This case, involving a securities fraud claim, requires us to decide whether the purchase of stock by a corporate insider triggered a duty under Rule 10b-5(b) requiring him to disclose to the selling shareholders certain inside information regarding corporate asset appraisals. The district court allowed the securities fraud claim to reach the jury, implying that the defendant had a duty to disclose. Because we find the asset appraisal information here to be immaterial as a matter of law due to its speculative and unreliable nature, we hold that the defendant had no duty of disclosure and that the question of securities fraud should not have been presented to the jury. We also reject the plaintiffs’ contention that the evidence was sufficient to find the defendant liable for securities fraud under subparagraphs (a) and/or (c) of Rule 10b-5. We therefore reverse the district court.
Westland Development Company (West-land) is a community land grant corporation whose primary capital asset is approximately forty-nine thousand acres of raw land located mostly within the ancient boundaries of the Atrisco land grant west of Albuquerque, New Mexico. Westland’s articles of incorporation provide that only the heirs of the persons who incorporated the town of Atrisco in 1891 can be West-land shareholders. At the time of trial, the *828 number of shareholders had grown to a little over 4600, out of a total of approximately twenty thousand Atrisco heirs eligible to be shareholders. There were approximately 723,000 Westland shares issued and outstanding. Westland shares have never been listed on any national or regional stock exchange.
Mr. Gil Cordova, the defendant, became president of Westland in 1983. Between November 1983 and June 1986, Mr. Cordo-va purchased a total of 2513 shares of Westland stock from the three plaintiffs in this case. The purchase prices, according to plaintiffs, ranged from $4.62 per share to $8.65 per share.
The three plaintiffs brought separate actions against Mr. Cordova alleging securities fraud under federal and state law, RICO Act violations and common law fraud. The plaintiffs alleged, inter alia, that Mr. Cordova had committed fraud by failing to disclose certain asset value information and the results of various appraisals that had been performed on portions of Westland’s holdings. The cases were consolidated, and the district court eventually dismissed the claims brought under the New Mexico Securities Act. Following a jury trial, judgment was entered against Mr. Cordova for compensatory and punitive damages for securities fraud and RICO Act violations, and in favor of Mr. Cordova on plaintiffs’ common law fraud claims.
The court granted Mr. Cordova’s motion for j.n.o.v. in part, vacating the judgment for punitive damages and for damages arising from the claimed RICO Act violations. The district court, however, denied Mr. Cor-dova’s motion for j.n.o.v. with regard to the securities fraud claim. Mr. Cordova appeals this decision.
The denial of a motion for j.n.o.v. is reviewed by this court
de novo
using the same standard as that used by the trial court.
Guilfoyle v. Missouri, Kan. & Tex.R.R. Co.,
The Securities and Exchange Commission (SEC), pursuant to its authority under § 10(b) of the Securities Exchange Act of 1934, 15 U.S.C. § 78j (1988), has promulgated Rule 10b-5. That rule provides, in pertinent part:
It shall be unlawful for any person, directly or indirectly, by the use of any means or instrumentality of interstate commerce, or of the mails or of any facility of any national securities exchange,
(b) To make any untrue statement of a material fact or to omit to state a material fact necessary in order to make the statements made, in light of the circumstances under which they were made, not misleading,
in connection with the purchase or sale of any security.
17 C.F.R. § 240.10b-5.
Pursuant to Rule 10b-5, insiders involved in securities transactions have a further affirmative duty to “disclose material
*829
facts which are known to them by virtue of their position but which are not known to persons with whom they deal and which, if known, would affect their investment judgment.”
In re Cady, Roberts,
40 S.E.C. at 911. If such disclosure cannot be made, the insider is obligated to abstain from trading.
Id.; see Chiarella v. United States,
The standard for materiality in securities cases was defined by the Supreme Court in
TSC Industries:
“An omitted fact is material if there is a substantial likelihood that a reasonable shareholder would consider it important in deciding how to vote.”
In considering whether the question of materiality can be resolved in this case as a matter of law, we first look to the nature of the information possessed by Mr. Cordo-va. That information included: (1) a land appraisal of the bulk of Westland’s real estate holdings done for Westland in 1976 for the purpose of determining how much title insurance to purchase; (2) forty-five separate appraisals of smaller parcels of Westland property done between 1971 and mid-1986; (3) Westland’s record of eompa- *830 rabie land sales; and (4) an opinion from Morgan Stanley, prepared for Westland’s Board of Directors, valuing the corporation’s stock.
The parties agree that the information at issue here is the type referred to in the securities industry as “soft information,” that is, “information about a particular issuer or its securities that inherently involves some subjective analysis or extrapolation, such as projections, estimates, opinions, motives, or intentions.” Hiler,
The SEC and the Courts’ Approach to Disclosure of Earnings Projections, Asset Appraisals, and Other Soft Information: Old Problems, Changing Views,
46 Md.L. Rev. 1114, 1116 (1987) [hereinafter Hiler]. Asset appraisals have traditionally been considered such “soft information.”
See Kohn v. American Metal Climax, Inc.,
The circuits have taken various approaches to the general problem of soft information disclosure.
See Walker v. Action Indus., Inc.,
Upon careful review of the record, in which we considered all facts and circumstances relating to the nature of the subject information and its importance, reliability and probable investor impact, we find the soft information at issue here to be too speculative and unreliable to require disclosure under Rule 10b-5 as “material fact.” The 1976 appraisal, for example, was done solely for purposes of determining how much title insurance Westland should buy and was at least six years out of date at the time of Mr. Cordova’s first purchase. The currency of an appraisal is a crucial factor in its reliability. Cf. Interpretative Release Relating to Proxy Rules, Exchange Act Release No. 16,833, 3 Fed.Sec.L.Rep. (CCH) 1124,117 (May 23, 1980) (currency is a factor in determining reasonableness of reliance on asset valuation information). Under these circumstances, this outdated appraisal information was simply too unreliable to be material. 2
The forty-five smaller appraisals done for Westland between 1971 and mid- *831 1986 were unreliable for similar reasons. These appraisals, in the aggregate, addressed no more than two and one-half percent of Westland’s total holdings. Rec. Vol. Ill at 319. Given the varied nature of Westland’s holdings, we are not persuaded that the valuation of two and one-half percent of Westland’s real estate could be extrapolated to a value for one hundred percent of the acreage with any degree of reliability. The plaintiff’s own appraiser testified that even if the average non-appraiser, such as the typical investor or shareholder, were given the contested appraisal information, the array of values presented would not be meaningful or aid that individual’s understanding. Rec. Vol. IV at 364. Mr. Godfrey, the appraiser most familiar with Westland’s holdings and the person who rendered all of the appraisals at issue here, testified that the information in his earlier appraisals would be of no help, either to him or to Mr. Cordova, in estimating the total value of Westland’s entire acreage. Rec. Vol. Ill at 322, 325. Information of this type does not have any real relevance to the total value of West-land’s assets or its shares and, thus, was not material for purposes of disclosure under Rule 10b-5(b).
We find a similar problem with the alleged materiality of the record of comparable land sales maintained by Westland. There was testimony that such information becomes stale very quickly, Rec. Vol. Ill at 175, and there was no evidence that enough sales of sufficient magnitude had transpired in the period before Mr. Cordova’s allegedly fraudulent purchases of plaintiffs’ shares to make this record material for purposes of valuing all of Westland’s real estate holdings and then somehow valuing the stock. Plaintiffs have thus failed to carry their burden of establishing the materiality of this information.
With regard to the stock valuation by Morgan Stanley, we note that the meeting with the Morgan Stanley analysts took place in August 1987, well after Mr. Cordova’s last purchase from any of the plaintiffs, so that Mr. Cordova could not, under any circumstances, be held liable for failing to disclose the Morgan Stanley opinion to the plaintiffs. Timing aside, however, the only testimony identified for us regarding this issue was Mr. Cordova’s statement that no certification of value or formal opinion had ever been received by the Board of Directors from Morgan Stanley and that Morgan Stanley had only informed the directors that the ultimate valuation of Westland’s shares could vary widely depending upon the perception of others regarding the value of the corporation’s land. Rec. Vol. IV at 591. In the context of these informal discussions, Morgan Stanley did state to Westland’s Board of Directors that stock value could be between $40.00 and $100.00 per share, id., but gave no basis for these figures or for their wide range. The obvious speculative and premature nature of this opinion, therefore, precludes it from being material information subject to a duty of disclosure by Mr. Cordova.
Facts will only be material “ ‘if there is a substantial likelihood that a reasonable shareholder would consider [them] important in deciding how to vote.’ ”
Basic,
To this point we have only addressed the literal application of subparagraph (b) of Rule 10b-5. The plaintiffs also argue, however, that the verdict against Mr. Cor-dova can be supported based on evidence that he violated subparagraphs (a) and/or (c) of the Rule. Those subparagraphs provide in pertinent part:
It shall be unlawful for any person, directly or indirectly, ...
(a) to employ any device, scheme, or artifice to defraud,
(c) to engage in any act, practice, or course of business which operates or would operate as a fraud or deceit upon a person in connection with the purchase or sale of any security.
17 C.F.R. § 240.10(b)-5.
In guiding the jury in its consideration of plaintiffs’ federal securities claim, Instruc *832 tion 15 included the full text of Rule 10b-5. That instruction only elaborated on subpar-agraph (b) of the Rule, however, informing the jury that in order to establish a violation of the Rule, “each plaintiff must prove (a) that the defendant omitted to state facts which would be necessary to make other statements by the defendant not misleading to that plaintiff; and (b) that the omission involved ‘material’ facts.” Rec. Vol. I, Doc. 152, Instruction 15 at 3.
Continuing the focus only on subpara-graph (b), the district court denied Mr. Cor-dova’s motion for j.n.o.v. on plaintiffs’ federal securities claim because of uncertainty regarding Mr. Cordova’s obligation to disclose soft information. Rec. Vol. I, Doc. 208 at 4; see also Rec. Vol. IV at 456 (court, in denying defendant’s motion for a directed verdict, identified the issue before it as “whether soft information such as asset appraisals can be material”).
Based on this record, we doubt that the district court denied Mr. Cordova’s j.n.o.v. motion because there was evidence supporting a violation of subparagraphs (a) and/or (c). However, because the jury, as part of Instruction 15, was presented with the full text of Rule 10b-5, it is hypothetically possible that it found Mr. Cordova liable based on some violation of those sub-paragraphs. We must consider, therefore, whether there was sufficient evidence presented to the jury to sustain a verdict against Mr. Cordova based on either of these subparagraphs.
In contrast to the issue of materiality discussed above, if the jury found enough evidence to sustain liability under subsections (a) and/or (c), that determination would be a finding of fact. The district erred in refusing to grant Mr. Cordova’s motion for j.n.o.v. only if the evidence on this issue could not reasonably support the claims of the plaintiffs.
Zimmerman,
As a matter of law, because the information at issue here was too unreliable and speculative to be material under Rule 10b-5(b), and because there was no evidence to support a reasonable inference of fraud for purposes of subsections (a) and/or (c) of Rule 10b-5, the judgment of the United States District Court for the District of New Mexico is REVERSED and this case is REMANDED for proceedings consistent with this opinion.
Notes
. The standard at issue in
TSC Industries
was materiality under Rule 14a-3 for a proxy statement which failed to disclose that the surviving corporation in a proposed merger already had control of the target company.
TSC Indus.,
With regard to the question of materiality in general, the test specifically endorsed by the Supreme Court in
Basic
was that initially framed by the Second Circuit in
SEC v. Texas Gulf Sulphur Co.,
. We also note that information regarding West-land's purchase of a $20 million title insurance policy has been disclosed to all shareholders in a footnote to the financial statements beginning with the first annual report up to the current time, Rec. Vol. IV at 481, and that the board of directors’ opinion that the land was worth in excess of $20 million has consistently been included in annual reports and financial statements. Id. at 483.
. Plaintiffs’ reliance on
Affiliated Ute Citizens v. United States,
