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WILKES & McHUGH P.A. v. LTC CONSULTING, L.P.
306 Ga. 252
Ga.
2019
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Background

  • Wilkes & McHugh, P.A. and attorney Gary Wimbish ran full-page newspaper ads about deficiencies cited in government surveys of three Georgia nursing homes owned by LTC Consulting and affiliates.
  • Plaintiffs sued for violation of OCGA § 31-7-3.2(j) (a 2015 law restricting use/reference to survey results in nursing-home ads), Georgia deceptive trade-practices and false-advertising statutes, and sought injunctive relief; the trial court issued a TRO and an expanded TRO enjoining the ads.
  • Defendants filed an anti‑SLAPP motion under the revised OCGA § 9-11-11.1 (2016 amendment modeled on Cal. CCP § 425.16), arguing the ads are protected speech and also raising a First Amendment challenge to § 31-7-3.2(j).
  • The trial court denied the anti‑SLAPP motion at the second-step merits stage without fully resolving threshold issues; defendants appealed and the case was transferred to the Georgia Supreme Court because of the constitutional-question component.
  • The Georgia Supreme Court held defendants made the required threshold showing that the claims arise from protected speech (lawyer advertising re: public‑interest nursing‑home conditions), but vacated the denial because the trial court did not apply the correct two‑step anti‑SLAPP analysis and failed to address important statutory‑interpretation and constitutional questions.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Whether OCGA § 9-11-11.1 applies (claims "arising from" protected activity) Plaintiffs implicitly argued anti‑SLAPP not applicable or that the ads violated statutory limits so anti‑SLAPP should fail Ads are protected speech (lawyer commercial speech) about public‑interest nursing‑home conditions, so anti‑SLAPP applies Court: Defendants met threshold showing; ads could reasonably be construed as protected speech in connection with public‑interest issue (OCGA § 9-11-11.1(c)(4))
Whether plaintiffs established a probability of prevailing (second‑step) Plaintiffs relied on verified complaint and existing TRO to show probability of success under the statutes cited Defendants argued plaintiffs failed to state/substantiate legally sufficient claims and raised First Amendment and statutory‑scope defenses Court: Trial court did not properly apply step‑two standards; it failed to analyze legal sufficiency and prima facie evidence; remanded to reconsider under proper standards
Whether OCGA § 31-7-3.2(j) and related statutes apply to attorney advertising and survive constitutional scrutiny Plaintiffs asserted statutes apply and support claims against defendants Defendants contended § 31-7-3.2(j) is unconstitutional or inapplicable to lawyer ads; also argued ads substantially complied Held: Court declined to decide on appeal; identified complex statutory‑interpretation and separation‑of‑powers and First Amendment questions that trial court must address first on remand
Procedural defects in trial court's anti‑SLAPP handling (scope of review, discovery, affidavits) Plaintiffs treated complaint and TRO as sufficient for step two Defendants argued trial court skipped threshold and misapplied anti‑SLAPP mechanics (e.g., consideration of pleadings and affidavits, proper burdens) Court: Anti‑SLAPP two‑step requires (1) threshold showing that claim arises from protected activity, then (2) plaintiff must show legal sufficiency and prima facie facts; trial court did not follow required analysis and remand directed for proper application

Key Cases Cited

  • Florida Bar v. Went For It, 515 U.S. 618 (attorney advertising is commercial speech with First Amendment protection)
  • Navellier v. Sletten, 52 P.3d 703 (Cal. 2002) (explaining anti‑SLAPP threshold: cause of action must be based on protected activity)
  • Soukup v. Law Offices of Herbert Hafif, 139 P.3d 30 (Cal. 2006) (plaintiff must show legal sufficiency and prima facie facts at step two)
  • Taus v. Loftus, 151 P.3d 1185 (Cal. 2007) (courts should not weigh conflicting evidence to decide step‑two probability)
  • Briggs v. Eden Council for Hope & Opportunity, 969 P.2d 564 (Cal. 1998) (step‑two requires plaintiff to state and substantiate legally sufficient claim)
  • City of Montebello v. Vasquez, 376 P.3d 624 (Cal. 2016) (treatment of plaintiff/defendant evidence in anti‑SLAPP second‑step analysis)
  • RCO Legal, P.S., Inc. v. Johnson, 347 Ga. App. 661 (discussing Georgia application of current anti‑SLAPP standards)
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Case Details

Case Name: WILKES & McHUGH P.A. v. LTC CONSULTING, L.P.
Court Name: Supreme Court of Georgia
Date Published: Jun 24, 2019
Citation: 306 Ga. 252
Docket Number: S19A0146
Court Abbreviation: Ga.