OPINION
Plaintiffs are current and former customers of Defendants, New Cingular Wire *1157 less Services, Inc., and AT & T Mobility, LLC (collectively, “AT & T”). Plaintiffs filed a class action against AT & T, which responded by seeking to enforce an arbitration agreement contained in its contracts with Plaintiffs. The district court refused to enforce the arbitration agreement on state-law unconscionability grounds, relying primarily on the agreement’s class-action waiver provision. AT & T appeals. We reverse the district court’s substantive unconscionability ruling and remand for further proceedings related to Plaintiffs’ procedural unconscionability claims.
FACTUAL AND PROCEDURAL HISTORY
In this putative class action, the named plaintiffs are residents of eight different states: California, Washington, Alabama, Arizona, Florida, Illinois, New Jersey, and Virginia. Plaintiffs initially filed several separate nationwide class actions, which were consolidated. Plaintiffs assert diversity jurisdiction under 28 U.S.C. § 1332(d) and allege unjust enrichment and breach of contract; they also allege violations of the Federal Communications Act and various state consumer-protection statutes.
Well before filing the lawsuits, each Plaintiff had entered into a service agreement, which included an arbitration clause, with AT & T. Plaintiffs acknowledge that a 2006 version of the arbitration provision applies. It requires individualized arbitration of “all disputes and claims,” and it prohibits both class actions and class arbitrations. At the district court, the parties agreed that the relevant service agreements contained a choice-of-law clause that selected the law of the state in which an individual plaintiff’s billing address is located.
Citing the arbitration provision, AT & T moved to compel arbitration. Plaintiffs argued that the arbitration provision was unenforceable due to both substantive and procedural unconscionability.
The district court denied AT & T’s motion, applying Washington law and finding the class-action waiver substantively unconscionable and therefore unenforceable. Because it concluded that substantive unconscionability alone was a sufficient basis to void a contract under Washington law, the district court did not rule on Plaintiffs’ alternative, procedural unconscionability argument. Because the arbitration provision stated that it would be unenforceable in its entirety if the class-action waiver were struck, the district court invalidated the entire arbitration agreement.
STANDARD OF REVIEW
The validity of an arbitration provision, like that of any contract, is subject to de novo review.
Bridge Fund Capital Corp. v. Fastbucks Franchise Corp.,
DISCUSSION
A. Substantive Unconscionability and Preemption Under the Federal Arbitration Act
When the district court denied the motion to compel arbitration, this court had held that the Federal Arbitration Act (“FAA”),
1
codified at 9 U.S.C. §§ 1-16, does not preempt state unconscionability law pertaining to class-action waivers in
*1158
arbitration clauses.
Laster v. AT & T Mobility LLC,
Concepcion is broadly written. The Court framed the question as “whether the FAA prohibits States from conditioning the enforceability of certain arbitration agreements on the availability of classwide arbitration procedures.” Id. at 1744. The Court answered that question in the affirmative. By requiring arbitration to maintain procedures fundamentally at odds with its very nature, a state court impermissibly relies on “the uniqueness of an agreement to arbitrate” to achieve a result that the state legislature cannot. Id. at 1747 (internal quotation marks omitted). The Court observed that individualized proceedings are an inherent and necessary element of arbitration, id. at 1750-52, and concluded that a rule banning class-action waivers is therefore impermissible: “Requiring the availability of classwide arbitration interferes with fundamental attributes of arbitration and thus creates a scheme inconsistent with the FAA.” Id. at 1748.
In reaching that conclusion, the Court’s majority expressly rejected the dissent’s argument regarding the possible exculpatory effect of class-action waivers: “The dissent claims that class proceedings are necessary to prosecute small-dollar claims that might otherwise slip through the legal system. But States cannot require a procedure that is inconsistent with the FAA, even if it is desirable for unrelated reasons.” Id. at 1753 (citation omitted) (emphasis added).
Plaintiffs argue that Concepcion is distinguishable. None of their arguments is persuasive.
First, Plaintiffs argue that Supreme Court precedents require arbitration of statutory rights only if a prospective litigant “ ‘ “effectively may vindicate” ’ ” those rights in the arbitral forum.
Green Tree Fin. Corp.-Ala. v. Randolph,
We do not read
Concepcion
to be inconsistent with
Green Tree
and similar cases.
2
*1159
Although Plaintiffs argue that the claims at issue in this case cannot be vindicated effectively because they are worth much less than the cost of litigating them, the
Concepcion
majority rejected that premise. Significantly, the arbitration agreement here has a number of fee-shifting and otherwise pro-consumer provisions, identical to those in
Concepcion.
As the Eleventh Circuit said in another case involving a nearly identical arbitration provision, “the
Concepcion
Court examined this very arbitration agreement” and concluded “ ‘that aggrieved customers who filed claims would be essentially guaranteed to be made whole.’ ”
Cruz v. Cingular Wireless, LLC,
The dissent in
Concepcion
focused on a related but different concern — even if the arbitration agreements guaranteed (via fee-shifting provisions) that complaining customers would be made whole with respect to damages and counsel fees, most customers would not bother filing claims because the amounts are too small to be worth the trouble.
See
Even if we could not square
Concepcion
with previous Supreme Court decisions, we would remain bound by
Concepcion,
which more directly and more recently addresses the issue on appeal in this case.
Cf. Rodriguez de Quijas v. Shearson/Am. Express, Inc.,
Next, Plaintiffs argue that the Washington Supreme Court’s rule on unconscionability of class-action waivers, announced in
Scott v. Cingular Wireless,
160 Wash.2d
*1160
843,
Undaunted, Plaintiffs argue that class-action waivers are unconscionable under Washington law only on a case-by-case, evidence-specific finding of exculpation. Essentially, Plaintiffs argue that Concepcion would not apply to a sufficiently narrow, fact-based state-law rule for voiding class-action waivers.
Concepcion,
particularly the section responding to the dissent, forecloses this argument.
The Eleventh Circuit also easily rejected the same argument that Plaintiffs now make in a final attempt to distinguish Concepcion — Washington law would enforce the “blow-up” provision to invalidate the entire arbitration agreement, whereas Concepcion dealt with a state-law rule that would have forced parties into non-consensual class-wide arbitration. Id. at 1213. As the Eleventh Circuit stated:
It would be anomalous indeed if the FAA — which promotes arbitration— were offended by imposing upon arbitration nonconsensual procedures that interfere with arbitration’s fundamental attributes, but not offended by the non-consensual elimination of arbitration altogether. In fact, the parties in Concepcion faced no risk of being forced into class arbitration either, because nonconsensual class arbitration was already prohibited under [Stolt-Nielsen S.A. v. AnimalFeeds Int’l Corp., - U.S. -,130 S.Ct. 1758 , 1775,176 L.Ed.2d 605 (2010) ]. Moreover, the arbitration agreement in Concepcion contained the very same blow-up clause that is present here — further assuring that ATTM was at no greater risk of being forced into class arbitration in Concepcion than it is here. Even a cursory reading of the opinion reveals that the Concepcion Court described the “fundamental” changes brought about by the shift from bilateral to class arbitration to show that nonconsensual class procedures are inconsistent with the FAA — not to argue for increased class action litigation. Accordingly, Concepcion cannot be distinguished on this ground.
Id.
at 1213-14 (citations omitted). Pointedly, by invalidating arbitration agreements for lacking class-action provisions, a court would be doing precisely what the FAA and
Concepcion
prohibit — leveraging “the uniqueness of an agreement to arbitrate” to achieve a result that the state legislature cannot.
*1161 In conclusion, Concepcion controls, the FAA preempts the Washington state law invalidating the class-action waiver, and we reverse the district court’s conclusions regarding pre-emption and substantive unconscionability.
B. Procedural Unconscionability and Choice of Law
As noted above, Plaintiffs also allege procedural unconscionability, an inquiry for which
Concepcion
gives little guidance beyond a recognition of the doctrine’s continued vitality.
See
Like substantive unconscionability, procedural unconscionability is a defense to contract formation, and so state law applies.
See Marmet Health Care Ctr., Inc. v. Brown,
- U.S. -,
But Plaintiffs hail from different states,
4
and the contracts contain choice-of-law provisions. Procedural unconscionability, then, presents a threshold choice-of-law question. When sitting in diversity, we apply the choice-of-law rules of the forum state.
Love v. Associated Newspapers, Ltd.,
Thus, we remand to the district court to apply Washington choice-of-law rules to Plaintiffs’ procedural unconscionability arguments. The first step of that analysis will be to determine whether an actual conflict exists among the laws of the various states involved in this case. That analysis requires the court first to determine whether any of the relevant states allow voiding a contract on grounds of freestanding procedural unconscionability. 5 *1162 If the laws all require at least some showing of substantive unconscionability, then Plaintiffs’ claim necessarily fails because of our holding that the arbitration clause at issue is not substantively unconscionable. But if a showing of procedural unconscionability would result in success for Plaintiffs under some of the relevant state precedents, the district court must complete the conflict-of-law analysis and decide which Plaintiffs, if any, may benefit.
REVERSED and REMANDED.
Notes
. The FAA declares " ‘a national policy favoring arbitration’ " and supersedes " 'state legislative attempts to undercut the enforceability of arbitration agreements.' ”
Preston v. Ferrer,
. Plaintiffs assert primarily state statutory rights, but
Mitsubishi, Gilmer, Green Tree
and similar decisions are limited to federal statutoiy rights.
Kilgore v. KeyBank, Nat'l Ass’n,
But, because Plaintiffs raise at least one federal claim in their complaint, we decide the case with Green Tree in mind; Plaintiffs’ federal claim fails under Green Tree.
. It is on this reasoning that we distinguish this case from a recent decision of the Second Circuit on a similar question.
See Italian Colors Rest. v. Am. Express Travel Related Servs. Co. (In re Am. Express Merchants’ Litig.),
. The parties dispute whether Missouri law, as opposed to Washington law, applies to one of the named plaintiffs. The district court is in the best position to resolve this dispute.
. In at least some of the other states relevant to this case, courts require
both
procedural
and
substantive unconscionability before they will invalidate a contract.
See, e.g., Concepcion,
Under Washington law, by contrast, the question is not settled.
See Al-Safin v. Circuit City Stores, Inc.,
