Case Information
*1 UNITED STATES DISTRICT COURT
SOUTHERN DISTRICT OF NEW YORK
CHLOÉ, a division of RICHEMONT NORTH
AMERICA, INC. and CHLOÉ, S.A.,
Plaintiffs, 06 Civ. 3140 (RJH)(MHD) -against- MEMORANDUM OPINION AND ORDER
QUEEN BEE OF BEVERLY HILLS, LLC, et al., Defendants.
This is an action for trademark infringement brought by plaintiffs Chloé and Chloé, S.A. (collectively, “Plaintiffs”) against defendants Queen Bee of Beverly Hills, LLC, Sun-Eye Productions, Inc. (“Sun-Eye”), Rebecca Rushing, Simone Ubaldelli, Jennifer Suns, Mohammad Zarafshan a/k/a Alexander Zar, and John Does 2–20. [1] Plaintiffs design and market women’s clothing and accessories, including handbags,
which are sold under Chloé, S.A.’s registered CHLOÉ trademark (Benscher Decl. Ex. C, Nov. 5, 2007). Plaintiffs’ action arises out of the defendants’ alleged involvement in the sale and offer for sale of counterfeit Chloé handbags on the internet and out of offices in Huntsville, Alabama and/or Beverly Hills, California.
Currently pending before the Court are defendant Ubaldelli’s motion to dismiss for lack of personal jurisdiction and Plaintiffs’ motion for partial summary judgment
against Ubaldelli.
FACTS
According to Plaintiffs, defendants Ubaldelli and Rushing were partners in a business enterprise named Queen Bee of Beverly Hills (“Queen Bee”), in which Ubaldelli and Rushing jointly made decisions regarding the items Queen Bee would buy and sell. (Pls.’ Local Rule 56.1 Statement ¶ 6.) Queen Bee maintained a website, on which users could view and place orders for products. (Santana Decl. ¶ 2, Ex. 4.) Queen Bee is described on its website as a “leading wholesale and retail designer boutique, offering the latest trends in authentic European designer accessories.” ( Id. Ex. A.) Among other things, Queen Bee sold designer handbags. ( See, e.g., id. Ex. A; Schlanger Decl. ¶¶ 4–6; Cochran Decl. ¶¶ 2–10.) Plaintiffs allege that the defendants engaged in “willful and intentional infringement,” by offering, selling, advertising, and distributing counterfeit handbags bearing the Chloé trademark. (Am. Compl. ¶¶ 17, 18.)
Rosa Santana is an employee of Kalow & Springut LLP, the law firm representing Plantiffs in this action. (Santana Decl. ¶ 1.) At the direction of Plaintiffs’ counsel Milton Springut, Ms. Santana accessed the QueenBeeBeverlyHills.com website, on which two items described as Chloé handbags were offered for sale. ( Id. ¶ 2.) Santana then contacted the vendor and ordered a “Chloé Paddington Bag” to be delivered to her home in New York City. [2] ( Id. ¶¶ 2, 3.) The bag was turned over to Mr. Springut the day after it arrived and has been in the firm’s possession ever since, except when sent to Plaintiffs’ expert to determine its authenticity and when sent to the Court in connection with *3 Plaintiffs’ motion for a preliminary injunction and seizure order in April 2006. ( Id. ¶¶ 4, 5; Springut Decl. ¶ 12, Apr. 21, 2006; Benschar Decl. ¶ 2.)
Though the bag sent to Ms. Santana bears the Chloé name and was represented on the Queen Bee website as a Chloé product, Sophie Garric, the Production Manager for Chloé International, S.A., has examined the bag and determined that it is a counterfeit. (Garric Decl. ¶¶ 10–12.) Ubaldelli does not dispute that the bags purchased by Plaintiffs’ agents are counterfeit and were not manufactured, produced, or in any manner authorized by Chloé or by its corporate affiliates or licensees. ( See Chloé Local Rule 56.1 Statement ¶ 5; Ubaldelli Local Rule 56.1 Statement ¶ 5.)
Plaintiffs do not assert that Queen Bee sold or delivered any other counterfeit handbags to New York residents. In fact, Plaintiffs note that Queen Bee’s sales records indicate that 117 items were sent to consumers in New York and that all bore brand names other than Chloé. (Springut Decl. ¶¶ 2–4, Ex. A, Jan. 7, 2008.) The only Queen Bee sales of Chloé handbags that Plaintiffs specifically identify are (1) the sale to Ms. Santana in New York, (2) a sale to a private investigator hired by Plaintiffs and located in Lawrenceville, Georgia (Cochran Decl. ¶¶ 1–11), and (3) “at least thirty” sales to Lynda Higgins, a retailer located in Naperville, Illinois ( see, e.g., Springut Decl. ¶¶ 1–11, Exs. B, D, E, Apr. 21, 2006; Springut Decl. ¶ 5, Jan. 7, 2008). Plaintiffs also assert that Queen Bee’s records show sales of “at least an additional 38 units,” but do not specify where or to whom these sales were made. (Springut Decl. ¶ 5, Jan. 7, 2008.)
DISCUSSION
I. Legal Standard
A motion to dismiss for lack of personal jurisdiction under Rule 12(b)(2)
challenges the sufficiency of the plaintiff’s factual allegations supporting jurisdiction,
which are assumed to be true for the purposes of the motion.
Ball v. Metallurgie
Hoboken-Overpelt, S.A.
,
“The breadth of a federal court’s personal jurisdiction is determined by the law of
the state in which the district court is located.”
Thomas v. Ashcroft
,
“The Due Process Clause protects an individual’s liberty interest in not being
subject to the binding judgments of a forum with which he has established no meaningful
‘contacts, ties, or relations.’”
Burger King Corp. v. Rudzewicz
,
A court may exercise “specific jurisdiction” over a defendant for a cause of action
“arising out of or related to the defendant’s contacts with the forum.”
Metro. Life Ins.
, 84
F.3d at 567–68 (citing
Helicopteros Nacionales de Colombia v. Hall
,
II. Analysis
Plaintiffs seek to base specific personal jurisdiction over Ubaldelli on two alleged contacts with the State of New York: (1) Queen Bee’s sale of one counterfeit Chloé bag to Ms. Santana in New York, and (2) the “offer for sale” of counterfeit Chloé bags on the Queen Bee website, which is accessible to New York residents. [3] Assuming arguendo that the contacts of Queen Bee can be attributed to Ubaldelli for jurisdictional purposes, [4] the Court considers each of these alleged contacts in turn.
*7 A. Ms. Santana’s Purchase
Ubaldelli claims that Queen Bee’s sale of a counterfeit Chloé handbag to Ms. Santana is insufficient to support jurisdiction because it is a “manufactured contact”—a purchase made not by an “actual consumer[],” but by a representative of Plaintiffs. (Ubaldelli Br. 4.)
It is apparently not uncommon in trademark, copyright, and patent infringment
cases for plaintiffs to attempt to base personal jurisdiction over defendants on sales made
either to the plaintiffs themselves or to plaintiffs’ counsel or representatives. As a result,
there are a number of opinions addressing this issue. A review of these cases reveals that
most courts, both in this circuit and elsewhere, have found that personal jurisdiction may
not be based on contacts “manufactured” by a plaintiff in this way, though the courts
have relied on different rationales for this conclusion.
See, e.g., Mattel v. Anderson
, No.
04 Civ. 5275 (RCC),
In this case, the Court holds that the sale to Ms. Santana is not a contact that can
be used to support specific jurisdiction because Plaintiffs’ cause of action does not arise
out of or relate to this sale.
See, e.g., Chaiken v. VV Publ’g Corp.
,
Furthermore, even though Queen Bee has demonstrated its willingness to sell to
New York residents, the Court believes it would violate due process to permit a plaintiff
to manufacture personal jurisdiction by purchasing an allegedly infringing product in a
plaintiff’s forum of choice. “[M]inimum requirements inherent in the concept of ‘fair
play and substantial justice’ may defeat the reasonableness of jurisdiction even if the
defendant has purposefully engaged in forum activities.”
Burger King
,
B. The Queen Bee Website
In analyzing personal jurisdiction based on internet contacts, some courts have
found it useful to characterize the website at issue according to a “sliding scale of
interactivity,”
Best Van Lines, Inc. v. Walker
,
[T]he courts have identified a spectrum of cases involving a defendant’s use of the internet. At one end are cases where the defendant makes information available on what is essentially a ‘passive’ web site. This use of the internet has been analogized to an advertisement in a nationally-available magazine or newspaper, and does not without more justify the exercise of jurisdiction over the defendant. At the other end of the spectrum are cases in which the defendant clearly does business over the internet, such as where it knowingly and repeatedly transmits computer files to customers in other states. Finally, occupying the middle ground are cases in which the defendant maintains an interactive web site which permits the exchange of information between users in another state and the defendant, which depending on the level and nature of the exchange may be a basis for jurisdiction.
Citigroup Inc. v. City Holding Co.
,
The Second Circuit has not clearly endorsed or rejected this approach, but has commented that it “may help frame the jurisdictional inquiry in some cases,” while cautioning that it “does not amount to a separate framework for analyzing internet-based jurisdiction,” and that “traditional statutory and constitutional principles remain the touchstone of the inquiry.” Best Van Lines , 490 F.3d at 252. [5]
With this in mind, the issue before the Court is whether personal jurisdiction can be exercised in New York based on a defendant’s interactive website that permits users to view allegedly infringing products [6] and place orders for such products, [7] when the defendant has made no sales of the allegedly infringing product to New York residents other than a sale arranged by the plaintiffs’ counsel.
The jurisdictional treatment of interactive websites by the district courts in this
circuit is not easily synthesized. It is generally accepted that a wholly “passive” website
is insufficient to support personal jurisdiction over its owner.
See, e.g., Citigroup
, 97 F.
Supp. 2d at 565;
Pitbull Prods., Inc. v. Universal Netmedia, Inc.
,
With respect to “interactive” websites, however, the situation is less clear. Many
courts have permitted the exercise of personal jurisdiction based on a defendant’s
interactive website in combination with other relevant forum contacts.
See, e.g., Energy
Brands, Inc. v. Spiritual Brands, Inc.
, 07 Civ. 10644 (DC),
Some cases have suggested that it is not the interactive website itself, but sales or
other contacts made through such a website, that are significant for jurisdictional
purposes.
See, e.g., Pearson Educ. Inc. v. Shi
,
The Second Circuit has not directly addressed the extent to which a commercial
interactive website, without more, can support personal jurisdiction over a defendant.
However, the Court believes that it is more consistent with “traditional statutory and
constitutional principles,” to require some additional evidence of a defendant’s
“purposeful availment” of the forum beyond that defendant’s maintenance of an
interactive commercial website, even when the website permits consumers to place orders
online.
Best Van Lines
,
Moreover, this approach is consistent with that adopted by other circuits. For example, in Toys “R” Us, Inc. v. Step Two S.A. , the Third Circuit held that
[T]he mere operation of a commercially interactive web site should not subject the operator to jurisdiction anywhere in the world. Rather, there must be evidence that the defendant “purposefully availed” itself of conducting activity in the forum state, by directly targeting its web site to *17 the state, knowingly interacting with residents of the forum state via its web site, or through sufficient other related contacts.
Similarly, in
Carefirst of Md., Inc. v. Carefirst Pregnancy Ctrs., Inc.
, the Fourth
Circuit held that a defendant’s “semi-interactive” website—one “through which there
[has] not occurred a high volume of transactions between the defendant and residents of
the foreign jurisdiction, yet which [does] enable users to exchange information with the
host computer”—does not subject the defendant to personal jurisdiction in a given forum
unless the defendant acts “with the manifest intent of engaging in business or other
interactions within [the forum].”
[9]
Plaintiffs allege trademark infringement based on Queen Bee’s sale of counterfeit
handbags, apparently shipped from a location in Alabama. (Springut Decl. ¶ 3, Jan. 7,
2008.) The only sales of counterfeit Chloé handbags that have been specifically
*18
identified were sent to Lynda Higgins, a retailer in Illinois. (Springut Decl. ¶¶ 2–14, Apr.
21, 2006.) It is unclear whether Plaintiffs contend that Queen Bee sold Chloé handbags
to anyone other than Ms. Higgins. (Springut Decl. ¶ 5, Jan. 7, 2008.) While Queen Bee
did offer Chloé handbags for sale on its website, the Queen Bee website did not target
New York residents specifically, but made products available for sale to consumers
worldwide.
See Carefirst
,
Plaintiffs allege no relevant contacts with the New York forum other than Ms. Santana’s purchase and the maintenance of the Queen Bee website. The Court concludes that these contacts, whether considered individually or in combination, are insufficient to permit the exercise of personal jurisdiction over Ubaldelli.
CONCLUSION
For the reasons discussed herein, Ubaldelli’s motion to dismiss [63] is GRANTED. Plaintiffs’ claims against this defendant are dismissed. Plaintiffs’ motion for partial summary judgment against Ubaldelli [65] is DENIED as moot.
Notes
[1] Plaintiff has active pending claims against Sun-Eye, Ubaldelli, and Suns. Queen Bee and Rushing have filed for bankruptcy and this action has been stayed with respect to these defendants. Default judgment has been entered against Zarafshan.
[2] Plaintiffs, in their opposition brief, state that Ms. Santana purchased the bag “from [the Queen Bee] website.” (Pls.’ Opp’n 1.) However, Ms. Santana’s declaration does not support this characterization. Ms. Santana states that, on December 22, 2005, she accessed the Queen Bee website (Santana Decl. ¶ 2), and, “that same day . . . contacted the vendor” ( id. ¶ 3) to purchase a “Chloé Paddington” handbag.
[3] Plaintiffs note that Queen Bee has sold other designers’ products to customers in New York. Plaintiffs
concede, however, that these are not a basis for specific jurisdiction. (Pls.’ Opp’n 8.) While these contacts
indicate Queen Bee’s purposeful availment of the New York forum for
some
business activity, they do not
indicate purposeful availment of the New York forum for the purpose of selling Chloé handbags—the only
activity upon which Plaintiffs’ complaint is based. “Supreme Court and Second Circuit authority is quite
clear on this matter: specific jurisdiction requires a showing that Plaintiffs’ claim ‘arises out of or relates
to’ [the defendant’s] contacts with the forum.”
Del Ponte v. Universal City Dev. Partners, Ltd.
, No. 07
Civ. 2360 (KMK),
[4] Plaintiffs allege that Ubaldelli was “a conscious dominant and active force behind the wrongful acts of
Queen Bee, which wrongful acts has engaged in [sic] for the benefit of Queen Bee and for his own
individual gain and benefit.” (Am. Compl. ¶ 7.) Ubaldelli does not dispute this allegation in his motion to
dismiss papers. In any event, in order to attribute a business entity’s contacts to an individual defendant
under New York law, a plaintiff must “only convince the court that [the business entity] engaged in
purposeful activities in this State in relation to his transaction for the benefit of and with the knowledge and
consent of the [individual defendant] and that they exercised some control over [the business entity] in the
matter.”
Kreutter v. McFadden Oil Corp.
,
[5] The court’s discussion focused on the application of the
Zippo
spectrum to personal jurisdiction under
section 302(a)(1) of the New York long-arm statute, which permits specific jurisdiction over a defendant
that “transacts . . . business” or “contracts . . . to supply goods or services” in the state.
Best Van Lines
, 490
F.3d at 251–52. While acknowledging that the
Zippo
spectrum “may . . . be helpful in analyzing whether
jurisdiction is permissible under due process principles,” the court “express[ed] no view as to the relevance
of the
Zippo
sliding scale in New York in evaluating whether the exercise of jurisdiction would be
consistent with due process.”
Best Van Lines
,
[6] Though neither party addresses this issue, the Court assumes for the purposes of this motion that the photographs of the Chloé handbags on the Queen Bee website depicted counterfeit bags and that this offer for sale was potentially associated with consumer confusion actionable under the Lanham Act.
[7] The Court gleans from the materials attached to Ms. Santana’s declaration that the Queen Bee website displayed photos of Queen Bee’s products and permitted customers to submit, but not complete, orders for products through the website. (Santana Decl. Ex. A.) After the order was submitted, Queen Bee provided the customer with a “quote,” though it is not clear whether this was communicated via the website or via a separate communication. ( Id. ) The user submitted payment either by telephone, mail, or Paypal, a separate, unaffiliated website. ( Id. Exs. A, B.) The website also permitted users to submit comments and/or questions. ( Id. Ex. A.)
[8] As another court in this circuit has similarly observed upon review of some of these cases, there were in
fact additional contacts supporting jurisdiction in each of these cases.
See ISI Brands
, 458 F. Supp. 2d at
86 (“[T]he Court notes that in these commercial website cases, the [c]ourt’s inquiry regarding the existence
of personal jurisdiction went beyond the website at issue.”);
see also Rosenberg v. PK Graphics
, No. 03
Civ. 6655 (NRB),
[9] In
Carefirst
, the defendant allegedly operated under a name that infringed the plaintiff’s trademark rights
and maintained websites with domain names that incorporated that name.
Carefirst
,
