Frаnk E. COGHLAN, III, on behalf of themselves and all other similarly situated persons; Joanna L. Coghlan, on behalf of themselves and all other similarly situated persons, Plaintiffs-Appellants, v. WELLCRAFT MARINE CORPORATION; Genmar Industries, Inc.; Genmar Holdings, Inc.; Aquasport Marine Corporation, Defendants-Appellees.
No. 99-41443.
United States Court of Appeals, Fifth Circuit.
Jan. 26, 2001.
240 F.3d 449
III.
For the foregoing reasons, the judgment is AFFIRMED.
Frank E. COGHLAN, III, on behalf of themselves and all other similarly situated persons; Joanna L. Coghlan, on behalf of themselves and all other similarly situated persons, Plaintiffs-Appellants, v. WELLCRAFT MARINE CORPORATION; Genmar Industries, Inc.; Genmar Holdings, Inc.; Aquasport Marine Corporation, Defendants-Appellees.
David J. Healey (argued), Goldstein & Healey, Houston, TX, for Plaintiffs-Appellants.
David J. Beck, Linda K. McCloud, Beck, Redden & Secrest, Houston, TX, Jeffrey D. Smith (argued), Varnum, Riddering, Schmidt & Howlett, Kalamazoo, MI, for Defendants-Appellees.
Before JOLLY, JONES and SMITH, Circuit Judges.
EDITH H. JONES, Circuit Judge:
The Coghlans, dissatisfied boat purchasers, appeal from the district court‘s sua sponte dismissal of their case for failure to state a claim. Because they have stated several legally cognizable claims upon which relief might be granted, we reverse and remand in part, and affirm in part.
BACKGROUND
In May 1998, the Coghlans, residents of Texas, purchased an Aquasport 205, a type of recreational fishing boat manufactured by Wellcraft Marine Corporation. Wellcraft is a Delaware corporation with its principal place of business in Florida. The boat cost about $28,000. The Coghlаns’ purchase was motivated, at least in part, by Wellcraft‘s marketing campaign for this line of boats, which emphasized the advantages of all-fiberglass construction. In addition to rot-resistance and durability, it is generally believed among mariners that all-fiberglass boats tend to hold their value better than their wood-fiberglass hybrid counterparts.
The Coghlans’ suit alleged a claim against Wellcraft under the Magnuson-Moss Warranty Act (MMWA),
The district court independently analyzed the pleadings and concluded that the Coghlans had failed to allege any real damages, a required element for each of their causes of action. The court went well beyond the scope of the 12(b)(6) motion before it and sua sponte ordered all the Coghlans’ claims dismissed, pending a satisfactory attempt to re-plead.
The Coghlans attempted in an amended pleading to cure the deficienсies identified by the district court, but the court again concluded that the Coghlans had failed to assert the requisite “palpable injury.” The court denied leave to file the amended complaint and reiterated its order dismissing all claims. The Coghlans timely appealed.
DISCUSSION
The question whether the Coghlans alleged facts stating a justiciable controversy is a matter of law, reviewed de
The district court did not consider whether Texas or Florida law, the only two arguаble candidates, governs the Coghlans’ various state claims; it dismissed after reviewing precedents borrowed from a variety of circuits and jurisdictions. On appeal, the Coghlans rely on Florida law, neglecting to demonstrate why it applies.2 But regardless whether Texas or Florida law is applied, the Appellants managed to plead severаl legally cognizable claims which should not have been dismissed on the pleadings alone.
The only damage sought by the Coghlans is the benefit of their bargain with Wellcraft, or the difference in value between what they were promised, an all fiberglass boat, and what they received, a hybrid wood-fiberglass boat. Along with the “out of pocket” damages formula, which measures the difference between what the plaintiff paid in consideration and what he actually received, “benefit of the bargain” is a standard method for measuring damages in fraudulent representation and certain contract cases. The benefit of the bargain measure of damages is neither novel nor exotic.3 A simple еxample proffered by the Coghlans at oral argument makes the common-sense nature of benefit of the bargain damages clear: if a man buys what is represented to him as an 18k gold ring, but later discovers that the ring is merely 10k gold, he is entitled to the difference in value between the 18k ring that he bargained for and the 10k ring that he received.
Wellcraft and thе district court misperceived the Coghlans’ burden at the pleadings stage. Whether the Appellants may ultimately succeed in proving benefit of the bargain damages is a test that awaits discovery. If, however, such damages are theoretically available for the causes of action they have pled, dismissal on the pleadings was premаture.
As the Coghlans contend, Texas and Florida permit recovery of benefit of the bargain damages in certain contexts. See
1) Fraud—Texas and Florida both follow the “flexibility theory” in fraud actions, which permits a trial court to instruct the jury under either the out-of-pocket rule or the benefit of the bargain rule, whichever will more fully compensate the defrauded party. Martha A. Gottfried, Inc. v. Amster, 511 So. 2d 595, 599 (Fla. 4th DCA 1985); Formosa, 960 S.W.2d at 48; Arthur Andersen & Co. v. Perry Equip. Corp., 945 S.W.2d 812, 817 (Tex. 1997). Therefore, regardless whether Texas or Florida law is applied, it was improper to dismiss the Coghlans’ fraud claim on the pleadings; a fraud claim seeking benefit of the bargain damages is legally cognizable in both Texas and Florida.
2) Deceptive Trade Practices—The Coghlans also seek the benefit of their bargain under the consumer protection statutes of Texas or Florida. A successful Texas Deceptive Trade Practices Act (DTPA) plaintiff may recover under either the out-of-pocket rule or the benefit of the bargain rule. Leyendecker v. Wechter, 683 S.W.2d 369, 373 (Tex. 1985); Blackstock v. Dudley, 12 S.W.3d 131, 135 (Tex. App. 1999). The rule will be applied that affords a victorious Texas DTPA plaintiff the larger sum. Leyendecker, 683 S.W.2d at 373.
Similarly, Florida‘s Deceptive and Unfair Trade Practices Act (DUPTA) has been interpreted to allow victims of deceptive acts to recover the diminished value of their purchases. Ft. Lauderdale Lincoln Mercury, 715 So. 2d at 313; Urling v. Helms Exterminators, 468 So. 2d 451, 453 (Fla. 4th DCA 1985). The measure of damages in Florida DUTPA cases has been determined to be “the difference in the market value of the product or service in the condition in which it was delivered and its market value in the condition in which it should have been delivered according to the contract of the parties.” Rollins, Inc. v. Heller, 454 So. 2d 580, 585 (Fla. 3rd DCA 1984) (quoting from a Texas case, Raye v. Fred Oakley Motors, Inc., 646 S.W.2d 288, 290 (Tex. App. 1983)). While the Florida DUTPA cases do not use the phrase “benefit of the bargain” in describing this damages formula, the two are clearly synonymous: the value of the product as promised minus the value of the product delivered. Thus Texas‘s DTPA and Florida‘s DUTA both recognize the legal cognizability оf benefit of the bargain damages.
3) Breach of Contract—Benefit of the bargain damages are the very essence of a breach of contract action and are recoverable under both Texas and Florida contract law. An award of dam
In Florida, the non-breaching party to a contract is entitled to “insist upon the benefit of his bargain, and seek the damages that would place him in the position he would have been in had the contract been completely performed.” McCray v. Murray, 423 So. 2d 559, 561 (Fla. 1st DCA 1982); see also National Education Centers v. Kirkland, 635 So. 2d 33, 33 (Fla. 4th DCA 1994).
Similarly, under Texas contract law “[e]xpectancy damages, similar to benefit-of-the-bargain recoveries, award damages for the reasonably expected value of the contract.” Hart v. Moore, 952 S.W.2d 90, 97 (Tex. App. 1997). Benefit of the bargain-type damages place the injured party in as nearly as possible the positiоn that he would have occupied if the contract had been properly performed. Cook v. Rowhanian, 774 S.W.2d 679, 686 (Tex. App. 1989).
4) Unjust Enrichment—The district court properly dismissed the Coghlans’ unjust enrichment claim. In Texas, unjust enrichment is based on quasi-contract and is unavailable when a valid, express contract governing the subject matter of the dispute exists. Woodard v. Southwest States, Inc., 384 S.W.2d 674, 675 (Tex. 1964); Burlington Northern Railroad Co. v. Southwеstern Electric Power Co., 925 S.W.2d 92, 97 (Tex. App. 1996). Unjust enrichment is an equitable remedy in Florida as well, used to strip ill-begotten, noncontractual benefits from a defendant. N.G.L. Travel Associates v. Celebrity Cruises, Inc., 764 So. 2d 672, 675 (Fla. 3rd DCA 2000); Peoples Nat‘l Bank of Commerce v. First Union Nat‘l Bank of Florida, 667 So. 2d 876 (Fla. 3rd DCA 1996). An express contract governed the Coghlans’ purchase of their boat, and no implied or quasi-contract will be found where an exрress contract exists.
5) Negligent Misrepresentation—Texas courts have held that benefit of the bargain damages are not recoverable in a claim for negligent misrepresentation. D.S.A., Inc. v. Hillsboro Indep. Sch. Dist., 973 S.W.2d 662, 663 (Tex. 1998). In Texas negligent misrepresentation actions the plaintiff can recover only the amount necessary to compensate for direct pеcuniary loss. Metropolitan Life Insurance Co. v. Haney, 987 S.W.2d 236, 246 (Tex. App. 1999).
Florida has been less explicit in its treatment of this issue. However, it appears that Florida courts do allow the recovery of benefit of the bargain damages in negligent misrepresentation actions. See PK Ventures, Inc. v. Raymond James & Associates, Inc., 690 So. 2d 1296 (Fla. 1997) (holding that “fraud in the inducement is an independent tort not barred by the economic loss rule“); Wassall v. Payne, 682 So. 2d 678 (Fla. 1st DCA 1996) (economic loss rule does not bar tort action based on fraudulent or negligent misrepresentations).
Because the district court did not reach the choice of law issue and because it appears that the Coghlans’ negligent misrepresentation claim is legally cognizable in Florida, we must reverse the district court‘s dismissal of this claim and remand it as well.
In summary, we affirm the distriсt court‘s dismissal of the Coghlans’ unjust enrichment claim on the pleadings, but reverse and remand on the dismissal of the
A final word is in order about federal court jurisdiction. On remand, the district court mаy refuse to exercise supplemental jurisdiction over the Coghlans’ state law claims. See
Because the district court acted prematurely in dismissing the Coghlans’ breach of contract, fraudulent misrepresentation, negligent misrepresentation, and deceptive trade practices claims on the pleadings, we reverse and remand on those claims. We
AFFIRMED in part, REVERSED in part.
