Court held that the defenses Campaniello would most likely raise at trial would overlap with the evidence supporting Campaniello’s dismissed counterclaims of unfair competition, misappropriation and unjust enrichment.
See Gidatex v. Campaniello, 73
F.Supp.2d 345, 347 (S.D.N.Y.1999)(denying Campaniello’s Rule 54(b) motion for entry of final judgment so that it might appeal the dismissal of its counterclaims prior to trial on plaintiff's claims). In that opinion, the Court noted that defendants’ counterclaims arose "out of the same business relationship as plaintiff's claims.”
Id.
Merely because Campaniello’s counterclaims and affirmative defenses arise out of the same business relationship as Gidatex’s claims, however, does not mean that Gida-tex's alleged inequitable conduct with regard to its acquisition or use of the Saporiti trademark is sufficiently related to the litigation for the purposes of an unclean hands defense. The Second Circuit has repeatedly emphasized the narrowness of the doctrine’s application.
See, e.g., Warner Bros.,
. Campaniello sued Gidatex for breach of contract and fraud arising out of the alleged wrongful termination of the Agreement. That claim is proceeding in arbitration in Italy. While pursuing relief in another forum does not preclude defendants’ assertion of the unclean hands defense in the instant litigation, it does provide defendants with the possibility of obtaining relief despite the failure of their unclean hands defense.
