Lead Opinion
Petition denied and order enforced by published opinion. Judge MICHAEL wrote the opinion, in which Judge GOODWIN joined. Judge WILLIAMS wrote a separate concurring opinion.
OPINION
Case Farms of North Carolina, Inc. petitions for review of a National Labor Relations Board order certifying the results of a union representation election held July 12, 1995, at the Case Farms poultry processing plant in Morganton, North Carolina. Case Farms contends that the election was irrevocably tainted by what it perceives as an appeal to “ethnocentric fears” made in a flier distributed by the National Poultry Workers Organizing Committee, Affiliated with the Laborers’ International Union of North America, AFL-CIO (the Union). The Board overruled the company’s objections to the election and now seeks to enforce an order requiring Case Farms to recognize and bargain with the Union. Because the Board was within its discretion in overruling Case Farms’ objections, we deny the company’s petition for review, and enforce the Board’s order.
I.
Case Farms operates a poultry processing plant in Morganton, North Carolina. Roughly eighty percent of the 514 plant employees who were eligible to vote in the representation election were Latino, and of the Latinos, ninety percent were Guátemalan. More than seventy percent of the eligible employees were aliens.
On May 15, 1995, approximately 200 employees at the Morganton plant began a work stoppage to protest wages and working conditions. The protesting employees “form[ed] in front of the plant,” where they remained for about an hour until they were asked to
Soon thereafter the Union began an organizing campaign at the plant. As part of its campaign, the Union distributed at least twelve different leaflets, most printed in English and Spanish. One of the leaflets read as follows:
Case Farms Doesn’t Care!
This year they had three people arrested.
Two years ago they had 50 people arrested.
In Ohio, two years ago Case Farms fired the entire Amish workforce, and replaced them with Latinos.,
They did this to the Amish after years of loyal service.
Why?
Because they could pay Latinos less and treat them worse.
They care more about the chickens than any of their workers.
How are we going to prevent Case Farms from treating us like the Amish?
If We Want Case Farms to Treat Us with Dignity and Respect Then We Must Unite for Change — Vote Union YES
J.A. 304 (bold in original) (hereinafter Amish flier). The Amish flier was also distributed in Spanish.
On July 7, 1995, five days before the election, Jesyka Martinez, a Case Farms employee who was against the Union, got involved in a heated argument with union organizers. According to the organizers, whose testimony was credited by the Board’s hearing officer, Martinez came out of the plant after work and took a leaflet from one of them. She then crumpled the leaflet,- threw it to the ground, and pulled aside two of the union organizers. Martinez told the organizers that the Union was only there to cause problems. The organizers told Martinez they could -not talk to her right then because they were handing out leaflets, but they would like to talk to her at another time. Martinez got into her car and left. Ten minutes later she returned and began yelling at the departing workers, telling them that the Union was just there to take their money. She told the workers not to take the Union leaflets and jerked leaflets out of the hands of some of the workers. One of the organizers then asked Martinez why, if she really cared about the workers, she had said the day before that the Guatemalan employees were “nothing but lazy bums” and “when they don’t do the job, she had to do the job for them.” J.A. 220. By this point a crowd of workers had gathered; estimates on the number, range from forty to 300. Compare J.A. 230 (testimony of union organizer Elias Martinez) (estimating 40 to 50 people) with J.A. 171 (testimony of Jesyka Martinez) (claiming 270 to 300 people). Martinez denied making the comments and began to argue with some of the assembled workers. The police were eventually called to the scene and escorted Martinez to her car.
The representation election was held on July 12,1995, and the Union won by a vote of 238 to 183. Case Farms filed seven objections to the election, and an extensive hearing was held to resolve the issues of fact relating to those objections. After the hearing, the Board’s hearing officer issued a re
In order to obtain judicial review of the Board’s certification, Case Farms refused to bargain with the Union. The NLRB General Counsel brought an. unfair labor practice claim against Case Farms based on this refusal to bargain. Case Farms defended by arguing that the Union had been improperly certified. The Board granted summary judgment against Case Farms and ordered the company to bargain. Case Farms petitioned this court for review of the Board’s final order, and the Board cross-petitioned for enforcement of its order.
II.
Although Case Farms made seven objections concerning the July 12 election, its briefs to us focus on the Union’s distribution of the Amish flier. Case Farms claims that this flier was a misrepresentation designed to generate fear of an “ethnic cleansing” among the nonEnglish-speaking Latino aliens, such as the one allegedly experienced by the Amish. The Board found the flier did not constitute an inflammatory appeal to race or ethnicity, and therefore the flier provided no grounds for overturning the election. In considering this, we recognize that “[t]he Board’s determination regarding the validity of an election ‘is within the sound discretion of the Board’ and ‘should be reversed only when [the Board] has abused its discretion.’ ” NLRB v. VSA, Inc.,
The Board’s stated goal in regulating the conduct of representation elections is to “provide a laboratory in which an experiment may be conducted, under conditions as nearly ideal as possible, to determine the uninhibited desires of the employees.” General Shoe Corp.,
Case Farms takes great pains to establish that it did not fire Amish workers from its Ohio plant, contrary to the claim of the Amish flier. Although Case Farms acknowledges that virtually all of the Amish workers had left its Ohio plant, the company asserts that the Amish quit their jobs voluntarily. This assertion is unrebutted by the Union. Midland, however, established that the
In Sewell Mfg. Co.,
The Board recognized, of course, that matters of race and ethnicity will often be important to a representation campaign. It therefore held that “[s]o long ... as a party limits itself to truthfully setting forth another party’s position on matters of racial interest and does not deliberately seek to overstress and exacerbate racial feelings by irrelevant, inflammatory appeals, we shall not set aside an election on this ground.” Id. at 71-72. The Board has further affirmed and refined this standard in cases following Sewell. In Baltimore Luggage Co.,
Consequently, in Sewell, we did not lay down the rule that parties would be forbidden to discuss race in representation elections. Rather, we set aside an election because the campaign arguments were inflammatory in character, setting race against race — an appeal to animosity rather than to consideration of economic and social conditions and circumstances and of possible actions to deal with them.
Id. at 1233 (footnote omitted). The Board has made clear in the cases following Sewell that appeals to race or ethnicity must be “inflammatory” in order to violate the Sewell standard. See Englewood Hospital,
Accordingly, a party violates the standard set forth in Sewell only if its campaign propaganda constitutes an inflammatory appeal to racial or ethnic sentiment. Otherwise, the propaganda is unobjectionable under the permissive Midland standard. “If ... racial or sexual remarks .do not form the core or theme of the campaign ... and if the remarks are not inflammatory, they should be reviewed [only] under the standards applied to other types of misrepresentation.” State Bank of India v. NLRB,
Thus, the truth or falsity of the Amish flier may be put aside because, as the Board found, “the materials distributed by the [Union] did not constitute an inflammatory appeal to race or ethnicity.” J.A. 347 n. 1. The flier merely claims that the Amish workers at Case Farms’ Ohio plant were fired and replaced with Latino workers. It does not claim that the Amish were fired because Case Farms was prejudiced against the Amish; instead, it explicitly states that the Amish were fired because Case Farms “could pay Latinos less and treat them worse.” The flier then asks, “How-are we going to prevent Case Farms from treating us like the Amish?” It .answers, “If We Want Case Farms to Treat Us with Dignity and Respect Then We Must Unite for Change — Vote Union YES.” J.A. 304, The flier makes no claim that Case Farms is bigoted or prejudiced against the Amish, nor does it attempt to “inflame” the employees against another racial or ethnic group.
The statements in the Amish flier are quite different from the appeals held to be inflammatory in other cases. The majority of those cases involve appeals to the racial or ethnic prejudices of the workers themselves, often in the form of slurs or insults. See, e.g., M & M Supermarkets, Inc. v. NLRB,
Case Farms tries several approaches to elude this somewhat obvious result, none of which are successful. It attempts to con
If there is any “ethnic” content to the flier at all, it is at most an appeal to Latinos in North Carolina to avoid the fate of Latinos in Ohio, namely, being paid less and treated worse. Case Farms makes no claim that such an appeal would violate the Sewell standard, nor could it. Both the Board and the courts have upheld more direct appeals to ethnic solidarity. In State Bank of India, for example, a union letter to employees claimed that the bank “is trying to keep depressed conditions and low wages for its employees, because most of you are of Indian nationality and other minority groups.” State Bank of India,
Case Farms claims that the case of Zartic, Inc.,
According to Case Farms, the Union campaign failed to meet the standards for propaganda set forth in Zartic. First, Case Farms claims that the Union’s use of Jesyka Martinez’s alleged derogatory comments about Guatemalans (they were “lazy bums,” etc.) parallels the use of the management official’s comments about Latinos in Zartic. Second, it claims that the Amish flier is similar to the fliers used in Zartic. The circumstances in Zartic, however, are quite different than the circumstances in this case. First, the derogatory statements were used in different ways in the two cases. The union in Zartic repeatedly and deliberately used the official’s statements to inflame ethnic sentiment. See Zartic,
The differences between the Amish flier and the fliers in Zartic are even more significant. In Zartic the union produced fliers with large pictures of the Klan, falsely linked the employer to the Klan, and linked the Klan to the murder of an employee. In this case, the Union claimed that Case Farms had fired Amish workers and replaced them with Latinos. The appeals in Zartic were designed to make the employees believe that the employer supported a bigoted and allegedly murderous organization, when in fact the employer had fought against that organization. In the Amish flier in this case, the appeal was designed to make the employees believe that one group of workers had been fired because the employer could pay another group of employees less and treat that group worse. The union’s campaign in Zartic was a “sustained appeal to the ethnic sensibilities of the Employer’s Hispanic employees which was inflammatory, gratuitous, and irrelevant to any bona fide campaign issue.” Id. at 498. The Amish flier cannot be considered such an appeal.
III.
Case Farms also asserts that the Board erred in overruling its final objection, which stated that the “cumulative effect of the Union’s misconduct” described in its first six objections deprived the employees of an uncoerced choice. Brief for Petitioner at 43. Along with the objection about the Amish flier, Case Farms’ five other objections alleged Union misconduct such as a threat to call the Immigration and Naturalization Service as well as other intimidation tactics. The hearing officer examined the evidence of this alleged .misconduct and recommended that all the objections be overruled. The Board agreed. Case Farms does not now appear to contend that the Board reached the wrong result on the five other objections, but rather the company claims that the hearing officer failed to examine the cumulative effects of the objections. However, the officer clearly stated that “[bjased on the foregoing, and the record as a whole, I find that the Union did not destroy the laboratory conditions for an election by a combination of the above discussed events or by any additional acts of misconduct.” J.A. 343. Since her extensive analysis of the individual objections demonstrated that they were without merit, there is no reason to conclude that they compel a different result when considered as a whole.
IV.
We conclude that Case Farms presents no grounds for overturning the results of the July 12, 1995, representation election. We therefore deny Case Farms’ petition for review and grant the Board’s application for enforcement.
PETITION DENIED AND ORDER ENFORCED.
Notes
. According to testimony by a Case Farms witness, the Spanish version differed from the English version. While the English version states that Case Farms fired the entire Amish work force, the Spanish version allegedly states that "Case Farms fired all the workers, [and only] some of them w[ere]'Amish." J.A. 131 (testimony of Jaime White).
. The term "ethnic cleansing” refers to the elimination of a certain ethnic group from a country or region, accomplished by forced withdrawals or genocide. See Editorial, Ethnic Cleansing, Boston Globe, Oct. 22, 1995,
. Case Farms also claims that Zartic represents a departure from the Sewell standard. According to Case Farms, the Sewell line of cases' only concern appeals to racial prejudice, while Zartic created a new prohibition against appeals to ethnic fear. See Reply Brief for Petitioner at 6-7. It is clear from the Zartic opinion, however, that the Board relied on Sewell for its analysis. See Zartic,
Concurrence Opinion
concurring:
I agree with the Majority’s conclusion that the Amish flier did not constitute an inflammatory appeal to race or ethnicity. See Majority Op. at 845-46. Because the Amish flier passes muster under the permissive standard that this Court has adopted for
In its order, the Board specifically adopted the findings made by the hearing officer (J.A. at 346-47), which included a finding that “[t]he current case is ... on point with KI (USA) Corp.,
I realize, of course, that outside the Sixth Circuit the Board is free to argue that its decision in KI (USA) Corp.,
