¶ 1 We address in this opinion the issue of standing as applied to those seeking to challenge zoning variances granted by a city council to an adjacent property owner. For the reasons that follow, we reverse the trial court’s decision finding a lack of standing in this ease.
I.
¶2 Plaintiffs-Appellants Center Bay Gardens, L.L.C., Wood River University Square, L.L.C., and University Pointe Limited Partnership, (collectively “Center Bay”) each own one of three apartment complexes on East Lemon Street in Tempe. The apartment complex that is the subject of the proposed development is also on Lemon Street, directly across the street from Center Bay’s apartment complexes. The development proposal for the subject property is for a mixed-use development that would include four stories of housing above three levels of parking, two of which would be underground. Some retail space would be built at street level. A mobile home park currently sits on the subject site.
¶ 3 In April 2003, Meyer Residential, L.L.C. submitted three applications to the City of Tempe regarding the property. One, designated ZON-2003-09, sought to change the zoning on the property from R-4 (multifamily residential) to MG (multi-use general district). A second application, GEP 2003.46, was for a general plan amendment, and the third, SPD 2003.35, sought a preliminary and final planned area development with seven zoning variances and a use permit. On July 8, 2003, Tempe’s Planning and Zoning Commission held public hearings on the three applications. Representatives of Center Bay expressed their opposition and concerns both at the hearing and in an earlier letter forwarded to the Commission. The Commission unanimously recommended approval of all three applications to Tempe’s City Council.
¶ 4 The Tempe City Council held a hearing on July 17, 2003, on the general plan amendment and a second hearing on August 14, 2003, on all three applications. Representatives of Center Bay appeared at the hearings and voiced opposition to the applications. Center Bay also submitted letters to the City Council outlining its objections. On August 14, 2003, the Tempe City Council unanimously approved all three applications.
¶ 5 On September 4, 2003, Center Bay filed a special action complaint against the City of Tempe Board of Adjustment, the City of Tempe, and Meyer Residential. Count one of the complaint asserted that the granting of the variances was arbitrary, capricious, and an abuse of discretion.
¶ 6 In November 2003, University Mobile Home Park, L.L.C. (“UMHP”) moved to intervene in the action, explaining that it owned the subject property and that the original defendant, Meyer Residential, L.L.C., had failed to fulfill its purchase obligations and no longer had any interest in the property. Intervention was granted. In June 2004, UMHP moved to dismiss counts four and five, asserting that Center Bay lacked standing to challenge the City of Tempe’s zoning change and general plan amendment. UMHP did not challenge standing as to counts one through three, dealing with the variances. UMHP argued that, to have standing, Center Bay was required to demonstrate a particularized injury beyond general economic or aesthetic losses and greater than any injury suffered by the community. UMHP argued that Center Bay had not articulated any particularized harm it would suffer separate from the effects on the community and that therefore Center Bay lacked standing to challenge the Council’s decision. Center Bay asserted that, because of the proximity of its property to the development, it would be particularly affected by the development. Center Bay acknowledged that its objection to the development was economically motivated but also argued that it would suffer special damage because of the increase in the number of dwelling units per acre, the lack of setbacks and landscaping, the height of the proposed structure, and the apparent intent to change the character of the neighborhood through development like the proposed project.
¶7 The trial court granted UMHP’s motion to dismiss. It found that Center Bay had no standing on the specified counts because it did not claim a particular injury other than general economic or aesthetic losses. The trial court entered judgment dismissing counts four and five on August 26, 2004. Center Bay appealed the court’s ruling. This court affirmed. Center Bay Gardens, L.L.C. v. City of Tempe City Council, 1 CA-CV 044-699 (Ariz.App. Aug. 16, 2005) (mem.decision) (“Memorandum Decision”).
¶8 On March 30, 2004, while the first action was proceeding, UMHP submitted to the Tempe City Council another application, designated SPD 2004.29, for a preliminary and final planned area development with five variances for the same property with a new developer, JPI Apartment Development, L.P. The proposed project was essentially the same as the first. The requested variances were five of the seven sought in the first application.
¶ 9 Tempe’s Planning and Zoning Commission held a public hearing on the application and unanimously recommended its approval to the City Council. The Tempe City Council held two hearings on the application and also unanimously approved the application. At each of the three hearings, Center Bay addressed the Commission and voiced its concerns about the project. Center Bay stated that its concerns included those raised as to the first project: the increase in density, the increase in building mass, and the lack of landscaping and setbacks. Center Bay also submitted letters detailing its objections to the project.
¶ 10 In July 2004, Center Bay filed another special action complaint against the Tempe City Council, the City of Tempe, and UMHP (“Appellees”),
¶ 11 In addition to other arguments, Ap-pellees asserted that Center Bay lacked standing to challenge the decision of the City Council to grant the variances and asserted that the prior decision was the “law of the case.” Center Bay argued that its amended special action complaint adequately pleaded special damages sufficient to establish standing to maintain the challenge. Specifically, Center Bay relied on its allegations that it would be specially damaged because it owned property adjacent to the proposed project and the value of its property and the quiet use and enjoyment of the property would be compromised if the project were constructed. Center Bay based this claim on the lack of setbacks for the proposed structure, the building mass and height, the lack of landscaping, and the density of the project. Center Bay also alleged that its property would be at an economic disadvantage because it did not enjoy the same land use entitlements granted to the project, and that because its property would directly front the project its apartment units would be less desirable because of the lack of setbacks and landscaping.
¶ 12 In November 2004, the trial court granted the parties’ request to consolidate the remaining counts in the first case with the second special action. The trial court granted Appellees’ motion to dismiss. The trial court did not base its ruling on the law of the case doctrine. It found that Center Bay’s claimed damages were not specific and could be categorized as generalized economic or aesthetic effects for which standing was not appropriate.
¶ 18 Center Bay appealed. We have jurisdiction pursuant to Arizona Revised Statutes (“A.R.S.”) § 12-2101(B) (2003).
II.
¶ 14 The trial court’s decision in this case, although a ruling on a motion to dismiss a special action petition, was in the nature of a summary judgment. In determining that Center Bay lacked standing, the court relied on the existing record made before the City Council. We therefore treat this matter as a summary judgment. Blanchard v. Show Low Planning & Zoning Comm’n,
¶ 15 In reviewing a motion for summary judgment, we determine de novo whether any genuine issues of material fact exist and whether the trial court properly applied the law. Eller Media Co. v. City of Tucson,
¶ 16 We first address the City of Tempe’s argument that the law of the case doctrine applies and then turn to the issue of standing.
III.
¶ 17 “The term ‘law of the case’ is a rule that the decision of an appellate court in a case is the law of that case on the points presented throughout all the subsequent proceedings in the ease in both the trial and appellate courts, provided the facts and issues are substantially the same as those on which the first decision rested.” Ziegler v. Superior Court In and For Pima County,
¶ 18 The Memorandum Decision upon which Appellees make their law of the case argument affirmed only the dismissal of counts four and five of the first special action complaint. Memorandum Decision at ¶8. As referenced, counts four and five challenged the requests for a zoning change and a general plan amendment; they did not address the variances. The issues in this appeal, however, concern only the grants of the use permit and seven variances from the third application of April 2003 (counts one through three of the first special action) and of the preliminary and final planned area development with five variances for the same property with a new developer (the second special action). The Memorandum Decision did not purport to resolve the issue of standing with respect to the variances in either the first or the second special actions. As to the first special action, the variances could have initially been challenged on standing grounds, but were not. As to the second special action, the “issue [concerning variances] was not actually decided in the first decision.” Dancing Sunshines Lounge,
IY.
¶ 19 Turning to standing, one of Center Bay’s alternative requests is that this court adopt the view of several other states that an adjacent property owner has standing to challenge a zoning decision without showing special harm.
A.
¶ 20 In Arizona, a person “aggrieved” by a zoning decision of a legislative body or board may appeal that decision by special action to the superior court. A.R.S. § 9-462.06(E) (1996).
¶ 21 Center Bay argues that it alleged specific harm peculiar to itself and different from that of the general public. We agree. Among other things that Center Bay alleged were that the “zero setbacks, building mass and height, minimal and non-existent landscaping, and density” of the proposed project created a particularized injury. With respect to density, Center Bay argued in hearings for the first proposed project that it was inappropriate to have “an increase from 24 dwelling units per acre to 63 dwelling units per acre, dwelling units that are all four bedrooms.” This is almost a threefold increase. As to the lack of setbacks and building mass, Center Bay alleged that aesthetically their property would be less pleasing because of the obstruction of view and having a five-story structure (as contrasted with a three-story structure), with no landscaping setback, immediately across the street from them.
¶ 22 In Blanchard, the plaintiffs lived and had a business within 750 feet of property that had been rezoned to permit construction of a Wal-Mart Supercenter. Blanchard,
¶23 In contrast, a second plaintiff in Blanchard owned property approximately 1,875 feet away from the proposed construction site. Id. at ¶21. This plaintiff only made “general allegations of harm” and relied on evidence of “general harm to the area around the parcel in the form of increased traffic and noise.” Id. The court held that such a showing was insufficient to find standing. Id.
¶ 24 Turning to our decision in Buckelew, in that ease the plaintiff asserted that adjoining property that had been used as a recreational vehicle park for temporary residents was being used as a mobile home park for permanent residents in violation of the zoning ordinance.
¶ 25 In both Blanchard and Buckelew, we found standing when the plaintiffs alleged specific claims of damage to their use and enjoyment of their property. Close proximity was a factor in each because the nature of the property uses made the harms greater to plaintiffs located close to the property. For example, the court in Blanchard found that “proximity makes it sufficiently likely that traffic, litter, drainage, and noise from the project will significantly affect” the closer property, but not the property located further away. Id. at 118, ¶ 24,
¶ 26 Viewing the facts and inferences in a light most favorable to Center Bay, as we must, this development project across the street from the presently existing apartment complex that comes close to tripling the existing density, doubling the existing mass, and dropping previously required landscape setoffs satisfies the standing requirement as set forth in Blanchard and Buckelew.
B.
¶ 27 We emphasize that the issue before us is standing. The issue is not whether on the merits it was arbitrary and capricious for Tempe to enact the variances; it is whether Center Bay. can even bring the claim to contend that the Tempe City Council acted in an arbitrary and capricious fashion.
¶ 28 When resolving standing we look only to whether there have been sufficient allegations of particularized harm, not whether there is a likelihood of success on the merits. See Dail v. City of Phoenix,
C.
¶29 Appellees assert that because the damage can be characterized as being primarily economic in nature, “particularized harm” cannot be shown. We disagree. As noted above, particularized economic harm may suffice for standing. Aegis,
D.
¶ 30 We recognize that Center Bay’s allegations of particularized harm can also be cast in a setting of an objection to increased competition from a neighboring project. Some states have found potential harm from economic competition as insufficient to confer standing. See, e.g., Earth Movers of Fair
¶ 31 Arizona case law reflects a long-standing policy to promote competition that we do not seek to inhibit. See Bonney v. N. Ariz. Amusement Co., 78 Ariz. 155, 156,
Y.
¶ 32 Center Bay has alleged facts sufficient to confer standing. The decision of the superior court is therefore reversed and this matter is remanded for proceedings consistent with this opinion.
. The use permit was not part of the special action. The permit allows outdoor dining.
. Center Bay also named JPI Apartment Development, L.P. as a defendant. The parties stipulated to the dismissal of JPI because JPI had terminated its contract to purchase the property and no longer had any interest in the project. UMHP has been replaced on appeal by Appellee 1010 E. Lemon, L.L.C. For ease of reference we refer simply to UMHP.
. Additionally, as to the second special action, the law of the case doctrine is inapplicable as that special action is based on a separate application before the City of Tempe and a separate civil action in the superior court. See Whelan,
. We do not base our decision on whether different principles of standing apply to the challenge of a variance, as contrasted with a challenge to a zoning or general plan amendment. See Bartolo-meo v. Town of Paradise Valley,
. This court made a similar statement in Buckelew v. Town of Parker: "Arizona requires that landowners suffer special damage before they have standing to complain about a zoning decision on adjacent property.”
not willing to commit ... to the rule that it can take judicial notice of special damages to property ... unless the evidence definitely shows it to be adjacent thereto or in such proximity thereof as to make the fact of damages so certain and undisputable that evidence will not be received to refute it.
Id. The appellant in Buckelew argued that Vemer allows judicial notice of special damages for adjacent property owners.
. Arizona Revised Statutes § 9-462.06(K) states: "A person aggrieved by a decision of the legislative body or board ... may ... file a complaint for special action in the superior court....” We do not consider the "aggrieved person" standard to create a substantially different test than that set forth in Buckelew, Blanchard, and the related cases.
. Appellees also contend that the Arizona Supreme Court's decision in City of Phoenix v. Oglesby,
In City of Phoenix v. Oglesby, the Arizona Supreme Court stated that "mere loss of value is not a sufficient basis upon which to invalidate a zoning ordinance.” Id. (emphasis added). Standing was never an issue. The challengers in Oglesby were contesting the city's refusal to grant their request for a zoning change for their own property. Id. at 65,
. Furthermore, parties are not prevented from asserting “selfish” interests in opposition to zoning decisions, nor are boards of adjustment pre-eluded from considering such interests. See Aegis,
