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Urbanimage Media Ltd. v. IHeartMedia, Inc.
793 F.Supp.3d 852
W.D. Tex.
2025
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Background

  • In January 1990, Adrian Boot created and published a photograph of Tom Waits, later registered with the U.S. Copyright Office in 2018 and assigned to plaintiff Urbanimage Media LTD.
  • Urbanimage alleges that in July 2021, IHeartMedia embedded a YouTube video containing the photograph on its website in an "in Memoriam" article for Chuck E. Weiss, making the image visible to users.
  • The key fact is IHeartMedia did not host the image on its own servers but embedded it using HTML code that sourced it from a third-party (YouTube) platform.
  • Urbanimage sued for direct copyright infringement in June 2024, claiming violation of its exclusive display right under 17 U.S.C. § 106(5).
  • IHeartMedia moved to dismiss under Rule 12(b)(6), arguing that, under the Ninth Circuit's "server test," embedding an image is not a public display if not hosted on the defendant's server.
  • The decision addresses whether the server test applies and whether embedding third-party images infringes the public display right.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Does embedding a third-party image violate the copyright holder's display right under the Copyright Act? Server test contradicts statutory text; embedding is a display regardless of server location No display occurs unless the image is stored on defendant’s own server (server test) Embedding can infringe the display right; server test rejected
Does the location of the image (plaintiff’s or third-party server) determine infringement? Storage location is irrelevant; focus is on public display to users Infringement requires possession/storage on defendant’s server Physical location not determinative; display occurs if user sees it
Has Urbanimage properly pleaded ownership and copying for a copyright claim? Plaintiff owns copyright, image shown without authorization Does not contest ownership, but claims no actionable copying due to embedding Plaintiff sufficiently pleaded ownership and actionable copying
Is volitional conduct required and satisfied? Defendant’s staff embedded the video intentionally (Not contested in substance) Volitional act present and sufficient

Key Cases Cited

  • Ashcroft v. Iqbal, 556 U.S. 662 (facial plausibility standard for motions to dismiss)
  • Bell Atl. Corp. v. Twombly, 550 U.S. 544 (motion to dismiss standard and pleading requirements)
  • Feist Publ’ns, Inc. v. Rural Tel. Serv. Co., Inc., 499 U.S. 340 (copyright infringement elements and originality)
  • Sony Corp. of America v. Universal City Studios, Inc., 464 U.S. 417 (copyright law responds to technological change)
  • Am. Broad. Cos., Inc. v. Aereo, Inc., 573 U.S. 431 (technological distinctions that are invisible to users do not affect liability for public performance/display)
  • Arista Records, LLC v. Doe 3, 604 F.3d 110 (copyright infringement requires violation of exclusive rights)
  • Geophysical Serv., Inc. v. TGS-NOPEC Geophysical Co., 850 F.3d 785 (ownership and copying are the main elements of copyright infringement)
Read the full case

Case Details

Case Name: Urbanimage Media Ltd. v. IHeartMedia, Inc.
Court Name: District Court, W.D. Texas
Date Published: Jul 29, 2025
Citation: 793 F.Supp.3d 852
Docket Number: 5:24-cv-00623
Court Abbreviation: W.D. Tex.