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851 F. Supp. 2d 734
S.D.N.Y.
2012
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Background

  • Plaintiffs Tasini, Secours, Dublin, Laermer, and Altman sue AOL, TheHuffingtonPost.com, Huffington, and Lerer as a putative class alleging unjust enrichment and NYGBL § 349.
  • Plaintiffs are unpaid content providers who submitted material to The Huffington Post in exchange for exposure, not monetary compensation.
  • AOL purchased The Huffington Post in 2011 for about $315 million; plaintiffs contend at least $105 million of that value is attributable to their contributed content and promotion.
  • The Huffington Post generates revenue primarily from advertising; page-view data purportedly supports revenue but has not been disclosed to plaintiffs.
  • Court evaluates Rule 12(b)(6) dismissal; accepts plaintiffs’ factual allegations as true for purposes of the motion and considers whether the complaint states plausible claims.
  • Court ultimately grants dismissal with prejudice, holding both unjust enrichment and § 349 claims fail as a matter of law.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Unjust enrichment requires equity and good conscience Plaintiffs claim defendants benefited from unpaid content and profits from exposure. Defendants contend plaintiffs had no expectation of monetary compensation; exposure was the sole agreed consideration. Dismissed; no denyable expectation of compensation shown; equity does not require restitution.
§ 349 consumer-oriented and materially misleading Conduct directed at plaintiffs as consumers of exposure; misleading about revenue and data. Huffington Post not consumer-focused; data withholding not material; for-profit status disclosed. Dismissed; plaintiffs not consumers; any alleged omissions not material.

Key Cases Cited

  • Leibowitz v. Cornell Univ., 584 F.3d 487 (2d Cir. 2009) (requires some expectation of compensation to support unjust enrichment)
  • Oswego Laborers’ Local 214 Pension Fund v. Marine Midland Bank, 85 N.Y.2d 20 (NY) (private contracts not within § 349 scope)
  • Spirit Locker, Inc. v. EVO Direct, LLC, 696 F.Supp.2d 296 (E.D.N.Y. 2010) (§ 349 requires consumer-oriented acts with broader impact)
  • Securitron Magnalock Corp. v. Schnabolk, 65 F.3d 256 (2d Cir. 1995) (section 349 is a consumer-protection device)
  • Stutman v. Chem. Bank, STUTMAN v. Chem. Bank (NY) (§ 349 can be actionable without actual reliance)
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Case Details

Case Name: Tasini v. AOL, Inc.
Court Name: District Court, S.D. New York
Date Published: Mar 30, 2012
Citations: 851 F. Supp. 2d 734; 40 Media L. Rep. (BNA) 1641; 2012 WL 1066893; 2012 U.S. Dist. LEXIS 46201; No. 11 Civ. 2472(JGK)
Docket Number: No. 11 Civ. 2472(JGK)
Court Abbreviation: S.D.N.Y.
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    Tasini v. AOL, Inc., 851 F. Supp. 2d 734